UV5319 May 10‚ 2010 B CORPORATION: A NEW SUSTAINABLE BUSINESS MODEL “We envision a new sector of the economy which harnesses the power of private enterprise to create public benefit.” —B Lab‚ “Declaration of Interdependence‚” 2010 Introduction Jay Coen Gilbert and Bart Houlahan were friends as undergraduates at Stanford University. In 1993‚ a few years after graduation‚ they helped start the basketball shoe and apparel company AND1. As the company grew‚ cofounder Gilbert and president
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Life and Debt Response Paper Taylor Sun 9/29/2011 St. John’s University Globalization has been a controversial topic for decades followed by the industrialization. The debate of whether it is positive or negative for the human race has caused much divergence‚ consequently leading to vast conflicts between different cultures‚ nations‚ and peoples. Although globalization brought convenience to the lives of a few on a daily basis in the industrialized countries‚ it also brought
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Knowing little about toothpaste‚ he had technical tie-up with a Japanese company and Lamoiyan Corporation was formally launched in 1988 and produced the first tube of Hapee. Sales have been thwarted by three significant barriers: consumer fears that locally produced goods were inferior‚ their preference for Colgate’s taste and the lack of awareness of the Hapee brand. Pedro and Lamoiyan Corporation counteracted these obstacles by capitalizing on their tie-up with a Japanese company‚ imitating
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relationship between external equity in discussing pay versus benefits‚ and also to investigate the best compensation package (with special focus on external market competitiveness and internal equity) that will be of benefit to recruit and retain productive and motivated staff members. Key words: external equity‚ compensation‚ internal equity‚ motivation CHAPTER ONE 1.0 LITERATURE REVIEW 1.1 Equity Theory Basically‚ employees
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Target Corporation’s CEO Discusses Q4 2013 Results - Earnings Call Transcript Feb. 26‚ 2014 2:30 PM ET | About: TGT Operator Ladies and gentlemen‚ thank you for standing by. Welcome to the Target Corporation’s Fourth Quarter Earnings Release Conference Call. During the presentation‚ all participants will be in a listen-only mode. (Operator Instructions) As a reminder‚ this conference is being recorded Wednesday‚ February 26‚ 2014. I would now like to turn the conference over to Mr. Gregg Steinhafel
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[pic] BIRLA INSTITUTE OF TECHNOLOGY‚ (NOIDA CAMPUS) Report On The Indian Equity Brokerage Industry Submitted To: Mrs. K .L . MISHRA Project Mentor Submitted By: Nipun Sachdeva Submitted On: ACKNOWLEDGEMENT As any good work is incomplete without acknowledging the people who made it possible‚ this report is incomplete without thanking the people without whom this project wouldn’t have taken shape. This project is a result of continuous cooperation‚ effective guidance
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Marketing Mix of Fevicol PREFACE 1 A company ’s strategic plan establishes what kinds of business the company will be in and its objectives for each. Then‚ within each business unit more detailed planning must take place. The major functional departments in each unit - marketing‚ finance‚ accounting‚ purchasing‚ manufacturing‚ information systems‚ human resources‚ and others - must work together to accomplish strategic objectives. MARKETING plays a major role in strategic planning. Marketing
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Y PEKKA TUOMINEN Managing Brand Equity ABSTRACT The purpose of this study is to discuss and elaborate the main issues encountered in managing brand equity. In order to achieve this purpose‚ we first analyse the concept of brand equity; second‚ we provide a comprehensive framework for managing brand equity; and finally‚ we distinguish different ways to leverage and measure brand equity. The concept of brand equity emerged in the early 1990s. Brand equity can be regarded as a managerial concept
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DOVE Brand Equity A key part of DOVE’s success and where it differentiated itself from other personal care brands‚ increasing its brand equity‚ is the use of a different marketing approach when introducing the campaign for real beauty in 2004. This campaign gave women a feeling of identification and association with the brand and the products without even having tried them. Women could identify with the images they were seeing in the DOVE advertising campaigns which resulted in them being willing
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Accounting 2200 Project 2 Responses to the Form 10-K of NVE Corporation Professor Jane Morton Muhan Li‚ Madhur Mittal‚ Adam Rosen ------------------------------------------------- Question 1 NVE Corporation is in the business of nanotechnology‚ founded in 1989 in Minneapolis. NVE develops and sells devices that use a new technology known as “spintronics‚” and was founded by James M. Daughton‚ Ph. D.‚ and spintronics pioneer. NVE has been awarded $50 million+ in government research contracts
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