BSBMKG 501B IDENTIFY AND EVALUATE MARKETING OPPORTUNITIES JISOO PARK Cotton on- Australian based clothing retailer Profile The Cotton On brand was founded on the surf coast of Victoria Australia in 1991 with a single store and a handful of employees. In 14 years the company has grown to over 70 retail stores Australia wide‚ with a further 20 stores planned for the 05/06 financial year. Primarily‚ Cotton On operates as a ‘design to retail’ business allowing huge flexibility over the design
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Identify and evaluate marketing opportunities Part 1: Research and identify possible marketing opportunities: Review of the Marketing Plan: Copper’s Wonderland Café Shop’s marketing plans focuses on customer services‚ pricing‚ advertising and coffee quality. The Café Shop will be located on Mornington Peninsula and target tourists during travel peak seasons through advertisement on website and TV. According to research‚ over 1‚000‚000 tourists visit Mornington Peninsula every year‚ the money they
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Industry Description: The focus of this report is centred on the Small Electrical Appliance retail industry. This is made up of a variety of different categories which are: • Household Appliances – Frypans‚ Woks‚ Mixers‚ Blenders. • Personal Care Appliances – Hairdryers‚ Epilators‚ Hair Straighteners‚ Tongs. • Well Being Appliances – Massage Appliances‚ Tranquillity Fountains. Business Description: Conair Pty Ltd is a global business with a division operating within Australia under
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Assessment Task 1 BSBMKG501B Identify and evaluate marketing opportunities Group Project and Presentation Student ID : WAI00000OL Candidate’s Name : Wonhyung Lee Background Since 1990‚ Stefani Australasia has been one of Australia’s leading manufacturers and distributors for quality products. Stefani Australasia’s products are used in the domestic‚ industrial and manufacturing sectors and are available worldwide in leading department stores and hardware stores. Stefani Australasia
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Assessment Activity 2. BSBMKG501B Identify and evaluate marketing opportunities. Question 1. Dell provides the customer the ability to leave feedback on their website when the customer • Searches for products and services. • Purchases a product or service. • Popup Questionnaire while browsing the website. • Support forums for customers to communicate with staff and other customers. • Online Chat via the Dell website. Dell have created a channel with customers using ‘Ideastorm’ which gives
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Definition of od interventions: An OD intervention can be defined as “the set of structured activities in which selected organization units engage with a task or a sequence of tasks where the task goals are related directly or indirectly to organizational improvement ” “A set of sequenced and planned actions or events intended to help the organisation increase its effectiveness”. In an od intervention the entire process of diagnosis‚ alternative generation and making action choices are jointly
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IDENTIFY AND EVALUATE MARKETING OPPORTUNITIES Kentucky Fried Chicken (KFC) DIPLOMA OF BUSINESS Candidate ’s Name : | M. Turab Hussain | Assessor ’s Name : | | Student ID : | | | | | | Submission Date: | | Table of Content History KFC (formerly known as Kentucky Fried Chicken) is a trademark franchise of Yum! Brands‚ Inc.‚ headquartered in Louisville‚ Kentucky‚ United States .Founded by Col. Harland Sanders‚ KFC is known mainly for his fried chicken‚ which is usually
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WHAT MAKES OD‚ OD? * Dr. David W. Jamieson Organization development (OD) is more than 50 years old. In response to prevailing organizational values-in-operation that were partially a function of the times‚ OD offered a more holistic view of people and organizations‚ with an emphasis on humanistic and democratic values‚ and the belief that this different perspective was not only better for people‚ but also for organization performance. Prior to World War II‚ organizations typically operated
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Reasons to develop a methodology to teach productive skills 1. To have ready our activities‚ time and material. In this way we prepare ourselves too. Not just the students study and learn at the moment they see a lesson‚ also the teacher does. So if we prepare our material‚ the students and us can be clear‚ fluent‚ and can have effective communication of ideas. 2. To create a skill in order to accomplish a task. When we learn a second language‚ we learn to communicate with other people. This
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1.1 Identify Core Counselling Skills Counselling skills are necessary tools used by trained counsellors to help clients through issues. At some point in their lives‚ people will find themselves in situations where they take on the role of counsellor without having had any training or understanding of the concept of counselling. This is quite common when a friend or family member needs some guidance. Core counselling skills include non-verbal communication (NVC) where facial expressions‚ body
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