Dell CSR Company Profile Michiel van Dijk & Irene Schipper Amsterdam‚ May 2007 Dell – CSR Company Profile Colofon Dell CSR Company Profile By: Michiel van Dijk & Irene Schipper February 2007 Stichting Onderzoek Multinationale Ondernemingen (SOMO) Centre for Research on Multinational Corporations This document is licensed under the Creative Commons AttributionNonCommercial-NoDerivateWorks 2.5 License. To view a copy of this license visit: http://creativecommons.org/licenses/by-nc-sa/2
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Introduction In 2001‚ Dell Computer became the world’s largest personal computer vendor‚ continuing to gain market share and post profits in an industry struggling with slumping sales and billions of dollars in losses. Dell sells 90% of its PCs directly to the final customer‚ largely bypassing there seller channel that accounts for most of the world’s PC sales. This direct customer relationship is the key to Dell’s business model‚ and provides distinct advantages over the indirect sales model. Dell’s
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Dell case Based on Ali Farhoomand’s “Dell: Selling Directly‚ Globally (2007) Introduction Dell’s business model has been the key element of Dell’s growth in revenue and reputation. It was innovative‚ cost reducing and effective with customers. Since the foundation Dell grew rapidly and did not appear to look back until 2007 when they lost their spot as the number one computer vendor in the world. This report will identify the key elements of Dell’s strategy and explain why it was a success in
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Summary: The purpose of writing this is to demonstrate the effectiveness of the Dell Inc. In the computer industry. Dell is the leading brand in the computer industry around the globe. Dell is registered as a private company under New York stock Exchange. It was founded by Michel Dell in 1984 at the age 19. This company is primarily deals in the computer systems‚ Accessories and Information technology services. Dell Inc. is famous around the globe for its effective Business plan. This writing is
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supply chains and in the fast developing world of e-business and B2B electronic exchanges. Dell Computer’s success in reducing inefficiencies establishes it as a model for many other companies. The Dell Model Dell’s success is based on realizing the strategic power of the supply chain. The core of the Dell model is to deal directly with and sell directly to the customer‚ and build products to order. Dell collapses the value chain and eliminates two significant cost components: the retailer’s mark-up
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Figure 3.1 : Dell Inc Dell was founded in 1984 by Michael Dell‚ he started his business by selling computer systems directly to customers this kind of business model eliminates retailers that add unnecessary time and cost and let him to know what exactly customers need. In 1996 the dell company started selling it’s product on the Internet‚ this was a very big step for dell to become one of the biggest companies which started applying e-business solutions on it’s business transactions. Dell is enhancing
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Executive Summary Statement of the Problem Dell‚ Inc. (Dell) is in the personal computer (PC) industry‚ and is ranked within the top 3 companies of the PC market segment. Despite ranking second in computer sales during 2008‚ Dell has decided to analyze a potential investment for a new technology that creates a permanent personal picture or message on the laptop casing. This laser etch‚ Monet technology‚ is provided by a small company in France for $10 million (technology rights). The proposed
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1. What are the key challenges DELL should be concerned with as it enters the large-scale server market? (3 Points) Unlike PC market‚ the support service was more critical for server market since a problem in server even for a short time could cause serious problem in the customer’s business. Competitors such as Hewlett-Packard and IBM had begun offering variety support service aggressively to enhance the quality of their service. DELL‚ through a business model that focuses on direct PC sales‚
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The background and history of Dell began in 1984 with Michael Dell as the founder which has been known as the most innovative entrepreneur for marketing computers. Dell began his adventure with computers in 1983 by selling PC components out of his college dorm room at the University of Texas. He bought RAM chips and disk drives for IBM PCs at cost from dealers and resold them in newspaper and magazine ads for 10-15 percent below regular cost. One year later he was already running sales of $ 80‚000
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obtenida referente al caso “Dell en China: Replanteamiento Estratégico” y a un análisis previo utilizando el modelo de las 5 fuerzas de Michael Porter. La industria de computadoras personales en China es un mercado atractivo debido al alto crecimiento que tiene este país con respecto a la tecnología‚ Internet y los dispositivos informáticos. “Dell‚ es la empresa más grande del mundo en la venta de computadoras”‚ y logro incursionar a este mercado desde 1995. Cabe señalar que Dell logro entrar a este mercado
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