Running Head: BROAD ENVIRONMENT Knowing the Unknown about the Broad Environment University of Tampa MGT 431 Practical Strategic Assessment Dr. George Bud Wynn June 09‚ 2009 Abstract In “Foundations in Strategic Management”‚ pages 21 to 27‚ author Harrison discusses the influence that the external environment has on a particular company’s operations and how its managers can adapt to environmental uncertainties to sustain their competitive advantages. Harrison also points out why it is
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Does God Exist? Ever since the existence of man kind‚ we have been questioning the existence of God. How can we know God exists if we can’t see him? The existence of God provides a convenient answer to unexplained questions‚ while never providing answers to the questions about God himself. Descartes states in Meditations on First Philosophy that he is going to “inquire whether there is a God.” (Page 71) Despite his doubts of the existence of bodily things‚ he believed that the idea of God represents
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MARKETING ENVIRONMENT The aim of this lecture is: • To describe important role of Marketing Environment. • To differentiate between Macro and Micro Environments. • To assess the impact of Marketing Environment on Marketing Practices. • To describe various method/Model of Marketing Environment Scanning. Background Information Marketing cannot be practiced in a vacuum; as a business function is affected by various factors or elements within the business environments. According to Lancaster
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THE CASE OF THE UNEQUAL OPPORTUNITY * By Mary C. Gentile Roles: The Voice of The Case Study (THE CASE) • Laura Wollen (LAURA)‚ group Marketing Director‚ ARPCO‚ Inc. • A manufacturer of small electrical tools and appliances • David Abbott (DAVID)‚ Mary’s counterpart at ARPCO in London. • Charles Lewis (CHARLES)‚ a product manager working under Laura. • Ralph Jordan (RALPH)‚ Laura’s divisional vice president. THE CASE: Laura Wollen‚ group marketing director
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The external environment refers to the conditions‚ entities‚ events and factors surrounding an organization which influence its activities and choices and determine the organization’s opportunities and risks. Factors relating to political‚ economic‚ social-cultural‚ technological‚ environmental and legal have implications on the functions and long term goals of the organization. On the other hand‚ management practice refers to the methods and techniques in which the organization goes about achieving
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2: THE MANAGEMENT ENVIRONMENT • • • • Explain what the external environment is and why it’s important. Discuss how the external environment affects managers. Define what organizational culture is and explain why it’s important. Describe how organizational culture affects managers. What Is External Environment? External environment is the factors‚ forces‚ situations‚ and events outside the organization that affect its performance. Understanding External Environment What Role Do
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Threat of new entrants In the porter’s five forces‚ threat of new entrants refers to the threat of new competitors pose to existing competitors in an industry. A profitable industry will attract more competitors looking to achieve profits and If it’s easy for these new entrants to enter the market‚ if entry barriers are low this poses a threat to the firms already competing in that market. More competition or increased production capacity without the concurrent increase in the consumer demand
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Macro and Micro environment: How external factor can influence marketing decisions. Introduction While the managers making efforts to take advantages of their competitors on the on the inside business structure such as to cut the cost down by simplifying the staff group‚ the macro and micro factors are escaping detection. Unlike internal environment‚ the macro and micro environments of a business are not changed by the behavior of its own whilst it is hard for most firms to be ready for reaction
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External Analysis 1. PESTLE Factors Political and Legal· Government has high work efficiency‚ justice and transparency.· Company or individual have low tax rate easy to calculate.· Government supports the development of industry and commerce. | Economic·Hong Kong is the world’s 11th trading powers and 2nd stock market in Asia.·One of the most free trade port and open investment policy. It is the only one RMB offshore market.·Over-estimation of the number of visitors.·Loss $46 million in the
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Curtin University of Technology Metropolitan Campus Sem 2‚ 2012 Entrepreneurship 300 Literature Review Component 1: Opportunity Recognition Student Name: Mohd Fikri Bin Kamarudin Student ID: 15146339 Tutor ’s Name : Ms Nava Krishnan Day & Tutorial Time : Tuesday(12-4pm) Date Submitted : 14th August 2012 1.0 Introduction Entrepreneur and Company Background – Frezawa Engineering Sdn Bhd The entrepreneur that will be interview for this project is Mr Kurian Zachariah‚ founder of
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