E-commerce and Aspects of Intellectual property Law/ 421 March 12‚ 2013 E-commerce and Aspects of Intellectual property Nowadays‚ e-commerce is a type of business which is utilized all around the world. It is crucial to be familiar with certain legal intellectual property rules and regulations. These rules include: privacy‚ ethics and security. The article “Management of Intellectual property rights” by Josephine Chinyang Lang reviews the growing global trends in intellectual
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ARE E-COMMERCE VALUATIONS UNREALISTIC There are expectations of a $100 billion firm in the e-commerce industry. The valuation bar has only been raised with every round of funding in e-commerce. A firm that is valued at $1bn in November 2013‚ reaches a valuation of $3bn within four months‚ it jumps to $7bn figure again four months after that? Nothing surprising there given the potential of the sector. But all this rush of money into the system‚ in a short span of time is what worries one. Investors
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Potential Risks of an E-Commerce System Computer viruses and malicious software are some of the biggest threats to an e-commerce system. Viruses come from external sources and can corrupt files if introduced into the internal network. They can completely halt or destroy a computer system and disrupt the operations of any website especially E-Commerce. Malicious software such as Trojan horses pose an even greater threat as they can capture information about your clients before any encryption software
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Ch 4 Case #1 Banner ads are small rectangular advertisements that when clicked upon will take you to the advertiser’s Web site. They vary in appearances and generally advertisers will try to be creative. Banner ads allow business to not only inform the viewer‚ but also to create interest. Oxfam decided against using banner ads in their advertising campaign for their relief work in Sedan for Ugandan refugees. They relied solely on email advertising; which ended up generating high revenue. Although
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Introduction The purpose of this report is to examine e-commerce and also to provide a broad strategy that should be taken by Amanda Jane Horse Wear. Besides that‚ it is also to provide suggestion about suitable e-commerce that Amanda Jane should adopt. Firstly‚ a short summary of the case study‚ Amanda Jane Horse Wear will be illustrated with the main problem that will be identified. Next‚ a brief description of e-commerce in terms of definition‚ issue and benefits and the current trends will
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E - Commerce at Yunnan Lucky Air: Introduction: Backed by the Hainan Airlines of the China‚ Yunnan Airlines was founded in 2004 as one of the most cost-effective domestic airline operating from its hub in Kunming‚ in the province of Yunnan. The limited route license added to the airline’s competitive advantage and maintained its monopoly within the region. Its major competitors include Air China and China Southern Airlines among others. As Yunnan is one of the most attractive tourist destinations
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Executive Summary Commerce Bank has been a pioneer in the banking industry by returning to customer service. This has driven customers to the bank‚ but in order to stay ahead on the curve they want to move away from the model that has worked for them. An analysis was performed regarding whether their new concept of “retailtainment”‚ entertaining customers throughout the banking service process‚ would be beneficial or not. After thorough consideration‚ it was determined that “retailtainment”
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E-commerce can be defined as‚ “ICT mediated transactions between an organization and its customers‚ suppliers and employees. It simply means that transactions between a firm and its customers and suppliers are transmitted over computer networks.”(Simon Fraser). Ecommerce has many advantages as well as disadvantages. I will attempt to elaborate on some of those advantages and disadvantages from both the buyer and seller point of view. I will begin from the sellers’ perspective. There are many
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SCHOOL OF COMMERCE D.A.V.V MAJOR RESEARCH PROJECT ON “Implementation of e-commerce on supply chain management with reference to logistic management” A Research Dissertation Submitted for Partial Fulfillment of Degree of Bachelor’s of Foreign Trade (2009-2012) GUIDED BY: SUBMITTED BY: Mr. Vandit Hedau Rohit Wagle
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sure there is security and privacy in every transaction that transfers information provide by the customer. The privacy on a B2C site should protect the customer from third party vendors by keeping any supplied information such as e-mail addresses. By protecting the e-mail addresses of the customer from third party vendors the customer will not be attacked by pop-up ads in the future. Cookies‚ which are small data that contains information about the consumer and his or her computer‚ would need to
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