Project Report A STUDY ON MARKETING STRATEGIES OF COLGATE PALMOLIVE LTD. Submitted to: Dr. D.K. Agarwal Submitted by: DINESH CHAUHAN [62014] VIVEK DHAR [62066] FORE SCHOOL OF MANAGEMENT NEW DELHI Contents ❖ Introduction 1 ❖ Objective 2 ❖ Methodology 3 ❖ Company Profile 4 ❖ Company Strategy 6 ❖ Marketing Mix 15 ❖ SWOT Analysis 26 ❖ Survey Findings 28 ❖ Retailers Survey 34 ❖ Conclusion 37 ❖ Suggestions 39 ❖ Consumer Questionnaire ❖ Retailer Questionnaire ❖ Bibliography
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Table of Contents IT Industry at a glance – Sector Analysis 4 Rise of Services as a whole: 4 IT Services: A major part of the services sector 5 Infosys Technologies Ltd – Financial Ratio Analysis 7 Liquidity Ratio: 7 Quick Ratio: 7 Current Ratio: 8 Leverage Ratio: 9 Debt-Equity Ratio: 9 Interest Coverage Ratio: 10 Profitability Ratio: 11 Return on Equity: ROE 12 Return on Capital Employed: ROCE 12 Valuation Ratio: 13 Dividend Yield: 14 Operating Income Growth (%): 15 Summary: 17 The Competitors 18
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(2007). Analysing the job characteristics model: New support from a cross-section of establishments. International Journal of Human Resource Management John Bratton & Jeffrey Gold‚ 1999‚ Human Resource Management: Theory & Practice‚ Macmillan Press ltd‚ Hampshire MacIntosh‚ R.‚ MacLean‚ D. and Burns‚ H. (2007). ‗Health in organization: towards a process-based view‘. Journal of Management Studies McGregor‚ D. and Cutcher-Gershenfeld‚ J. (2005). The Human Side of Enterprise‚ annotated edition. New
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INKI LTD SWOT ANALISYS STRENGHTS 1. 60 shops are well placed in the market. Most of the shops based in high street‚ they are close to offices‚ which can mean potential customers. 2. In the shops sellers get to know customers one by one. There is a relationship with direct sales‚ which can help to have regular customers. 3. Competitive price structure. The price of the remanufactured inkjet is 20% cheaper than original branded. 4. 24hours delivery 5. High quality and guarantied
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CENTAUR PHARMACEITICAL LTD BY DIKSHA MANDREKAR ROLL NO :- 17 CLASS :- F.Y BBA A project report submitted in the partial fulfillment of the requirement for the first year Bachelor of Business administration At DNYANPRASSARAK MANDAL’S SHRIKRISHNA T. POKLE COLLEGE OF MANAGEMENT STUDIES & TECHNOLOGY‚ ASSAGAO‚ BARDEZ-GOA DECLARATION I ‚ Miss Diksha Mandrekar hereby declare that the present project report on centaur pharmaceutical ltd is submitted in partial
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Supply Chain Management at World Co. Ltd. Facts of the Case Industry Facts: ▪ Specialty Retailing Sector -Women’s apparel industry in Japan ▪ seasonal industry ▪ products have short life cycles and extremely uncertain demand ▪ International Competition ▪ 3 Distribution Alternatives- company-owned stand alone stores‚ shops in fashion malls‚ and shops within department stores “store-within-a-store” Company Facts ▪ Operates in women’s apparel industry ▪ Company
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Introduction Life insurance or life assurance is a contract between the policy owner and the insurer‚ where the insurer agrees to pay a designated beneficiary a sum of money upon the occurrence of the insured individual’s or individuals’ death or other event‚ such as terminal illness or critical illness. In return‚ the policy owner agrees to pay a stipulated amount at regular intervals or in lump sums. There may be designs in some countries where bills and death expenses plus catering for after
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Subject: Ratio Analysis of Volume Book Distributors Ltd for the Years 2010 And 2011 A. INTRODUCTION The report is based on the company Volume Book Distributors Ltd. Ratio analysis was calculated for Volume Book Distributors Ltd for both the years 2010 and 2011. The ratios comprised of profitability‚ asset utilization and financial stability ratios. The first question consists of Part A‚ which has the Ratio Calculations‚ and Part B which has the Analysis and Interpretation. B. LIMITATIONS
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Chapter - 1 Organizational Overview 1.1: Rational Banking sector is expanding its hand in different events every day. At the same time the banking process is becoming faster‚ easier‚ and the banking area becoming wider. As the demand for better service increases day by day‚ they are coming with different innovative ideas and products. In order to survive in the competitive field of the banking sector‚ all banking organization are looking for better service opportunity to provide their fellow
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Section B1: Financial ratio calculation and analysis 1. Introduction In this report‚ the profitability and liquidity of Super Retail Group Ltd (SUL) and The Reject Shop Ltd (TRS) will be compared by analysing these ratios-- return on assets‚ profit margin‚ gross profit rate‚ cash flow to sales ratio and acid ratio. In addition‚ we will also focus on the ratios change between the two companies from year 2010 to 2011 and reveal what these ratios illustrate and how they would influence the future
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