Dell Distribution Network I. Direct sales model Dell current distribution network is direct sales model‚ this online sale refer to the fact that Dell does not use the retails channel‚ but sells its personal computers (PCs) directly to customers through its website www.dell.com. Dell does not make sales through any integrators or resellers‚ nor does it utilize any channel service profit margins. Sales are made by the collaborative efforts of the Dell’s task force and by means of advertisement. Customers
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DELL COMPUTER CORPORATION CASES Latar Belakang Dell Computer Corporation (Dell) adalah perusahaan yang didirikan oleh Michael Dell pada tahun 1984 yang bermarkas di Austin‚ Texas. Dell merupakan perusahaan penjualan langsung komputer paling besar di dunia‚ dengan memiliki 34.800 karyawan di lebih dari 30 negara dan pelanggan di lebih dari 170 negara. Dell Computer Corporation menjual desktop komputer pribadi‚ komputer notebook‚ server jaringan‚ dan berbagai peripheral komputer dan perangkat lunak
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Dell’s Value Chain Dell Computer‚ with close supplier relationships‚ encourages sup-pliers to focus on their individual technological capabilities to sustain leadership in their components. Research and development costs are too high and technological changes are too rapid for any one company to sustain leadership in every component. Suppliers are also pressed to drive down lead times‚ lot sizes‚ and inventories. Dell‚ in turn‚ keeps its research customer- focused and leverages that research to
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a large market share from existing competitors in the market. By using the direct model strategy‚ Dell is using a different approach to woo the Chinese consumers. Dell ’s Just-In-Time (J-I-T) inventory keeps inventory costs to a minimum. Companies like China ’s market leader Legend (local Chinese PC)‚ Lenova ‚ recently purchased IBM Hardware Business outside China ‚ they are beginning to move to Dell ’s J-I-T model‚ selling direct to their corporate customers. A barrier to entry in China is dealing
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Implementation at Dell Computer 1. Why has Dell moved to different kinds of organizational structures over time? Answer: Dell needs to move to different kinds of organizational structures over time in order to change and adjust the business itself to fit with a change in environment. In 1984‚ Dell did the business alone but the demand was coming a lot. To serve the huge demand‚ Dell needed to hire more employees and assign a tons of work to each person. When the business is bigger and bigger‚ Dell alone cannot
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2007‚ Dell’s ROE exceed ROA by 60%‚ which means the high returns to investor are based on use of leverage. In contrast‚ Dell’s debt to equity ratio is much higher than HP’s debt to equity ratio. This means HP’s returns to investor are more solid than Dell. P/E ratio (weakness) The stock market is pessimistic about Dell’s future earning ability. This is due to the recession in 2008. Dell’s major business is selling computer and accessories‚ in the recession consumer tends to spend money on life essential
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* CASE STUDY 4: MICHAEL DELL LEADERSHIP ORGANIZATIONS & MANAGEMENT LECTURER: NORZAN BINTI ABDULLAH *Trait theory of leadership *Dominant traits that Michael Dell possesses *transformational leadership *4 I’s of Transformational Leadership *Types of Powers *Michael Dell’s Power *Contents *Q1. Apply the Trait theory of leadership‚ identify and describe the dominant traits that Michael Dell possesses? *The trait theory of leadership is a theory based on the personality traits and characteristics
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Running head: DELL COMPUTER CORPORATION Improving the Dell Computer Corporation Heather Mueller Corporate Communications Section One Improving the Dell Computer Corporation The key issues presented in the “Dell Computer Corporation” case study is that Dell needs to align its’ identity with its’ image‚ and stop relying heavily on technology (Dell Case Study P. 58). Increased dependence on technology‚ along with a gap between image and identity‚ can cause complications
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References: Shane-arts.com‚ (2015). Brief History on Commedia dell ’arte. [online] Available at: http://shane-arts.com/commedia-history.htm [Accessed 10 Feb. 2015]. Delpiano.com‚ (2015). Italian Comedy | Commedia dell ’Arte | Pantalone | Pantaloon. [online] Available at: http://www.delpiano.com/carnival/html/pantalone.html [Accessed 13 Feb. 2015]. Encyclopedia Britannica‚ (2014). commedia dell ’arte | Italian theatre. [online] Available at: http://www.britannica.com/EBchecked/topic/127742/commedia-dellarte
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PROOF CHAPTER 1 LOGISTICS AND SUPPLY CHAINS Contents Learning objectives 3 Role of logistics 4 Supply chains 8 Aims of logistics 14 Activities of logistics 18 Importance of logistics 22 Chapter review 28 Case study – Ace Dairies 29 Project – useful websites 30 Discussion questions 31 References 31 Further reading 32 LEARNING OBJECTIVES After reading this chapter you should be able to: • understand the broad role of logistics • see how logistics support the operations of an organisation
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