hands on leadership as much more appreciated in rural areas as opposed to the urban areas. Leaders were perceived to perform the entire task that is expected to be performed by the staff or consumers. Hence leaders needed to be in leading from the centre and not from the front line. Emotional intelligence was considered as another area where urban and rural leadership differed. In the rural area‚ leaders were expected to address all the emotional issues of the staff along with managing their own emotions
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What were the successes and failures of the League of Nations in the 1920s? The League of Nations could stop small wars and improved some people’s lives. But it could not defend the Treaty of Versailles‚ get disarmament‚ or stop powerful countries. It stopped some wars – e.g. it arbitrated between Sweden and Finland over the Aaland Islands (1921) and stopped the invasion of Bulgaria by Greece (1925). In 1928‚ the League arranged the Kellogg-Briand Pact‚ which outlawed war. The
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[pic] ASSIGNMENT # 1 OF RURAL MARKETING [pic] SUBMITTED BY - SUBMITTED TO - NIPUN BHARDWAJ Mr. ABHISHEK DUTTA RT1903B38 LIM‚ LPU Company Profile Britannia was incorporated in 1918 as Britannia Biscuits Co LTD in Calcutta. In 1924‚ Pea Freon UK acquired a controlling stake‚ which later passed on to the Associated Biscuits International (ABI) and UK based company. During the 50’s
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from rural dwellings to urban area in search of an earning‚ better education or may be due to environmental degradation in rural areas. Even‚ political conflicts‚ wars‚ and income disparities among and within regions may also be a motivating factor which results in migration whether international or national. Whatever may be the reasons‚ migration is a very common phenomenon nowadays in most of the cities. Recent studies reveal that the urban population is increasing day by day. Roughly over 125
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URBAN MARKETING AND ITS IMPACT OVER THE COMPETITION BETWEEN CITIES Lecturer PhD Lidia Elena ALEXA “Alexandru Ioan Cuza” University of Iasi Abstract: In the globalization era‚ characterized by profound political and economical reforms of which main objective is the increased competitiveness‚ whether we talk about goods‚ companies‚ cities or countries‚ the proactive attitude and the marketing strategy is a must in order to survive and develop. Now more than ever the cities have become brands of their
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INDEX 1. Acknowledgement 2. Introduction 3. Research Methods 4. Challenges Faced By Marketers 5. Myths About the Rural Market 6. 4 A’s in Rural Market 7. Buying Process of Rural Consumers 8. Factors Affecting Buying Behaviour 9. Strategies Adoped by Marketers Quantitative Techniques 10. Survey Data 11. Factor-wise Analysis 12. Chi-Square Test Analysis 13. Report Summary 14. Bibliography ACKNOWLEDGEMENT We would like to take
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The First World War has redefined the ways of fighting in wars. The reason is due to the rapidly inventing of new technology especially in developing new types of weapons. Even thought in the beginning of the war the soldiers were still using the 19 central style of stratagem but one clear way to describe the changes in the World War One based on the development of weapons is “The soldiers rode on horses but leaved on air planes”(Libby H O’Connell.). Some examples are machine guns and flame thrower
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tingRURAL MARKETING By: Kumar Gaurav Rastogi. ( MBA‚ CUIM) Rural India 740 million people 24 languages… 1642 Dialects 6‚38‚691 villages and 5‚164 towns 70% population still rural & agrarian 41% are illiterate 56% HH - no access to electricity 70% HH have no bank account 96% have no telephones 7% have two wheelers & 1.3% have 4 wheelers By: Kumar Gaurav Rastogi. ( MBA‚ CUIM) Rural Market Structure Demographic Environment Physical
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Rural marketing INTRODUCTION The concept ‘Rural’ and ‘Marketing’‚ though used very frequently in various forums‚ have eluded any precise and non- controversial definitions. When we join them‚ the resulting concept ‘Rural Marketing’ means different things to different persons. This confusion leads to distorted understanding of the problems of rural marketing poor diagnosis and‚ more often than not‚ poor prescriptions. The Indian rural market with its vast size and demand base offers great
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Bangladesh’s national anthem. The culture of this subcontinent contributed directly in forming this Bengal as “The land of gold”. Thus cultural practices are prominent and important features of the living style of people in Bangladesh. The debate on life can go on forever without coming to a particular conclusion. Life goes on in a certain way in the rural areas and in another way in urban areas. The life struggle of the people in the rural areas and in the urban areas is very different. That’s why
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