Summary Dexit is a new electronic payment system that designs for low-value transactions. Based on Radio Frequency Identification (RFID) technology‚ customers can use a small electronic tag to pay for goods and services without entering password on a specialized reader at the retail stores‚ which is obviously faster than any other payment methods‚ such as cash‚ debit cards and credit cards. With this high reliable and convenient payment system‚ customers can save much time on waiting queues and
Premium Payment systems Electronic commerce Debit card
BACKGROUND Company: Dexit Inc. is a privately owned company formed in Toronto in 2001. The company’s goal is to provide customers with convenient and easy-to-use electronic payment system that would be an alternative cash for low-value transactions. Product and service: Product/service 1 On registration by filling a form at the Dexit enabled merchant locations‚ on the Dexit website‚ or by calling the Dexit call center‚ customers will receive a Dexit Radio Frequency Identification (RFID)
Premium Marketing Payment systems Credit card
Situation Analysis Marketing Analysis: • Dexit’s objective was to launch a wireless payment system as the standard payment method for small dollar amount retail transactions in the Canadian Market. • Company has strong investment financing behind it in the form of two large Canadian banking firms. • Fast 3 second transactions via RFID would create simple convenient transactions that could be tracked easily by consumers. Environment: • “Big 6” Banks controlled the Canadian industry Current
Premium Electronic commerce Payment systems Marketing
Company Profile BBQfun is one of Queensland’s specialty retailers. The BBQfun brand is synonymous with barbeque retailing and is built on the strong foundation of selling barbeques and outdoor lifestyle itmes to Queensland consumers since 2009. BBQfun’s product range is primarily focussed on barbeques and outdoor lifestyle products‚ incorporating both local and important goods. BBQfun operates two store in Queensland‚ one in Brisbane and one at the Gold Coast. BBQfun provides to customer great
Premium Marketing
Market opportunities Social Nowadays‚ social communication is very essential for every society‚ no matter in business fields‚ teenagers‚ adults‚ and even every group of people‚ they are highly dependent to the smart devices like iphones‚ Samsung galaxy phone‚ ipads‚ Samsung notes and so forth‚ which allow them access to the internet at anywhere and anytime. Hence‚ cellphones and internet technology were became the latest trend in the new millennium. This social improvement granted Maxis‚ a telecommunication
Free Mobile phone Internet
Marketing opportunities Executive Summary: BBQfun is one of Queensland’s specialty retailers. The BBQfun brand is synonymous with barbeque retailing and is built on the strong foundation of selling barbeques and outdoor lifestyle items to Queensland consumers since 2009. BBQfun’s product range is primarily focused on barbeques and outdoor lifestyle products‚ incorporating both local and important goods. BBQfun operates two stores in Queensland‚ one in Brisbane and one at the Gold Coast. BBQfun
Premium Sales Marketing Customer service
Marketing opportunities Executive Summary: BBQfun is one of Queensland’s specialty retailers. The BBQfun brand is synonymous with barbeque retailing and is built on the strong foundation of selling barbeques and outdoor lifestyle items to Queensland consumers since 2009. BBQfun’s product range is primarily focused on barbeques and outdoor lifestyle products‚ incorporating both local and important goods. BBQfun operates two stores in Queensland‚ one in Brisbane and one at the Gold Coast. BBQfun provides
Premium Sales Customer service Marketing
|SGA592 |Marketing Research | |National Code/Competency | |BSBMKG301A |Research the market | |BSBMKG302A |Identify marketing opportunities | OHT 1
Premium Marketing Research Scientific method
Marketing Report May 2013 Claire Della Marta Identify Marketing Opportunities ------------------------------------------------- Table of Contents Introduction Background SWOT Analysis Strengths Weaknesses Opportunities Threats BCG & GE Model BCG Model & Analysis GE Model & Analysis S.M.A.R.T Specific Measurable Achievable Time Frame Strategies & Tactics Strategy 1 Tactic 1 Tactic 2 Tactic 3 Strategy 2 Tactic 1
Premium Marketing Strategic management Risk
The following Opportunity analysis has been conducted to support the introduction of ‘Natureslim’‚ a new naturally sweetened low-carbohydrate ice cream‚ into the open and highly competitive Frozen Dessert Industry in New Zealand. This product will be produced and sold by Emerald Foods Ltd as a new variety in the brand New Zealand Natural. Product Outline Ice cream which can be defined as a sweet frozen food made from cream or milk products‚ is a food which is both indulgent and moderately unhealthy
Premium New Zealand Nutrition Marketing