“EFFECTIVENESS OF RADIO ADVERTISEMENT IN INFLUENCING THE BUYING BEHAVIOR OF STUDENTS FROM SELECTED COLLEGES OF POLYTECHNIC UNIVERSITY OF THE PHILIPPINES‚ MANILA: AN ANALYSIS” A Research Paper Presented to College of Business Administration Department of Marketing Management Polytechnic University of the Philippines Sta. Mesa‚ Manila In Partial Fulfillment of the Requirements for the Subject MARK 4113 Thesis Writing by BSBA MM 3-1D Balatayo‚ Ramon Jr.
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15‚ 2013 English 101 The Devices of Advertising In his essay “With These Words I Can Sell You Anything” William Lutz informs readers about devices companies use to get people to buy their product. He explains many devices and techniques used in ads or commercials and how each of them work. There are many devices explained but there are 7 devices that are used most frequently. A dramatic claim uses a word and presents a dramatic claim after. Meaningless words are verbs that make it seem as if the
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An ad is a form of advertisement that tends to draw people’s attention. Ads are effective because they use imagery and word choices that appeal to the eyes of many. Also because they give you all the information you need‚ without overwhelming you with a lot of information. People are many times persuaded by a specific ad to buy their product. When an ad is being made‚ a specific audience is being targeted. My ad analysis focuses on three vintage ads pinpointing women. In all three of my ads‚ the
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her-what is the Covergirl slogan? Easy‚ Breezy‚ Beautiful‚ Covergirl. Covergirl has done a great job at advertising there make-up products. Covergirl has branched out to every type of advertising there is. They have commercials‚ bill boards‚ online ads‚ there in many magazines‚ and they are also being promoted on the poplar show America’s Next Top Model. In advertising there’s always a message‚ always a target audience‚ and most important the product. The audience there mostly trying to connect
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HCA/240 2. Radio Ad Are you elderly? Are you having problems with arthritis‚ osteoporosis‚ or injuries from falling? Here is the information that you have been looking for‚ how to promote a healthy musculoskeletal system‚ from none other than Dr. Solomon‚ Concierge MD. Me: Dr. Solomon‚ what exactly is the musculoskeletal system? Dr. Solomon: The musculoskeletal system consists of your bones‚ and your muscles. In this system one is as important as the other. Bones are important because they
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An Attractive Analysis of Emporio Armani ad Josh Hartnett‚ an actor of several famous movies such as Black Hawk Down‚ was invited to act in a perfume ad of Emporio Armani’s Diamonds for Men. Josh seems like the strong handsome figure that would want to be captures by many people and captured many looks. He showed his handsome and elegant performance in this ad‚ which made this image more significant. This perfume advertisement whose target audience is towards upper class young men evokes strong
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chosen were to advertise our product in several areas and carry out different ways to advertise. Firstly‚ we’ll design Bristol boards and place them around the city to catch the media’s attention. Secondly‚ if we gather enough profit‚ we’ll post an ad in the newspaper because that would be the cheapest way later on. After seeing a huge progressiveness and making more than average profits‚ and selling enough products we will then advertise on television. Television would be the best way because more
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Salvador Dali’s “VW Ad” initially draws the viewers eyes to the sobbing man with the outstretched and broken arm. After focusing on him for a minute you might then direct your attention to the empty pockets. While viewing all of that you may have noticed that this man is crying a puddle/pond of tears. The best part of this artwork is that the deeper you look‚ the more meaning you get out of these symbols. Dali does a commendable job at displaying pain‚ depression‚ and poverty. He does this through
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VISION IAS ™ ... Inspiring Innovation www.visionias.in www.visionias.wordpress.com “The significant problems we face can not be solved at the same level of thinking we were at when we created them." - Albert Einstein ANALYSIS / APPROACH / SOURCE / STRATEGY: PUBLIC ADMINISTRATION MAINS 2012 PAPER - TEAM VISION IAS Questions Q. No. Mark s Topic Sub Topic Level Natur e Primary Source/ Chapter Secondary Resource/ Chapter From Vision IAS Test Series (% comparison/
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Today’s age of athletics relies on the use of various technologies to enhance performance. As unpaid individuals‚ high school and college students have to depend on cheaper equipment and less replacements; ShoeMod presents a solution to this issue by introducing economic‚ replaceable outsoles which allow for effective‚ prolonged usage of a single pair of shoes. This ShoeMod advertisement‚ through the employment of pathos and logos‚ accomplishes the company’s goal of producing demand for the product
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