"Dell vs lenovo marketing strategy" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 48 of 50 - About 500 Essays
  • Powerful Essays

    Dell Computers

    • 2620 Words
    • 11 Pages

    Dell Computer Corporation Embry Riddle Aeronautical University October 6‚ 2012 Dell Computer Corporation The Dell Computer Corporation was founded in 1984 by Michael Dell from his dorm room at the University of Texas at the age of 19 with $1000. The original name of the company was PC’s Unlimited. The corporation was started with a simple premise as its basic foundation: so that personal computers could be built and sold directly to customers and by doing this‚ Dell could address their specific

    Premium Dell Strategic management Personal computer

    • 2620 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Project Report on e p ‐ A Marketing Pers spective Sub bmitted to Dr. A Anita Goya al Pr rofessor‚ M Marketing Group‚ IIM Lucknow w S ubmitted by Group 9 Digvijay A Ade Kapil Thuk kral Priyajeet S Singh R Abhinav v Ravi Shank kar Sandeep K Kumar PGP26012 2 PGP26021 1 PGP26032 2 PGP26033 3 PGP26041 1 PGP26049 9 SECT S TION 1 (Words 1290) The Compa any Pantalo Retail (I oon India) Pvt. Ltd.‚ a part o the Futur Group‚ is a leading I L of re s Indian opera of ator multiple retail form

    Premium Trigraph Retailing

    • 1843 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Hul's Marketing Strategies

    • 4794 Words
    • 20 Pages

    express my gratitude towards my parents and sincere thanks to my friends‚ well wishers for their encouragement and kind co-operation to complete this report. DECLARATION I‚ SANDEEP SINGH BHATIA of PGDBM (2009-11) studying at IMM (INSTITUTE OF MARKETING AND MANAGEMENT)‚ NEW DELHI‚ solemnly declare that the project work titled- ‘’ MARKET RESEARCH ON WATER PURIFIER” was carried out by me at HINDUSTAN UNILEVER‚ in partial fulfillment of the MBA program me. This program me was undertaken as a part

    Premium Unilever

    • 4794 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    retail industry. It has successfully created a major impact on the people’s behaviour through the introduction of fashionable quality products for low price value. The marketing policy of the company is great as it tries to maintain customer loyalty by following their motto “look good‚ pay less”. Primark also maintain their business strategy for the production and selling of their goods as they buy most of their clothes from same factories as other fashion retailers. The people who are producing them

    Premium Management

    • 3009 Words
    • 13 Pages
    Powerful Essays
  • Better Essays

    Dell Research Paper

    • 1334 Words
    • 6 Pages

    DELL Research Paper 1. A history on the origins of the company. a. Dell was founded by Michael S. Dell in May 1984. b. Mr. Dell began the company from his University of Texas dorm room. c. He bypassed the retail outlets and sold his computers directly to consumers. This allowed him to eliminate the retail mark-up and sell his PCs at about 40% of an IBM PC. d. In 1988 the company went public and began selling to larger customers such as government agencies.

    Premium Management Psychology Scientific method

    • 1334 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Dell Inc

    • 3513 Words
    • 30 Pages

    Dell Inc. in 2008 Can it overtake Hewlett-Packard as the world leader in personal computers? By Georges Bali 1  Brief History of the company  Vision and Mission statement  Answers to questions: Outline          Question 1: Evaluation of Michael Dell’s performance Question 2: Elements of Dell’s strategy Question 3: Expansion into IT products evaluation Question 4: Financial Assessment of Dell in the years 2000 through 2008 Question 5: SWOT analysis Question 6: Competition with HP

    Premium Dell Hewlett-Packard Personal computer

    • 3513 Words
    • 30 Pages
    Powerful Essays
  • Powerful Essays

    MEMO#2 Motorola’s marketing strategy Motorola is one of the most famous mobile phone brand in the world in last years‚but now it have some crisis that more and more competitor are going to share Motorola’s market share .With the development of technology‚mobile phone become a thing which is necessary in our life‚and people need more functions with cell phone‚in turn with the trend‚smartphone was born.As Nokia‚Apple‚Blackberry and others company bring out their own smart cell phone system

    Premium Mobile phone Motorola Smartphone

    • 1190 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    Adidas Marketing Strategy

    • 3327 Words
    • 14 Pages

    ||| Contents ||| Background 3 adidas in India 3 Industry Scenario 5 Scope of Study 6 Consumers 7 Consumer Behaviour 8 Environmental Analysis 10 Retail 12 Competitors 13 Segmentation 15 Targeting & Positioning 16 Recommendations 19 Appendix 21 ||| Background ||| adidas AG is a German sports apparel manufacturer‚ part of the adidas Group. It registered as adidas AG on 18 August 1949 (with lower-case lettering: "adidas"). The company

    Premium Reebok Athletic shoe Adidas

    • 3327 Words
    • 14 Pages
    Powerful Essays
  • Good Essays

    Dell Case

    • 1062 Words
    • 5 Pages

    Business Model Dell has managed to become remarkably successful in a short span of time by following a direct "business to customer" model. By selling computers directly to customers‚ they have been able to best understand their needs and provide effective solutions to meet those needs. Dell built PCs to order‚ so customers received only what they wanted. Dell ’s just-in-time inventory system allowed them to order only parts that customers demanded‚ thus keeping the minimal inventories and

    Premium Investment Personal computer Sales

    • 1062 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Marketing Strategy at Ipl

    • 1164 Words
    • 5 Pages

    IPL Bonanza We are surrounded by brands throughout the day. Right from getting up in the morning and using our first thing toothpaste to dressing up for the day to driving a car and so on. In such a scenario an event like IPL which wins the hearts of so many people and is viewed by all age groups is mouth-watering for brands to catch attention of perspective customers. This could be the make or break scenario for brands. If you advertise effectively it could help you build your brand name and if

    Premium Brand Coca-Cola Advertising

    • 1164 Words
    • 5 Pages
    Powerful Essays
Page 1 42 43 44 45 46 47 48 49 50