ELEMENT: | P | K | 202.3.2 Describe the risks and possible consequences for children and young people using the internet‚ mobile phones and other technologies. Although the internet can be a valuable tool both educationally and socially‚ there are some serious risks associated with using the internet and other technologies. As in the real world‚ children and young people are vulnerable and may knowingly or unknowingly expose themselves to danger when using the internet‚ mobile phones and other technologies
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1. (TCO B) Your company has developed a new educational electronic game. Your target market is 4-6 year old children. What research methods would you use to test this product concept? Choose at least three methods that you believe will provide valuable information‚ and describe your research strategy. (Points : 25) Question 2.2. (TCO C) Choose a specific brand (i.e.‚ Coke‚ Nike‚ McDonalds‚ etc.). Using this brand as an example‚ describe what makes this a unique brand that is easily
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International marketing Use examples to demonstrate your ability Define you topics e.g. pestle but most marks will be in ability to apply knowledge Look at the brand republic for people doing the resit paper Mind tools and business balls and strategic models good books to look at Key topics: Why would a business internationalise? International marketing strategies e.g. Ansoff growth strategies and think global‚ act local Culture‚ what is it and what are typologies and their use to marketers(
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village company that has been operating since 2009. The founder of this company is Encik Mohd Kamaruddin Bin Shaari. The headquarter of this company is at Kedah Darul Aman. “RND Berkat” means “Rezeki Nikmat Dunia Berkat”. At first the idea to open up this business is because of the passion of the founder to do a business. He started the business with his own capital. The recipe he uses to produce carbonated drinks is come from MARDI and some from his friends‚ and then he has changed the recipe a
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Portacabin Case (it designs and delivers modular buildings) An effective marketing campaign takes account of the principles of the AIDA model. Raising awareness and creating interest may involve the use of promotional techniques. The sales force will then turn interest into sales. Research at Portakabin focuses on two key performance indicators (KPIs): • Customer satisfaction - customer surveys determine the level of clients’ happiness and what issues affect them. The results are used to
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MANGO is a Spanish brand of women wear and accessories that are in vogue. The first store of Mango was opened in 1984 in Barcelona. Mango entered India in 2001 with Major Brand’s franchise and has now appointed DLF as a franchisee partner after seeing the growth rate and opportunities in the country. It has 17 stores in India today. We have decided to the line extension in the brand MANGO by launching maternity wear collection MNG Motherhood. The following aspects help us to justify the reason behind
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However‚ for many people‚ the reality is that they are the only parent. There are different reasons why a person becomes a single parent. They may choose this lifestyle‚ they may have been in a relationship which they left‚ or perhaps their partner has died or left them. Although raising a child as a single parent can be challenging‚ it can also be rewarding The life of a single parent can be very busy. In addition to parenting and taking care of their home‚ their may be working or going to school
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ARJUN K.L. Phone: 8105489777 E-mail: arjunkl777@hotmail.com Table of Contents 1 Role of CMO 2 Retail Industry Background 3 Key Pain Points for CMO 4 Solution for Pain Points 5 Merits of Outsourcing 6 Testimony from Williams Lea Client 7 References Chief Marketing Officer (CMO) and his Role C-Level Corporate Executive. Responsible for creating Marketing Strategy. Responsible for activities in an organization that have to do with creating‚
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product that CASIO may find suitable and profitable to launch and market in Singapore. This project analyses the behavioral characteristics of the consumers in watch market and describe how this factor will influence their choice of our CASIO watch in part A. In the part B‚ how the CASIO use product and promotions in the marketing mix to market new product. CASIO watch is one of three largest Japanese brands. The multi-functions of CASIO watches have been well-known in the world for many years. Its representative
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ROLE OF THE BRAND AMBASSADOR IN MARKETING Brand Ambassador‟ is one of the most commonly misunderstood and loosely used terms in the world of Branding. It is more commonly thought of as a celebrity endorser. Another common notion is the association of “brand ambassador‟ only to celebrities‚ while it can include employees of a company and‚ most importantly‚ the customers of a brand. If you remember MDH‚ its owner has been the brand ambassador for years. It is true that there exist certain similarities
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