CASE 1: HOW DELL IS MANAGING ITS SUPPLY CHAIN http://wps.prenhall.com/wps/media/objects/2519/2580469/images/Realworldcase1.html The Problem Michael Dell started his business as a student from his university dorm by using a mail-order approach to selling PCs. This changed the manner in which PCs were sold. The customer did not have to come to a store to buy a computer‚ and Dell was able to customize the computer to the specifications of the customer. The direct-mail approach enabled Dell to underprice
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Dell Computer Corporation – Share Repurchase Program Questions: 1. Why do companies use stock options to compensate employees? What are the advantages of stock options relative to cash compensation? What‚ if any‚ are their disadvantages? 2. What‚ if any‚ risks do Dell’s shareholders face from Dell’s stock option program? Draw terminal payoff diagrams to illustrate the risk. Is this risk something that shareholders of Dell expect to bear when investing in Dell? 3. How does Dell
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This rapid success of the Dell Computer Corporation has interested business analysts the world over. The paper from the Harvard Business School is an analysis of the meteoric rise of this company until 1994. It delves into the factors that made the company a success and the kind of strategic decisions that the management of the company needed to make at various junctures. One such strategic decision that the management made was to shift from its existing "Direct Made to Order" business model to
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the essence of what MIS is (Currie & Galliers‚ 1999). Dell Computer Corporation: Company Background Dell Computer Corporation is a major manufacturer of personal computers‚ computer peripherals‚ and software. Among the leading producers of computers in the world‚ Dell sells its products directly to customers through the Internet and mail-order catalogs rather than through retail outlets. The company is based in Round Rock‚ Texas. At Dell Computers‚ customers are brought into the product planning
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Dell CSR Company Profile Michiel van Dijk & Irene Schipper Amsterdam‚ May 2007 Dell – CSR Company Profile Colofon Dell CSR Company Profile By: Michiel van Dijk & Irene Schipper May 2007 Stichting Onderzoek Multinationale Ondernemingen (SOMO) Centre for Research on Multinational Corporations This document is licensed under the Creative Commons AttributionNonCommercial-NoDerivateWorks 2.5 License. To view a copy of this license visit: http://creativecommons.org/licenses/by-nc-sa/2.5 SOMO‚ Amsterdam
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Direct from Dell-Strategies that Revolutionized an Industry 1. a. In a span of 20 years‚ from 1984‚ Michael Dell became the leader of one of the most profitable and innovative organizations in the world. The meteoric rise of Dell Computers Corporation was largely a result of some innovative strategies and perspectives and reveals a new model for doing business in the information age. Discuss the major mistakes made during this period and the resulting lessons learnt by Dell. First mistake‚ though
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Case Discussion – Assignment Questions Thursday‚ February 17‚ 2011 Case (6): Dell Inc in 2008 1. What is your evaluation of Michael Dell’s performance in his roles as Dell’s CEO and Chairman? How well has he performed the five tasks of crafting and executing strategy that were discussed in Chapter 2 I was impressed with what Michael Dell has done for the company. Dells first company‚ PC’s Ltd. had a strategy of selling PC computers which mimicked IBM‚ except for a few minor components‚ were
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Dell Computers: A Case Study in Low Inventory When managers discuss low inventory levels‚ Dell is invariably discussed. Hell‚ even I’ve mentioned Dell on this site. So why all the commotion? Has their low inventory REALLY helped out that much? In short‚ yes. This article is primarily going to discuss how much it helped. This article will not discuss how they achieved such high inventory turns using a state of the art just in time inventory system. Reasoning behind need for lower inventory
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was ditching classes to sell homemade PCs out of his University of Texas dorm room. Michael Dell was the scrappy underdog‚ fighting for his company’s life against the likes of IBM and Compaq Computer Corp. with a direct-sales model that people thought was plain nuts. Now‚ Michael Dell is worth $17 billion‚ while his 40‚000-employee company is about to top $40 billion in sales. Yet he continues to manage Dell with the urgency and determination of a college kid with his back to the wall. "I still think
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Case DELL—USING E-COMMERCE FOR SUCCESS The Problem/Opportunity Founded in 1985 by Michael Dell‚ Dell Computer Corp. (now known as Dell) was the first company to offer personal computers (PCs) via mail order. Dell designed its own PC system (with an Intel 8088 processor running at 8 MHz) and allowed customers to configure their own customized systems using the build-to-order concept (see Chapter 2‚ Appendix 2A). This concept was‚ and is still‚ Dell’s cornerstone business model. By 1993‚ Dell had become
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