In the Chapter on Acids & Bases‚ we learned that Magnesium Hydroxide Mg(OH)2‚ an Basic Oxide is used to make toothpaste. After each meals‚ there will certainly be a significant amount of food substances that are stuck in-between our teeth. Overnight‚ bacteria in these food substances will secrete acids that will corrode our teeth and causes tooth decay. Magnesium Hydroxide(an Basic Oxide) has the basic properties and will neutralize the acids between the teeth to form neutral salt and water‚ which
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INDIVIDUAL ASSIGNMENT FIN 542 Submitted to: SIR AHMAD HUSNI Prepared by: NURUL AIDA BINTI MD RASHID BM222 4A 2012824256 Question: Examine data from the website www.oanda.com‚ USD‚ pound‚ and euro for one month of April 2013 until May 20th 2013(obtained from historical exchange rate) and discuss comment the fund for the period. What is your forecast for these currencies for the month of June 2013 and why? 1) RM/USD (Direct Quotation) The following graph shows the historical
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DEMAND FORECASTING FOR CONSUMER NON-DURABLE GOODS LIKE EGGS & SOAP Introduction: Eggs are one of the popular items of food for non-vegetarians and semi-vegetarians. The present study tries to use regression technique of demad forecasting to estimate the demand fuction of eggs for Raigarh district of Chhatisgarh for various occupational groups in rural and urban areas. In this study we consider variables like size and composition of family‚ family income‚ occupation‚ number of earning members
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Simply White reached markets; a loss of (460 million)(.8-.37)= $197800000 million in revenue and .166*197800000=- $32834800 in profit. 2 Moves and Countermoves Colgate’s competitive advantage had been its association with whiter teeth: its whitening toothpaste had been the number one seller in the market. Now‚ not only had Procter and Gamble released a superior product for whitening‚ but the heavy capital investment in research and development had allowed for a scientific way to quantify the change that
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effect of increased marketing spending and increases in raw material and packing costs. Looking ahead in 2005‚ Colgate will need to address the cost-effectiveness of adapting its marketing strategies implemented in the developed United States (US) market for the emerging Chinese and Mexican markets‚ each consisting of distinctly different consumer wants‚ needs and cultures that Colgate will first need to research on and understand. Consequently‚ it has to evaluate how it can tailor its marketing
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MARKETING STRATEGIES Colgate delights consumers around the world with an array of Oral Care‚ Personal Care‚ Home Care and Pet Nutrition products. Behind the success of Colgate’s brands are carefully developed business and marketing strategies. Known for having a long history of strong relationships with its retail trade partners. Small stores around the world are just as important to Colgate as large ones. Based on consumer and shopper insights‚ the Company works closely with local
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such as toothpastes‚ laundry soaps and coffee or snack items. Toothpaste SM Hypermarket Novaliches Observations: Supermarket • Class B and C • Age range 15-60 year old • Males and females • Families‚ couples and individuals Observations: Buyers • Individual buyers tend to know what they want and pick the medium to large tubes • Families and couples discuss amongst themselves on what to buy • Females deliberate on their own and compare brands • Some chose sachets over tubes Toothpaste • Male
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model of an oligopoly meaning that it is dominated by a small number of major firms such as Colgate-Palmolive‚ Procter and Gamble and GlaxoSmithKline(Aquafresh) (Industry structures 17. 2008.).The competition among the different companies have always been ferocious with companies launching new products with new features regularly be it whitening toothpaste‚ mouth fresheners toothpaste or economic toothpaste. This is just an example of how the competition is harsh and how the companies want to target
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I. Problem. In 1991 and 1992 Colgate-Palmolive (CP) been a dominant force in the Oral Care industry‚ mainly in the toothbrush segment. CP has been an successful company since the introduction of Colgate Plus‚ a toothbrush with a diamond-shaped head‚ in 1985. CP has consistently continued with research and development since the Colgate Plus breakthrough. However‚ when Aim entered the market in 1987‚ they focused on comfort‚ which made Colgate’s market share suffer. CP has a unique toothbrush that
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The effect of toothpaste to oral bacteria VS the effect of mouthwash to oral bacteria Problem: Bacteria in ones’ mouth causes many problems for oneself in the future. For example‚ gum diseases‚ bad breath‚ etc..‚ Toothpaste and mouthwash is promised to kill most of the bacteria in one’s mouth‚ but which is more effective at killing the bacteria and preventing future problems? This experiment and research is going to prove which is more effective at killing oral bacteria
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