Course: | MSc Purchasing & Supply Chain Management | Module: | BSM 520 STRATEGIC PURCHASING | Date: | 10th April 2012 | For the attention of: | Carol Air | TABLE OF CONTENTS S.NO | TOPICS | PAGE NUMBER | 1 | EXECUTIVE SUMMARY | | 2 | INTRODUCTION | | 3 | OBJECTIVE | | 4 | THE KRALJIC PORTFOLIO MODEL | | 5 | CASE STUDY5.1 THE PORTFOLIO APPROACH5.2 BOTTLE NECK5.3 NON – CRITICAL5.4 LEVERAGE 5.5 STRATEGIC | | 6 | CONCLUSION | | 7 | RECOMMENDATIONS | | 8 | REFRENCE |
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2 BUSINESS POLICY AND STRATEGIC MANAGEMENT Learning Objectives • • • • • Learn what business policy and strategy is all about. Know the framework and importance of strategic management. Know the strategic management process. Have an understanding of corporate vision and mission. Learn how strategy operates at different levels of the organization. Without a strategy the organization is like a ship without a rudder. Joel Ross and Michael Kami Strategic management is not a box of tricks or a bundle
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Approaches to the strategic management of people There are a number of models of SHRM and in this unit we will look at three: • The best practice view. • The best fit view. • The resourcebased approach. The best practice view This view starts from the premise that a single set or ‘bundle’ of HR policies and practices will lead to better organisational performance‚ sustained over a lengthy period‚ whatever the prevailing business circumstances. What are these socalled best
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Strategic Marketing Management Your organization operates in a dynamic marketplace—competition‚ consumers‚ technology‚ and market forces redefine your industry every day. Staying competitive means continuously adjusting and adapting your customer approach to meet changing needs and expectations. Strategic Marketing Management provides a comprehensive examination of all major components of marketing strategy and their integration. By completing this program‚ executives will have the ability to enhance
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the company? Dell uses a just in time order fulfillment policy and accurate forecasting of sales to minimize inventories. This allowed Dell to hold inventory of finished products far below levels of their competitors (10-20% compared to 50-70% industry level) and furthermore allowed them to quickly implement changes to their product lines as new technologies became available. This quick inventory turnover also allowed Dell to retain more capital. Finally‚ this policy enabled Dell to respond immediately
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external environmental analysis process. • Identify and describe the six segments of the general environment. • Describe the expected changes that will occur with the ethnic mix of the United States work force and their potential effect on the strategic posture of the firm. • Identify the five competitive forces and explain how they determine industry profit potential. • Describe the factors that raise the competitive nature of an industry’s rivalry. • What are high exit barriers and how do they
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Dell had expanded beyond PCs to servers‚ storage‚ and communications equipment Because of the softening of the global economy and the events of September 11‚ demand for PCs was down sharply Dell responded with an aggressive price strategy and reduced costs through workforce reductions and facility consolidations Dell bases its success on its build-to-order‚ direct sales model Because of the tariff-free provisions of Mercosur and the close proximity of Dell’s manufacturing facilities in the
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1- Define strategic planning and briefly describe the four steps that lead managers and the firm through the strategic planning process. Discuss the role marketing plays in this process. Strategic planning The process of developing and maintaining a strategic fit between the organization’s goals and capabilities and its changing marketing opportunities . Defining a Market-Oriented Mission An organization exists to accomplish something‚ and this purpose should be
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the gloabalized business‚ companies require strategic thinking and only by evolving good corporate strategies can they become strategically competitive. A sustained or sustainable competitive advantage occurs when firm implements a value – creating strategy of which other companies are unable to duplicate the benefits or find it too costly to initiate. Corporate strategy includes the commitments‚ decisions and actions required for a firm to achieve strategic competitiveness and earn above average returns
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recorded accurately. | | | | | Module code | SHR019-6 | Assignment No. | 1 | | | Module Title | STRATEGY | | | | | Module Tutor | Dr. Eliot Lloyd | | | | | Due Date | 17th April 2012 | | | | | | | | Strategic analysis - Omantel Exective summary Omantel is the leader telecommunication company in the Sultanate of Oman‚ it provides integrated communication solutions through
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