"Develop a guerrilla marketing strategy for your small business" Essays and Research Papers

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    Carefree Yoga Amanda Fakhreddine MGMT255 Small Business Management December 10‚ 2011 Executive Summary Product/ Service & Target Market Carefree Yoga is a Yoga studio located in the Namao area in Edmonton‚ Alberta‚ Canada. Carefree yoga provides Primarily Yoga classes and additional classes for dance and Pilates. Are services target families in the area but specifically females from early teens and up‚ as well as mothers with busy schedules? A daycare services is also offered for

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    Pure It Marketing Strategy

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    A PROJECT REPORT ON A Study on marketing mix & competitive analysis of “Pure it” (HUL) Submitted By: Smruti Ranjan Das Roll No. 049 PGDM-RM 2009-11 UNDER THE GUIDANCE OF Dr. R. Padmaja (Assistant Prof. Marketing) IN PARTIAL FULFILMENT FOR THE AWARD OF THE DEGREE OF POST GRADUATE DIPLOMA IN MANAGEMENT (RETAIL & MARKETING) INSTITUTE OF PUBLIC

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    TABLE OF CONTENTS Executive Summary 3 Business Description 5 Market Analysis 9 Competitive Analysis 12 Product/Service Analysis 13 Objectives 14 Market Strategy 14 Operations 16 Organization & Management 18 Financial Information 19 Executive Summary Common Ground is a start-up business that will provide an area for college students to spend their time. Our business will bring together the main needs and wants of college students into one convenient

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    Canon Marketing Strategy

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    Understand how the marketing plan supports strategic objectives 1.1 Explain how the strategy of the organisation impacts on the marketing plan 1.2 Identify the component parts of a marketing plan 1.3 Identify issues of risk within a marketing plan 2. Understand the construction of a marketing plan 2.1 Identify the levels of importance of each component of the plan 2.2 Identify mitigation strategies for high risk components of the plan 2.3 Produce a marketing plan 3. Understand how to

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    Entreprenuer Small Business Mgmt Able Planet Case 2 SBE-560-19660: Entrepreneurship/Small Business Mgmt. Professor Wendy Finlay October 5‚ 2013 Keller Graduate School of Management Jacob Denise Abstract Kevin Semcken‚ Able Planet’s CEO discovered Able Planet in Wheat Ridge‚ Colorado‚ that produces headphones with an imbedded magnetic coil to enhance sound quality at a technology conference in Denver Colorado. Kevin Semcken‚ who lost hearing in one ear‚ was intrigued and tested the product by listening

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    Ford Marketing Strategies

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    All engines and automobiles are manufactured with the help of modern integrated manufacturing facilities. Ford India also operates in Global business services which provides services in the areas namely IT‚ accounting and finance‚ financial services and automotive operations support‚ global analytics and engineering. These operations serve Ford’s business units and skill teams globally out of centres in Chennai and Coimbatore. Ford’s businesses in India boast a 10‚000-strong workforce. The modern

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    Dell's Marketing Strategy

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    Company Overview Dell is among the world’s leading computer manufacturers that has transformed and diversified into variety of business segments over the years. Products range from Dell PowerEdge servers‚ Power Vault‚ Dell EMC storage systems as well as PowerConnect switches for corporate clients. For individuals and professional customers products range from Dell Precision workstations‚ OptiPlex desktops‚ Dimension desktops‚ Inspiron and Latitude notebooks. Apart from these core products‚ the company

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    Apple Marketing Strategy

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    | |   | Apple Marketing StrategyApple has been so successful in these last years thanks to his fresh‚ imaginative way to think and do its business: a winning combination of exceptional products‚ great style and design‚ great strategy‚ innovative marketing‚ sleek and enticing communications. Apple owes its overwhelming success in the last years to the iPhone and to the smart iPod and iTunes product combination‚ a combination of a great hardware piece with great style‚ great software‚

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    Paper Abstract: This is a case study for Schwinn bikes that addresses these issues: the strengths and weaknesses of Schwinn; the opportunites and threats that face the company. Evaluates Schwinn’s strategy of selling bikes for prices from $100 to $2‚500‚ and Zell/Chilmark’s decision to invest $50 million in Schwinn. Calculates the breakeven point and the payback period. Paper Introduction: Schwinn Bicycles Two strengths of Schwinn are its name recognition and its brandloyalty Another strength

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    HYPERLINK "http://www.amity.edu/default.asp" INCLUDEPICTURE "http://www.amity.edu/Admission/images/amity_logo.gif" \* MERGEFORMATINET PROJECT REPORT On MARKETING STRATEGIES OF VODAFONE SUBMITTED TO: PROF. SWATI MITTAL SUBMITTED BY: PULKIT PUNJ 9999962559 ACKNOWLEDGEMENT It is well-established fact that behind every achievement lies an unfathomable sea of gratitude to those who have extended their support and without whom the project

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