“Developing and Managing a Tourism Enterprise” Marta Fernandez Student Number: 2139226 uwqfh Unit Number/Code: D20131 [pic] [pic] Table of Contents Page 1. Introduction 3 1.1 New Tourism Enterprise Descripion and Plan 2. Survey
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CASE 6 Asian Journal of Case Research 1(2): 183 – 192 (2008) Tenaga Nasional Berhad’s Debt Woes NORDALILAH ABD AZIZa‚ ANNUAR MD NASSIRb*‚ AZHAR MOHD NASIRc‚ AND ABU SOFIAN YAAKOBd ABSTRACT Currently‚ as a result of global price escalation of coal and fuel/gas‚ TNB faced a challenging time dealing with increased operational costs as well as managing the existing high debt to support its daily operations. Because of these high borrowings‚ TNB was exposed to excessive financial risks in particular
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Competitors----------------------------------------------------------------------------Pg 15-19 10.1 SWOT Analysis: Scoll 10.2 SWOT Analysis: Skechers 11. Segmentation Table-------------------------------------------------------------------Pg 19-20 12. Marketing Mix for fitflop women---------------------------------------------------Pg 20-28 12.1 Product 12.2 Core Product 12.3 Actual Product 12.4 Price Placement 12.5 Place 12.6 Promotion 13. Control and Evaluation--------------------------------------------------------------Pg
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Owners ’ Equity Paper Owners ’ Equity Paper Owners’ equity (OE) in a corporation rises or falls with the profitability of that corporation. OE equals the net assets of a corporation and is made up of two main components‚ paid-in capital and earned capital. Paid-in capital is made up of the funds provided by stockholders also known as contribution capital‚ and any additional paid-in capital from other sources. Earned capital consists of the retained earnings of a corporation and is derived from
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Genmo Corporation Balance Sheet As of December 31‚ 1992 As of December 31‚ 1993 ASSETS Current Assets Cash 18 Account Receivable 214 273 Marketable Sec 494 Prepaid expenses 728 1533 Inventories 972 872 Total Current Assets 2426 2678 Investments 898 898 Real estate‚ plant and equipment 4727 4727 Less: Accumulated Dep 2433 2294 2711 2016 Special Tools
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The marketing mix is a business tool used in marketing and by marketeers . The marketing mix is often crucial when determining a product or brand ’s offer‚ and is often associated with the four P ’s: price‚ product‚ promotion‚ and place.[1] In service marketing‚ however‚ the four Ps are expanded to the seven P ’s [2] or eight P ’s to address the different nature of services. In the 1990 ’s‚ the concept of four C ’s was introduced as a more customer-driven replacement of four P ’s.[3] There are two
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Subha Baniya‚ Date: 9/9/2013 The day of 24 November‚ 2001 We have an amazing mind‚ don’t we? No matter how long it has been‚ if something really means to you‚ the memory never fades away‚ and I am no exception. It’s been almost twelve years since that day‚ yet I vividly remember every single moment of it‚ for this day not only changed my perceptions‚ but also made me who I am today. I was a child then. A child dissatisfied with everything she had. A child whose grumbling seemed to have no end
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Q1 Explain Marketing Mix for these Products and Service industries with suitable example of a company. 1) FMCG 2) Telecom 3) Education Answer : Marketing Mix of FMGC Product : Colgate[ Sensitive toothpaste ] : Product: " Colgate sensitive toothpaste is toothpaste which provides relief to sensitive teeth. " Some people’s teeth’s are normally sensitive towards special kind of conditions like when coming into contact with hot or cold substances. " Here this toothpaste provide relief
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............................................................................... 4 4.1 The marketing concept 4.2 The marketing mix (product) 4.3 The marketing mix (price) Page ..................................................................................................................................... 5 5.1 The marketing mix (place) 5.2 The marketing mix (promotions) Page ...........................................................................................................
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CHRISCHER L. ALANES FINANCIAL ACCOUNTING REACTION PAPER – THE ENRON SCANDAL FACTS OF THE CASE Enron Corporation was formed in 1985‚ led by Kenneth Lay‚ as a result from the merger of Houston Natural Gas and Internorth that specializes in natural gases and commodities. In 1990‚ the company hires Jeffrey Skilling to lead the trading of commodities under deregulated market and Andrew Fastow later that year (USA Today‚ 2002). Deregulation of the energy markets allowed companies to place bets
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