company had profits of $50 millions.(Rush & Downie‚ June‚ 2006). However‚ from the highs of financial gain‚ the company’s fortune fluctuated and it faced trouble. There were many reasons for the fall of which many were related to the macroeconomic factors of the country. Some of the reasons were because of the mismanagement of the company. The paper will reflect on the issues that brought about the downfall of the company from such a tremendous track record. For this purpose‚ the paper will discuss
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Apple Case Study 1) General Environment Analysis (10 points) 1a. Identify what Apple’s primary industry or (industries—Apple is present in multiple industries) is (0.5point). Apple’s Primary Industries are: Personal Computers‚ Digital Music/Media‚ Computer Software‚ Handheld Gaming‚ Digital Reader‚ Portable Music/Media Player‚ and Telecommunication. 1b. Identify who Apple’s direct competitors (in multiple industries) are (0.75 point). Microsoft‚ Dell‚ Gateway‚ Alienware‚ Zune
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SWOT Analysis: iPhone and Apple as Apple Inc’s view Strengths • Recognition Brand. • Good reputation. • Integration iPod in iPhone. Use brand iPod as base in order to grow iPhone market. (Customers buy iPhone and also get iPod in the same device) • Good business strategist‚ Apple is using App Store in iTunes as a tool to drive the iPhone’s market. And Apple makes it more attract by cutting application prize in App Store off 30% and almost a half of application in the App Store are free
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likely to be sexually abused‚ which results in their idolization of a “thin ideal” (“The Facts About Girls in Canada”‚ n.d.). It is clear that women have a higher susceptibility to body image dissatisfaction due to these biological and environmental factors. (Olmsted‚ M. P.‚ & McFarlane‚ 2004). As quoted in‚ “The Facts About Girls in Canada”‚ statistics show‚ “In 2008‚ over 11‚000 sexual assaults of girls under the age of 18 were reported to police in Canada” (“The Facts About Girls in Canada”‚ n.d
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personal computer industry and the mobile phone industry……………………………………..3 Resources…………………………………………………………………………………………………………….……………………....4 Economies of scale‚ experience and scope……………………………………………………………………………………4 What are the main strengths of Apple and what distinguishes this company from the competition?.................................................................................................................................5 Strategic fit………………………………………………………………….…………………………………………………………………5
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Marketing Strategy Case Analysis – Apple Inc. Content Introduction -----------------------------------------------------------3 SWOT analysis -------------------------------------------------------4 Question 1 -------------------------------------------------------------6 Question 2 -------------------------------------------------------------7 Question 3 ------------------------------------------------------------10 Recommendation ---------------------------------------------------12
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smartphone innovations in the smartphone industry through economic theories. As Apple inc. is known for creating innovations; the factors that caused the shifts in the demand and supply of smartphones have enabled Apple inc. to dominate the largest market share. Moreover‚ with the advancements in iPhone products‚ the elasticity of iPhone demand impacts its complement and substitute goods as well. Apart from the Apple inc. iPhone analysis‚ the market structure was found to be an oligopoly market‚
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BACKGROUND Apple Inc. is a well known American multinational corporation that focusing on designing and then marketing consumer electronics‚ computer software‚ and personal computers. Apple Inc. was established on 1st April 1976 in Cupertino‚ California. The company was founded by the key persons in Apple Inc. history‚ Steven Paul Jobs (Steve Jobs) and Stephen Wozniak (Steve Wozniak) and Ronald Wayne. Then‚ after seeing the potential and the future of the computing world‚ Apple was incorporated
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Demographic Changes in America (1607-1914) Historical records of American demography start with the settlement of Jamestown‚ Virginia in 1607. Puritans landed in Plymouth and made a home for themselves with the help of Native Americans. These first immigrants in the colonies (British‚ Dutch‚ and German)‚ moved to America between the early 17th and late 18th centuries in what was known as Old Immigration. During the colonial period‚ the birth rate was high but the life expectancy was low. It was
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Introduction to Apple‚ Inc Background History Apple Computers Inc is an American based multinational company which deals with consumer electronics goods and computer software’s. It was incorporated in the State of California on January 3‚ 1977. The company was co-founded in 1976 by Steven P. Jobs and Stephen G. Wozniak. Mr. Jobs who is the company’s Chief Operating Officer came up with the name in early 1976. At the time‚ he was often visiting and working on a small farm‚ friends of his owned
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