Situation Statement Dell Computer Corporation was founded in 1984 by Michael Dell. From the early 1990s until the mid-2000s‚ Dell was ranked as a PC market leader relying on their distinctive marketing pattern “Direct Model” which undertook direct communication with customers and provided customized products. Recently‚ the PC industry is facing inconceivable worldwide competition‚ and Dell is gradually losing their competitive advantages by using its direct model in critical business segments
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Dell Computers1 Introduction Dell Computers was founded by Michael Dell in 1984 and has its corporate headquarters in Round Rock‚ Texas. Michael Dell’s winning idea was to sell computer systems directly to customers‚ allowing him and his company to understand customer needs well and therefore to provide the customer with the most appropriate computing solutions. Dell still practices the direct business model‚ saving time and cost by bypassing retailers and passing on the cost savings to the
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MANAGEMENT SUBMITTED BY INFORMATIVE ABSTRACT This case study is based on the supply chain management of two notable PC manufacturing MNCs‚ Hewlett-Packard and Dell. The objective of this case study is to compare the effectiveness of the standardized process followed by HP to the innovative process of Dell‚ The Direct Model. DESCRIPTIVE ABSTRACT A comparative case study was done between two electronics giants Hewlett-Packard (HP) and Dell.inc‚ on their supply chain management
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Dell CSR Company Profile Michiel van Dijk & Irene Schipper Amsterdam‚ May 2007 Dell – CSR Company Profile Colofon Dell CSR Company Profile By: Michiel van Dijk & Irene Schipper February 2007 Stichting Onderzoek Multinationale Ondernemingen (SOMO) Centre for Research on Multinational Corporations This document is licensed under the Creative Commons AttributionNonCommercial-NoDerivateWorks 2.5 License. To view a copy of this license visit: http://creativecommons.org/licenses/by-nc-sa/2
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Dell Computer Case Questions Please provide a detailed answer to each of the following six questions for the Dell Computer case. 1. What has made Dell Succeed to date? 2. What is Dell’s position in the industry to date? 3. An August 12‚ 2002 Business Week article‚ indicated that by 2007 Dell intended to double revenues to $60 billion. How should Dell go about building the nearly $6 billion annual sales growth needed to achieve that target? 4. What are the implications
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BUSI 410 Business Analytics Module 22: Revitalizing Dell 1 Last lecture • Home Depot revenue (forecasting) • Using correlation to choose lag • Using Durbin-Watson statistic to test missing drivers • Out-of-sample model validation 2 Dell’s success strategies • Direct model (marketing) – “Cut out the middlemen.” – NC born Harlem drug lord Frank Lucas • Mass customization (design) – Modularity – Component commonality – Postponement • Lean manufacturing (operations) – Just-in-time
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Dell Corporation Case Study I. Introduction Started by Michael Dell‚ Dell Computer Corporation is one of the world’s leading direct marketers of personal computer systems. Dell Computer Corporation designs‚ manufactures‚ markets‚ services‚ and supports a wide range of computer systems‚ including desktop personal computers‚ notebook computers‚ and network servers. In addition‚ it also markets peripheral computer hardware and software‚ as well as service and support programs. The success of Dell
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Michael Dell It is vey impressive when you are in high school and you make 18‚000 dollar selling magazines which is more than what your History and economics teachers make. Michael Dell founded the Dell Computer Corporation on November 4‚ 1984. He is the founder‚ chief executive officer and the chairman of the company. Dell is the 44th richest man is the world today according to Forbes.com/wealth/billionaires/list. Michael Dell‚ at the age of seven bought his first calculator. When Dell was an
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Controlling Assets Employed Case : Dell Computer Corporation Summary : Dell Company In 2005‚ Dell Computer Corporation‚ which headquartered in Austin‚ Texas‚ was the world’s largest direct-selling computer company‚ with 57.600 employess in more than 80 countries and cutomers in more than 170 countries. Dell’s climb to market leadership was the result of a persistent focus on delivering the best possible. In less than two decades‚ Dell became the number one retailer of personal computers
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Conclusion Dell became the first company in the information technology industry to establish a product-recycling goal (in 2004) and completed the implementation of its global consumer recycling-program in 2006. On February 6‚ 2007‚ the National Recycling Coalition awarded Dell its "Recycling Works" award for efforts to promote producer responsibility. On July 19‚ 2007‚ Dell announced that it had exceeded targets in working to achieve a multi-year goal of recovering 275 million pounds of computer
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