Corporate Responsibility and Marketing Strategies Dr. Tonya D. Moore Contemporary Business January 28‚ 2014 Introduction Corporate responsibility and Marketing Strategies are essential in today’s market and to any premier company in this day and age. Researching Apple’s ethical and social responsibility and their position will allow the consumer to determine if the company is meeting or exceeding their responsibility. Exploring the publications which documents the impact of the company’s
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Justin Simmons Corp Social Responsibility Looking back at the last three years there has only been one profitable quarter. It is too early to take on such a lucrative responsibility. It would be safer to wait two or three quarters to see exactly where we are financially and how much flexibility we have. Estimating that are next quarters are just like the last with a $2 million profit pre tax. The $500‚000 annual cost would be 6.25% of our total profits for the year. That is a low percentage but
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analyse and discuss the debates on corporate social responsibility. Take a position on these debates and justify your point of view. Critically evaluate what the implications of your position would be for managers who are concerned about the impact of their organisation’s activities upon the environment. This assessment item is designed to allow you to demonstrate your capacity to understand and evaluate debates around the topic of corporate social responsibility and the implications of these debates
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From the case study and the e-Activity‚ determine two (2) key reasons why people value the customer service that Nordstrom provides. Examine Nordstrom’s current corporate social responsibility activities‚ and suggest one (1) additional action that the company could take to further strengthen its corporate social responsibility efforts. Two reasons why people value the customer service that Nordstorm provides. 1. With the recent downturn of the economy‚ some people can relate more to the needs
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communities‚ but also cares about the environment. I would characterize Timberland’s exercise of its corporate power in society as “Corporate Social Responsibility”. That is‚ timberland is being socially responsible towards society and it is acting in a way that enhances society. By exercising its power‚ Timberland is practicing the “iron law of responsibility” which says that in the long run‚ those who do not use power in ways that society considers responsible will tend to lose it. Moreover‚ by acting
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Haste Student # 253741 EST1 - 310.2.1-05 Company Q and Social Responsibility Social responsibility is a key attribute for businesses in the market today. When consumers look to spend their disposable income‚ they look for businesses that not only offer the right product‚ at the right price‚ but that also offer great service. Great service can include anything from friendly employees to community involvement. That is where social responsibility becomes apparent in a company’s ethics and values. If
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In society today‚ we have many social responsibilities that we are almost expected to follow. The question arising here is‚ should we conform to them? If we were to do so‚ how would it affect individuals and our society? Most of these actions are very old fashioned and carry back to older times. Due to that fact‚ we should be expected to conform to them and act in that manner. With the time we live in today too many people of all ages are lacking manners and a sense of how they
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Companies have a social responsibility to perform and behave in particular ways. A company has a responsibility to ensure that any stakeholder’s needs are being met. The Toyota Corporations history and goals are as follows; “Toyota Motors is a Japanese automobile manufacturer founded in 1933. Toyota accounts for 78 percent of all the hybrid gas/electric cars sold in the United States. They are working to become the largest car-seller in the world‚ and in the first quarter of fiscal year 2007‚ for
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Corporate Social Responsibility http://csr.cisco.com/pages/csr-programs Cisco CSR Programs Should companies feel obligated to take it upon themselves to practice good Corporate Social Responsibility for the hard working consumers and stockholders that are all aware of the global social issues that occur every day? As defined by World Buisness Council for Sustainable Development‚ "Corporate Social Responsibility is the continuing commitment by business to contribute to economic development while
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Corporate Social Responsibility Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. A company’s sense of responsibility towards the community and environment (both ecological and social) in which it operates. Companies express this citizenship (1) through their waste and pollution reduction processes‚ (2) by contributing educational and social programs‚ and (3)
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