The Cyprus Journal of Sciences The Journal of Americanos College Editor Charalambos Louca Americanos College Joseph S. Joseph‚ University of Cyprus‚ Cyprus Kalliope Agapiou-Josephides‚ University of Cyprus‚ Cyprus Krassimira Ilieva‚ Bulgarian Academy of Sciences‚ Sofia‚ Bulgaria Leonidas A. Phylactou‚ Cyprus Institute of Neurology & Genetics‚ Cyprus Marianna Sigala‚ University of the Aegean‚ Greece Mary Koutselini-Ioannidou‚ University of Cyprus‚ Cyprus Mary Vaxevanidou‚ Patras Greek Open University
Premium Distance education Education Higher education
Communications MKT2230 McDonalds Corporation Overview The history of McDonalds dates back to its early beginnings in 1940. The first restaurant was opened by 2 brothers Dick and Mac McDonald in San Bernardino California. The first franchised restaurant was later opened by Ray Kroc in Illinois‚ who later went on to purchase the brothers equity in the company and fuelled the massive worldwide expansion of the company that we see and know today. The corporate founding of McDonalds took place in 1955
Premium United Arab Emirates
Memorandum A restaurant is a type of business that I would like to own after my graduation. My entire childhood was based on family restaurant‚ because my parents owned one. I liked the busy life style‚ and a place full of different people. I also liked challenges associated with it‚ and new ways of making the place better and more competitive. When I came to USA‚ I understood that this is what I want to do here‚ and I know that with some of my unique ideas I am able to create a successful
Premium Restaurant Food Marketing
McDonalds is a worldwide chain that tortures its animals‚ cuts the lifespan of its customers and taking over the world. This is why I believe it should be banned. First‚ let’s start with some statistics: * Last year‚ the company raked in a huge 28 billion US dollars; there are over 33‚000 stores worldwide. Americans consume approximately 1 billion pounds of beef at McDonalds a year- that’s the equivalent of 4 million average weight two year old children. * McDonalds doesn’t follow FDA standards
Premium Hamburger
Case Study: Ginny’s Restaurant Team 6 1a. What is Vrginia’s current weath? Cash today Cash in one year Interest Net Present Value $2‚000‚000 $3‚000‚000 6% (NPV) = $2M + $3M/ (1+0.06) = $4‚830‚188.68 Virginia’s current wealth is made up of her $2 million in had and the present value of her future $3 million. 1b. How much can Virginia spend today? Without a loan If Virginia does not want to borrow from the bank‚ she can spend a maximum of $2 million. With a loan If Virginia makes use of a bank
Premium Net present value Rate of return Investment
Customers are also eating out less then before due to our nations recent recession. Customers are also choosing to eat at restaurants that have nicer dinning areas they might cost more then place like McDonalds but deliver food about as fast. These changes in society‚ and consumer tastes‚ and preferences have impacted the way McDonald’s has had to adjust marketing‚ restaurant designs‚ efficiency in processes. This has impacted McDonald’s sales as well causing stagnant year over year sales.
Premium Nutrition Fast food Hamburger
Individual Assignment Final Submission Part 1 (2 pages) -11875310347940Go to the website Zomato.com and find one Dubai (or Abu Dhabi) restaurant with an average rating of 4.2 or higher‚ and another restaurant with a rating of 3.2 or lower (they must be in the same price category‚ and same city). Analyze between 5 & 10 user reviews (not bloggers or critics) for each and provide insight into the common factors that lead to the reviews valence (positive vs negative or combination): Awani Jumeirah
Premium Decision making Decision theory Critical thinking
worldwide‚ and was listed as number three on Gartner’s Supply Chain Top 25 List for 2012. This was recently announced at Gartner Supply Chain Executive Conference in May of this year. McDonald’s started in 1937 as a drive-in restaurant by two brothers‚ Richard and Maurice McDonald. Hamburgers were just ten cents. In 1948‚ after realizing that most of their profits came from hamburgers‚ they closed the drive-in and made it a self-serve operation. They set up their kitchen like an assembly line to ensure
Premium Hamburger
Jennifer Reyes Racism and Sexism Paper 05/11/2012 Restaurant Racism Racism is the belief that one’s race is superior to another’s. With this belief people act accordingly and treat the inferior race unfairly. In the past this country has gone through their fair share of racist acts and laws. From slavery of African Americans to the Jim Crow laws‚ we as people have constantly placed labels on others to make ourselves superior. Although currently the level of racism has diminished greatly in
Premium African American Race Racism
placement of item in order to make it successful. Marketing strategies must feature customer orientation‚ input‚ and accessibility in the fight to the top of the market. McDonald’s is no different. An example of this is illustrated with a comparison of McDonalds and Wendy’s. At first glance‚ they may appear to have roughly the same marketing mix and target markets. Both are fast food and provide similar products. However‚ looking closer‚ one can recognize that McDonald’s primary target market is children
Premium Marketing Happy Meal Hamburger