What is Marketing : The word Marketing in narrow sense is used as the sum up of selling process. Now a days marketing is considered as managing profitable customer relationships. Hence‚ we define marketing as the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return. Here the figure 1.1 presents a simple five step model of the marketing process. In the first four steps companies work to understand consumers
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TABLE OF CONTENTS 1.0- JOHN STEINER AND GEORGE STEINER SIX PRIMARY SOURCES OF ETHICS: 6 1- Religion: 6 2- Genetic Inheritance: 8 3- Philosophical Systems: 8 4- Cultural Experience: 8 5- The Legal System: 9 6- Codes of Conduct: 9 2.0- EXPLANATION OF THE SOURCES OF ETHICS: 10 2.1- RELIGION: 10 Teaching business ethics 12 2.11- Impact Of Religiosity: 13 2.12- Ethics Of Islam: 14 Nature of Islamic Ethics 17 The Human-Environment Relationship: 20 The Sustainable
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Chapter 2 Sources of Innovation SYNOPSIS OF CHAPTER In this chapter consideration is given to the role of creativity as the underlying process for the generation of novel and useful ideas. Individual creativity is considered to a function of intellectual abilities‚ knowledge‚ thinking styles‚ personality traits‚ intrinsic motivation and environment. Firm creativity is more than the sum of member creativity. Firm creativity is also a function of the organizational structure and the strategic
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We’re Moving? Surrounded by the spectacular Blue Ridge Mountains in Virginia and lots and lots of family‚ is where my journey would begin. I was born in Harrisonburg‚ Virginia‚ a small city located in the Shenandoah Valley but only the first 3 years of my life. This was just the beginning of many places and faces that I would meet in my 18 years of life. I was little and only knew that being with my mom and dad was the most important thing to me‚ so our first move to Commerce Township‚ Michigan
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income or education. The demographic information helps marketers to identify a profile of the typical customer to be found in each segment‚ which will guide them in what marketing strategy to use to reach the segment in question. c) Psychographic segmentation which involves the breaking up of the market in terms of attributes such as social class‚ lifestyle and personality. Psychographic variables refer to the inner or intrinsic qualities of individual consumers. Using this base‚ marketers
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#2. Available Credit. A retail store gives each of its customers a maximum amount of credit. A customer’s available credit is determined by subtracting the amount of credit used by the customer from the customer’s maximum amount of credit. As you did in programming challenge 1‚ perform steps 1 through 6 of the programming process to design an application that determines a customer’s available credit. Steps 1-6 1. Clearly define what the application is to do. 2. Visualize the application
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to our text book‚ primary sources of secondary research include audio‚ video‚ or written transcripts of original research speeches in entirety‚ and raw data that has not been interpreted. Primary sources serve as the best sources as they have not been diluted with thoughts or interpretations of another source. Laws‚ court documents‚ census‚ human resource records‚ are primary sources. Primary sources are most trustworthy and valuable sources of data. Secondary sources are the interpretation of
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Why are slow moving fish so fascinating to learn about? I have searched online about fishes and have learned how to classify each kind of fish. In addition‚ I took the Marine Science - oceanography class‚ so I have some information and knowledge about fishes. There are 3 types of slow moving fish that live in a reef environment. The first type of slow moving fish is sea-dragon fish. The sea dragons are small and strictly when they find food to eat. The sea dragon doesn’t have fins like other fish
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there are some things that can be done to improve the situation. Discuss Relocating with the Senior Asking the senior to relocate is worth a try. Who knows they just might say yes‚ but don’t count on it. Maybe see if they will consider moving in with you for a while‚ but you better not count on that either. Seniors have their home‚ own life‚ and friends that they most likely do not want to leave. If your loved one needs extra assistance at home‚ you might want to use that as your focus
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Content Introduction 3 1 Some important financing sources for SMEs 4 1.1 Different stages in raising finance 4 1.2 Venture Capital: a light of hope for the SMEs 5 1.3 Leasing and Factoring: special survival skills 7 2 Difficulties for SMEs in raising finance 8 2.1 Biggest trouble: lack of credit records 8 2.2 Capital constraints 9 2.3 Other barriers 10 3 Conclusion 10 Reference 11 Explain what sources of finance are available for small to medium sized companies and explain
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