building social networks and relationships among people and communities. Nike has built relationships between the company and customer by understanding the customer’s needs and preferences. CRM programs implemented by Nike are mainly operational and strategic. For example‚ Nike Fuel enables customers to record their progress through the use of Nike Plus devices. These devices are designed to update customers on the latest Nike sports trends and insights‚ and allow them to communicate with Nike. Another
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Introduction to Service Dominant (S-D) Logic Recently there has been a shift away from the traditional product-orientated marketing perspective to a more service-orientated one which focuses on “intangible resources‚ the co-creation of value and relationships” (Vargo and Lusch‚ 2004). Merz‚ He & Vargo (2009) commented that goods were a “vehicle for service”‚ and whilst the provision of goods was still an important part of a transaction‚ there will always be some element of intangible service attached
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|23 pg. | Abstract Bosnalijek is a pharmaceutical company that operates within Bosnia and Herzegovina and wider. I will examine aspects of good but also of bad sides of their business. Through
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Ali Alogaili MacDonald’s Operations MC Donald Corporation was Born in 1940s. It was the first fast food industry in the world market. And who started a chain system in the world market. It serves some of the world favorite and famous food like French fries‚ Big Quarter Pounder‚ Chicken Nuggets and sausage McMuffin with egg as a breakfast. MC Donald is the leading global food service retailer with more than 33000 local restaurants served by more than 1.7 million employees
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The Forever changing Events of the 1950’s -1990’s Throughout the last fifty years there are many events that significantly shaped who we are today and changed America’s future greatly. Throughout these decades the American experience has greatly varied. There were several wars such as the Cold War‚ Vietnam War‚ and the Gulf War all which took its own toll on the American people and their economy. The civil rights movement‚ protest‚ and demonstrations throughout the decades
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CASE STUDY: RATIOS AND FINANCIAL PLANNING AT S&S AIR 1. The calculations for the ratios listed are: Current ratio = $3‚138‚220 / $2‚162‚080 Current ratio = 1.45 times Quick ratio = ($3‚138‚220 – 1‚238‚500) / $2‚162‚080 Quick ratio = 0.88 times Cash ratio = $365‚040 / $2‚162‚080 Cash ratio = 0.17 times Total asset turnover = $20‚077‚000 / $15‚453‚900 Total asset turnover = 1.30 times Inventory turnover = $14‚985‚000 / $1‚238‚500 Inventory
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education and school students. The company Marks & Spencer (M&S) is one of the UK’s leading retailers of clothing‚ food‚ home products and financial services. Ten million people shop each week in over 375 M&S stores in the UK. In addition M&S has 155 stores managed under franchise in 28 territories‚ mostly in Europe‚ the Middle East‚ Asia and the Far East‚ as well as stores in the Republic of Ireland‚ Hong Kong and a US supermarket group‚ Kings Super Markets. The company is structured in business units
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reflective cycle The Gibbs cycle is based on six stages. It starts with describing what happened‚ then asking what do you feel and thinking about this experience‚ then the third stage is evaluation (was the experience good or bad?)‚ next it analyses what can you make from this situation or event then last but not least drawing a conclusion-what could you done differently in this situation? Finally‚ you must draw up some action plans in case it happens again what will you do. (qmu [7/10/2014]). Figure
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Lily’s Consultation with Hostile Corporations Summary Lily Advisors‚ a consulting firm based in Maryland‚ Washington DC‚ working with multi-disciplined teams for discrete projects‚ had a consulting agreement with Green Acres School System in Northern Virginia to resolve some issues arising from the construction of two new high schools. Unseasonable rains‚ contractor delays‚ weather issues‚ disagreements between architects and the school board were some factors contributing to the delays. With
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Statements HYFLUX LTD ANNUAL REPORT 2011 OUR VISION To be the leading company the world seeks for innovative and effective environmental solutions. OUR MISSION To provide efficient and cost-effective solutions to meet our clients’ needs through innovation and technological advancement. 1 DELIVERING INNOVATIVE SOLUTIONS LEADING THE WAY GROUP FINANCIAL HIGHLIGHTS KEY FINANCIAL DATA for year ended 31 December (S$’000) Revenue Profit before tax Profit after tax Profit attributable to
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