they understand their needs and problems. In the past‚ the Traditional Marketing Concept was achieved their profit and other objectives by satisfying customers but it neglects the competition. But now‚ the Modern Marketing Concept it achieve the corporate goals through meeting and exceeding customer needs and expectations better than the competition. And this is implemented by The Key Components of the Marketing Concept which are: 1. Customer Orientation- corporate activities are focused upon providing
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Define the concept of identity‚ using examples to illustrate your answer. Identity is a contested concept. This means that there is no agreed way to define it. There are many different socialogists that try to define the concept of identity. Woodward (2000) argues that for someone to have an identity‚ and element of choice is required. People choose to identify with something or someone‚ and therefor it is difficult to have an identity unless the person has exercised some choice in the matter. Bradley
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Question – Define the concept of culture. Illustrate your answer with examples [8] ‘Culture’ is the ways in which a society lives. A culture may share the same religions‚ beliefs‚ values‚ class or status‚ a culture can dress in a certain way and act in a way that follows the norms of how their society carries out life and what they deem as acceptable‚ culture can shared by a large group of people or a smaller group within society. For example there are ‘subcultures’‚ a subculture is a small
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Price elasticity of demand is defined as how demand changes as a result of a change in price. It can be said that if a reduction in price leads to an increase in demand then demand is relatively elastic. Elasticity is usually negative. There is an alternative scenario where demand will increase as price does so too. This happens only in the case of Giffen goods‚ where elasticity is positive. The formula for price elasticity of demand is: Percentage Change in Quantity Demanded Percentage Change
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NO 1 PART A PERCEPTION IN SERVICE SECTOR INTRODUCTION: PERCEPTION IS AN INDIVIDUALS WINDOW TO THE WORLD. PERCEPTION IS AN ACTIVE PROCESS OF SELECTING‚ORGANIZING‚AND INTERPRETING PEOPLR‚OBJECTS‚EVENTS‚SITUATIONS.IT MAY BE DEFINED A THE PROCESS OF SELECTION‚ORGANIZATION‚ AND INTERPRETATION OF SENSATIONS TO PROVIDE EXPERIENCE FOR THE INDIVIDUAL. DEF :A PROCESS BY WHICH INDIVIDUALS SELECT‚ ORGANIZE AND INTEPRET THEIR SENSORY IMPRESSIONS TO GIV MEANING TO THEIR ENVIROMENT;PERCEPTION CAN BE ADD FROM
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LITERARY TERMS AND CONCEPTS TO DEFINE Allusion- An allusion is reference from one literary work to another. Most people use allusions in every day conversations‚ although they may not be aware of it. For example‚ Shakespeare’s famous line‚ “To be or not to be” has been used and reused in many different contexts. An example of an allusion from Week one’s reading assignments comes from The Hack Driver by Sinclair Lewis. During the story‚ the author makes reference the express man. He comments
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We will now attempt to define and explain the concept of recovery briefly. "Recovery is a way of living a satisfying‚ hopeful and contributing life even with limitations caused by illness. Recovery involves the development of new meaning and purpose in one’s life as one goes beyond the catastrophic effects of mental illness” ( Barker‚ 2009‚ p.682). Whitley and Drake (2010) in their article Recovery: a dimensional approach opine that recovery has five dimensions which are; clinical recovery (experiencing
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from Point A to Point B is very rarely a straight line anymore‚ the path is often filled with twists and turns that could end up leading to a point you never saw coming. In psychology especially lies a wide range of topics and concepts that can lead to inaccurate perceptions‚ cognitions‚ and conclusions of certain situations. Ideas such as the afterimage effect‚ availability heuristic‚ ethnocentrism‚ groupthink‚ the lack of object permanence‚ non-random assignment of research participants‚ optimistic
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of Perception The process by which people translate sensory impressions into a coherent and unified view of the world around them‚ though necessarily based on incomplete and unverified (or unreliable) information‚ perception is equated with reality for most practical purposes and guides human behavior in general. It is important in the study of Organizational Behavior because people’s actions are based on their perception of what reality is‚ not on reality itself. Someone’s perception is our
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The Green Belt movement was founded 1977 in Kenya by Professor Wangari Maathai‚ under the auspices of the National Council of Women of Kenya. The Green Belt movement is an indigenous‚ grassroots‚ non-governmental organization that takes a holistic approach to development by focusing on environmental conservation‚ community development and capacity building. The Green Belt Movement organizes women in rural Kenya to plant trees‚ combat deforestation‚ restore their main source of fuel for cooking‚ generate
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