Describe how marketing techniques are used to products in two organisations Kellogg’s and Tesco Growth strategies To grow as an organisation Kellogg’s and Tesco will use different strategies. These include diversification where the organisation effectively enters a new market. Tesco have done this where they have gone from just selling products in their shops to selling petrol‚ insurance and having their own mobile network. Kellogg’s have also done this as they have gone from selling cereals
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M2 Assess the importance of employability and personal skills in the recruitment and retention of staff in a selected organisation In this assignment I will asses and explain the importance of employability and personal skills in the recruitment and the retention of stalk in my selected organisation which is ‘Travel Lodge’ located in Ilford. It is very important that the organisation considers both employability and personal skills when employing as human resources and their performance is a very
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1. Introduction This report contains a recruitment strategy for SunRail in order to determine the suitable candidate’s for three available manager positions in the Engineering Planning team. The recruitment strategy used is based on Breaugh’s model of the recruitment process. It consists of four stages‚ including Recruitment Planning‚ Recruitment Strategy Development‚ Recruitment Activities and Recruitment Evaluation. Due to SunRail’s growth rate‚ sparked by the need to meet the demands for its
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P5-Describe the influence of two contrasting economic environments on business activities within a selected organisation Within my selected organisation‚ Tesco‚ there are 2 important economic environments that have an influence on business activities. Both economic environments will have a different way on affecting Tesco. The economic environments are growth and recession. Economic growth occurs when more goods are being produced and consumed‚ and incomes are rising. A growth company tends to
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By comparing and analysing the different documents used within the interview and recruitment stages‚ we can gain a further understanding of what each of them are and do as well as their importance in both finding the correct applicant as well as getting the vacant position applied for‚ the different documents involved are as follows: • CV • Personal Specification • Job Description • Selection Criteria • Criteria Sheet • A letter of application with an application form Furthermore‚ as part
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Describe how marketing techniques are used to market products in two organisations In this task I will describe how marketing techniques are used to market products in two different organisations in this case NHS and Nike. NHS The NHS was found by Aneurin Bevan on the 5th of July 1948 when he opened the Park hospital in Manchester; his ambition was to break a high standard of healthcare to everyone. This gave the opportunity for doctors‚ nurses etc. to be together and provide a service which
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P1: Describe how marketing techniques are used to market products in two organisations Tesco: Growth Strategy Tesco has a well established and reliable strategy for growth‚ which has allowed them to strengthen their business and drive expansion into new markets. The underlying principle for the strategy is to expand the range of business to allow them to deliver strong sustainable long-term growth by following the customers into large expanding markets such as financial services‚ non-food and
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ANALYSIS OF EFFECTIVENESS OF A RECRUITMENT PROCESS IN AN ORGANISATION CONTENT 1. Introduction 3 2. The recruitment process 3 3. Recruitment strategy 5 4. Posting vacansies 5 5. Recruiting from internal sources 6 6. Recruiting from external sources 7 7. On-line application / recruiting on the internet 9 8. College recruitment 11 9. Job fairs 12 10. Conclusion 13 11. References 14 INTRODUCTION This article gives introductory guidance. It provides advice to help improve the effectiveness
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Tesco and Resources Tesco use both physical and technological resources. Physical resources are resources that are available to business organisations in the form of buildings and other machineries needed for the day to day running of the organisation. A few examples would be: Buildings and Facilities: All businesses need buildings which they control from‚ this can range from someone’s front room‚ or tower blocks all over the world‚ buildings play an important role in the image of a business and
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Unit 3 P1 – Describe how marketing techniques are used to market products in two organisations. Marketing Marketing is the social progress. It’s about sales‚ prices and quality of the products. Marketing concepts: Sales concept – Where product or service is produced and personal selling and other high – pressure selling techniques are used to convince customers to buy. For example A firm that manufacture doors sells their products to residential householders. Marketing concept
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