services and products offered by the company as a whole. For example‚ DHL offers global shipping options for businesses throughout the globe. By understanding the needs and priority behind their services‚ the company has established a strong global presence to provide better services taking these concerns into account. “As a significant cross-border shipper‚ DHL is focused on meeting the supply chain demands created by globalization. DHL provides local logistics know-how and expertise in international
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Table of Content Executive Summary 1 Introduction 2 Overview of Courier and Delivery Industry 2 Review of Data Mining 4 Review of Customer Relationship Management 4 Data Mining and Customer Relationship Management (CRM) 5 Challenges of Courier industry 5 CRM Strategy of Courier Industry 7 Customer value approach of Courier Industry 8 Tools‚ Techniques and Application of Data mining 9 Current Process of Data mining Implemented by Courier Service Organizations 12 Data Mining using Clustering
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DATE SUBJECT Aug 30 Case 1: Bajaj Auto Ltd. Sep 6 Labor Day Holiday‚ Make-up Class to be scheduled Sep 13 Case 2: Mary Kay Cosmetics Sep 20 Case 3: Airmiles Sep 27 Case 4: Planet Reebok Oct 04 Case 5: Exam Case (TBA) Oct 11 Case 6: DHL Oct 18 Case 7: EMDICO A&B Oct 25 Case 8: Gilette Indonesia Nov 1 Case 9: Bausch and Lomb‚ Case 10: Weissberg; Nov 8 Case 11: Astra; Case 12: Exam Case (TBA) Nov 15 PLAN PRESENTATIONS MARKETING PLAN Imagine that you are a marketing consultant
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The main factors that influence the price charged by FedEx are the costs of gas‚ promotions‚ and market research. The price that FedEx charges on the services now is lower than other competitors (UPS and DHL). The price of a FedEx overnight letter is $11 compared to UPS and DHL prices of $12 and $13 respectively. As FedEx management’s policy is to maximize profits‚ they use the cutthroat business technique by pricing their services at high prices and hoping the consumer will use it based
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up with majority of high distance deliveries that would incur more cost. 2. Airborne is a fast follower and should start further exploring the international markets. The company should partner with strong second tier players such as DHL or TNT (preferably DHL). DHL has a great international focus and tie ups‚ and this will help the company expand globally. 3. Airborne express should continue to partner with RPS due to its strong hold in ground transportation. Since RPS also encroached UPS’s traditional
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The company began by offering overnight courier services‚ an industry that to that point had not existed. Today‚ that unit is known as FedEx Express and it is still the largest in the company. There are competitors‚ however‚ mostly notably UPS‚ DHL and TNT. In most Western markets‚ the industry is relatively concentrated‚ with these companies and a few local competitors (such as Purolator in Canada) dominating the business. In the developing world‚ there may be more competitors and the industry
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ASSIGNMENT STARTEGIC MANAGEMENT Shell Malaysia Shell started operations in Malaysia in1891. It is a pioneer and a leader in the petroleum industry and the largest natural gas producer in Malaysia.For years‚ Shell Malaysia has been consistently recognized as one of the best companies to work for in Malaysia. The company‚ which has a workforce of more than 6‚000‚ provides competitive salary for new graduates and recognizes and rewards employees through performance-related pay and bonuses including
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continue to be dominant in their respective national markets‚ others have evolved into larger regional and global players with multi-modal operations such as Deutsche Post World Net (which also operates DHL) and La Poste. Globally‚ the industry is dominated by the big four — Deutsche Post World Net (DHL)‚ FedEx‚ United Postal Service (UPS) and TNT‚ all of which have strong multi-modal arms with worldwide operations. Key markets The US is the single largest market for express services‚ followed
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in which freight forwarders collect and manage information and how these information systems handle the information flows in its day to day business. Information will be gathered through a literature review‚ interviews with two freight forwarders (“DHL Global Forwarding” and “Tandem logistics”) and a software supplier (“Fiton”)‚ public data analysis of Portbase and a comparison of several global software providers. This to understand cargo handling‚ information systems and to understand the data exchange
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and distribution Whatever industry sector you operate in‚ DHL provides dedicated and shared warehousing and distribution operations to ensure that you can deliver your service promise to your customers worldwide. Dedicated operations Shared operations Value added services Customs‚ Security & Insurance With their unrivalled network of customs brokerage offices‚ they understand better than anyone difficulties of cross border trade. DHL customs services Freight security Air & ocean cargo insurance
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