UNCONVENTIONAL MARKETING “Winners don’t do different things‚ they do things differently” DEFINITION: As the topic (unconventional marketing) tells us that there should be no definition‚ there are no rules‚ there is no leader. The only thing that matters is ‘being different’ in such a way that attracts more attention and gives you more profits than the standard marketing practices. RELEVANCE IN CONTEMPORARY ENVIRONMENT: As the world is becoming glocalized (global village)‚ the competition is increasing
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Globalization Definition: It is the absence of borders and barriers to trade between nations. It also is a business strategy that means doing everything the same everywhere. Others believe globalization is interconnections between overlapping interests of business and society. Generally‚ globalization is a process whereby international interconnections in practically every sphere of activity are growing. A number of of these interconnections bring about integration‚ unity worldwide‚ others
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Definition of Globalization is showed that: “Globalization is a process that encompasses the causes‚ course‚ and consequences of transnational and transcultural integration of human and non-human activities.” (Dr. Nayef R.F. Al-Rodhan‚ Definitions of Globalization: A Comprehensive Overview and a Proposed Definition‚ 2006‚ p.2). Globalization that has been rapidly spreading reflects typical points: environment‚ culture and economy. In the first place‚ globalization has had many positive impacts on
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economy…………………………………16 III. Conclusion……………………………………………………………………..……16 IV. References………………………………………………………………….…….....17 I. INTRODUCTION: Established since 1977‚ REE (Refrigeration Electrical Engineering Corporation) today is a diversified business group operating in the fields of mechanical and electrical engineering services (M&E)‚ manufacturing‚ assembling and sales of air-conditioner systems‚ real estate development and management‚ and financial investments. The Group
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Globalization is defined as worldwide networks of interdependence. (NYE‚ 255) The phenomenon itself has been around for thousands of years in different dimensions. These dimensions are environmental globalization‚ military globalization‚ social globalization and economic globalization. Economic globalization is the highlight of the 21st century globalization‚ but globalization has spilled-over beyond the economic sphere. Joseph Stiglitz argues that knowledge-based economy generates “powerful spillover
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ELEMENT OF THE SMALL BUSINESS ENVIRONMENT Entrepreneurship Individual Assignment THE ELEMENT OF THE SMALL BUSINESS ENVIRONMENT Entrepreneurship Individual Assignment NGUYEN THAI HA B0074 - BA505 ETR401 | LECTURER: MR. NGHIAHT NGUYEN THAI HA B0074 - BA505 ETR401 | LECTURER: MR. NGHIAHT CONTENTS I. INTRODUCTION of ENVIRONMENT II. INTERNAL ENVIRONMENT III. EXTERNAL ENVIRONMENT 1. Task Environment 2. General Environment IV. CONCLUSION
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According to Environmental Business Ethics‚ “Because of their impact on the environment‚ businesses have an obligation to try to moderate the effects of their activities in an effort to protect the land and water resources. Many businesses act voluntarily to reduce their environmental impact. Industries that use or produce hazardous waste are mandated by law to regulate their businesses. In any case‚ reducing their environmental impact is a sensible approach to business that can have many benefits
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2012 Globalization “Globalization has changed us into a company that searches the world‚ not just to sell or to source‚ but to find intellectual capital - the world ’s best talents and greatest ideas” Jack Welch Prepared by: Ibrahim Khairat Mounir Ezzat Ragab Sherif Ismaiel Globalization 2012 Contents Introduction: ...................................................................................................................................................................
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Globalization introduction The idea of taking away your business and investing funds from domestic market to international market‚ with the exchange of ideas‚ culture and knowledge is known as globalization. Globalisation is the process of involving economic integration; it involves the transfer of policies‚ transfer of people‚ cultural diversity‚ and transmission of knowledge across borders‚ relations.it is the process of making world shorter and making things moves closer to each other. Somebody
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CHAPTER ONE Globalization LEARNING OUTCOMES This chapter will enable you to: l Explain the nature of globalization Assess the pace and extent of globalization l Explain the importance of globalization for organizations and countries Analyse the factors inhibiting globalization l l l Analyse the factors driving and facilitating globalization 4 GLOBAL CONTEXT Case Study Globalization and Dell The globalization process involves the establishment of economic‚ political
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