Introduction Singapore Airlines (SIA) has developed into one of the most respected travel brands around the world. Its mission statement: "Singapore Airlines is a global company dedicated to providing air transportation services of the highest quality and to maximizing returns for the benefit of its shareholders and employees". Singapore Airlines has grown from a regional airline into one of the world ’s leading carriers. They have a young‚ efficient fleet‚ an educated staff attuned to quality‚
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good relations with the trade market 1.2 What is Employee Engagement? Whilst the current lack of empirical research on employee engagement has resulted in speculation that it is merely a fad with little theoretical basis‚ Saks (2006) study supports the concept that engaged employees will have a higher quality relationship with their employer resulting in more positive attitudes‚ intentions‚ and behaviours. Recent studies confirm that high employee engagement translates into "increased discretionary
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evaluate the adaptation of the marketing mix (MM) of two airlines with respect to a certain marketing tactic. Therefore‚ Etihad Airways‚ the national carrier of the United Arab Emirates (UAE) and the South African low-cost carrier Mango have been chosen for the comparison. Hence‚ brand positioning and awareness will be appraised as a marketing tactic for both airlines. Secondly‚ this report will compare and evaluate how these two airlines adapt product and promotion as part of the MM in order
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Management the future of HR”[1]‚ the author describes how the loss of talented personnel can lead to considerable knowledge erosion. The author is also of the opinion that interview processes should be modified to identify more accurately the prospective employee who can help maximize collaboration. Therefore the article concludes the need for a comprehensive interviewing and retention strategy. Margaret Barchan quotes[2]‚ the example of a Swedish company (Celemi)‚ measuring the knowledge within a firm indirectly
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12 (Dec 2011) ISSN: 0974- 6846 Employee retention by motivation K. Sandhya1 and D. Pradeep Kumar2 1 2 Department of Humanities and Social Sciences ‚ JNTUH CEH‚ Kukatpally‚ Hyderabad-500085‚ A.P‚ India Department of Management Science‚ Madanapalle Institute of Science and Technology‚ Madanapalle‚ A.P-517325‚ India sandhyadean@yahoo.com Abstract Employee motivation is one of the important factors that can help the employer to improve employee and organizational performance. Different
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Beginning in the 1970s‚ two developments dramatically changed in employee selections. First‚ the development of meta-analysis‚ arguably one of the most influential methodological developments in recent decades‚ made it possible to cumulate quantitatively the results of large numbers of small-scale studies‚ resulting in a quasi-massive-scale study. Second‚ the results of large-scale studies of military personnel and others also became available. The results of both kinds of studies provided strong
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EXCHANGE ACT OF 1934 For the fiscal year ended December 31‚ 2013 or ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ________ to ________ Commission File No. 1-7259 Southwest Airlines Co. (Exact name of registrant as specified in its charter) TEXAS 74-1563240 (State or other jurisdiction of (IRS Employer incorporation or organization) Identification No.) P.O. Box 36611 Dallas‚ Texas 75235-1611 (Address of principal executive
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Analysis of the Airline Industry Marketing Management Fall II December 8‚ 2003 Table of Contents Environment . .. 3 Demand . .. 6 Competition .. .. 7 Product .. .. 9 Pricing . 11 Placement/Distribution .. . 14 Promotion 16 Conclusions . 17 References
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1 CAPACITY UTILIZATION IN INDIAN AIRLINES Danish A. Hashim* Sir Ratan Tata Fellow Institute of Economic Growth Delhi. 110 007. INDIA. E-mail: danish_hashim@yahoo.com April 2003 Abstract The financial performance of the state -owned Indian Airlines has deteriorated since 1989- 90. The main reasons cited for the poor financial performance of Indian Airlines include: rising fuel prices‚ excess staff‚ serving uneconomic routes and increasing expenses on insurance. However‚ low capacity utilization
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Delta Zeta has a set of high standards‚ which is why they runs of five key values‚ like empowerment‚ personal growth‚ community involvement‚ and lifelong friendships. The first value being friendship‚ this is where the sorority begins when we promise ever-lasting friendship. From the time Cayley first became a member in Delta Zeta her freshman year she has never meet a stranger. She loves to be involved and meet all of their members‚ she sees the importance of sisterhood and has always been involved
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