"Deontological point of direct to consumer advertising for prescription drugs" Essays and Research Papers

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    Prescription required for the purchase of all pseudoephedrine related medicines. Proposal to reduce the availability of pseudoephedrine in order to eliminate methamphetamine labs. Policy Proposal By Summary: Methamphetamine (also known as meth) is a very serious and dangerous drug that has become a huge problem particularly in the state of Missouri. Over the past 5 years‚ Missouri has become the number one state for meth related incidents. My partner Alex and I are proposing a

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    fourteen thousands. Doctors have been prescribing opiates unnecessarily‚ patients are becoming over dependant‚ crossing over to more dangerous drugs‚ death tolls are high‚ and there has always been attempts on to correcting the problem‚ but what are the resources available‚ and why is the death toll still so high? Many families lose loved ones regularly due to drug dependency. The hope of this paper is to paint a picture of what it is like to go through the recovery system. Hopefully‚ the takeaway from

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    The topic of abortion is a very controversial one and displays a moral dilemma that can be argued in various ways. Abortion involves the termination of an unborn fetus. Some reasoning behind getting an abortion procedure include: a mother being very young or feels that she is ill-equipped to take care of a new child; the embryo having a birth defect that will cause complications for the child’s life or for the delivery of the baby; the pregnant woman has been raped and does not want to deliver her

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    advertising

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    INTRODUCTION In the business context‚ advertising is a marketing tool that is aimed at convincing consumers to purchase goods and services offered by the advertiser. In this vein‚ advertisement has been recognized as a marketing tool with a broader exposure and a long lasting effect in the viewers mind (Abideen & Saleem‚ 55). Abideen and Saleem (55) further point out that the concept of advertising is based on promotion as one of the 4P’s in the marketing mix. It promotes product awareness

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    A Advertising

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    following statements is true about the relevance of ads? A | Ad-to-consumer relevance refers to situations where theadvertised brand of a product or service is of personal interest to consumers. | B | Brand-to-consumer relevance refers to situations where the ad containsexecution elements that are meaningful to consumers. | C | Brand-to-consumer relevance could be achieved through making use of celebrities with whom consumers identify. | D | Relevance can be viewed in terms of the degree to

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    intensity and depend on different sources of information to back up their points of view. For the purpose of this paper‚ abortion will be defined as the deliberate termination of human pregnancy. It is my opinion that abortion‚ completed early enough in a pregnancy‚ is not an unethical act and should not be considered to be a decision that is immoral. My argument is based on ideas that are rooted in both utilitarian and deontological ethics as I will show throughout the essay. One of the few religions

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    ADVERTISING

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    AdBoard Members: ASAP VISION-Advertising Suppliers Association of the Philippines (ASAP) is the national association‚ uniting all sectors of advertising suppliers‚ guided by the highest standards of ethical‚ professional and responsible trade practice as partners in the advertising industry.  MISSION 1. Professionalize and upgrade the business trades and services of advertising suppliers and firms; 2. Uphold the highest standards of trade practices and ethics in the conduct of business‚

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    Ethics in Marketing: False Advertising History of Advertising and the Rise of Ethical Implications For decades‚ advertisements have been telling us not only what to buy‚ but also what we shouldn’t be able to live without. The history of advertising can be traced back as far as the Roman Empire‚ where posters advertising the gladiatorial games would be hung around for all to see. Modern advertising dates back to about 1583 when the first daily newspaper was printed in England under the reign

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    Legal Prescription Abuse

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    Illicit and legal prescription abuse is an ongoing problem in the United States and it affects millions of people across the country. Many research studies have been conducted on the number of individuals who abuse illegal and legal drugs‚ from various cultures and social economic backgrounds‚ but much of the research has been found to be bias‚ stating it mostly affects minority groups and low income families. Substance abuse whether it’s used illegally or through prescribed medications from a person’s

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    Direct Marketing

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    Direct Marketing consists of connecting directly with carefully targeted consumers‚ often on a one-to-one‚ interactive basis. Using detailed databases‚ companies tailor their marketing offers and communications to the needs of narrowly defined segments or individual buyers. Beyond brand and relationship building‚ direct marketers usually seek a direct‚ immediate and measurable consumer response. The New Direct Marketing Model Early direct marketers-- catalog companies‚ direct mailers‚ and telemarketers--

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