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    Introduction Among all the commercial discoursed‚ advertising discourse is the most contacted discourse in our daily-life. Analysis of the english advertisement is a good way for English students to apply their learning to real-life. However‚ English advertising discourse is complex to analyze for its freely writing patterns and elliptical clauses. On one hand‚ most of books for linguistics do not focus on the analysis of advertising discourse; on the other hand‚ most of business books pay attention

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    Sex and Gender

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    Web: http://www.berkeleymedia.com Email: info@berkeleymedia.com 1 What Reviewers Are Saying: “This video breaks new ground‚ both substantively and stylistically. Substantively‚ it synthesizes discussion of both verbal and nonverbal behavior‚ grounding this discussion in the complex and compelling ways in which cultural patterns and expectations shape those behaviors. Stylistically‚ the video is a delight. In using real students‚ people who look and are as varied as the likely viewers

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    China Logistics Sector

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    Industrials / China 16 December 2013 Initiation: ready to move up in the world China Logistics Sector • We see the development of China’s logistics industry in the next decade following the path established by the US‚ Japan and Korea • Given a growing need for cost savings‚ emerging 3PL services and a demand boost from e-commerce should be major sector drivers • Positive rating; top pick Sinotrans; also recommend SZI‚ CIMC See important disclosures‚ including any required research

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    Market Structures and Relating Pricing Strategies Abstract This paper analysis’s the four categories of the market structure; perfect competition; monopolistic competition‚ oligopoly and monopoly marketing structures. It will also provide pricing strategies as they are specifically related to each market structure. Each market structure possesses it own unique pricing structure that every business follows to achieve its maximum profit. Some market structures pricing strategies

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    Lovelock06 Tif

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    Chapter 6 Educating Customers and Promoting the Value Proposition GENERAL CONTENT Multiple Choice Questions 1. ____________ and ____________ represent important ways to add value to a product. a. Reciprocation; classification b. Information; classification c. Information; consultation d. Reciprocation; consultation e. Reciprocation; mediation (c; Moderate; p. 155) 2. Which of the following is NOT one of the four problems for marketers seeking to promote a service’s benefits described by Banwari

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    Brazil Foreign Policy

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    Brazil Foreign Policy Table of Contents Location and climate 1 Climate and physical features 2 Demographic profile of population and government 3 Major allies‚ economic partners‚ leaders 4 Natural resources‚ interests‚ strengths‚ and weaknesses 5 Social‚ political problems‚ foreign policy 6 Brazil is located on the east-central coast of the South America‚ Brazil is the largest country in South America and the fifth-largest in the world‚ ranking after Russia‚ Canada‚ China and the U.S. Brazil

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    Abstract This assignment investigated knowledge of supply chain management in 3 main areas‚ which include quality management‚ innovation development and sustainability. The supply chains of mobile phone industry were studied in this assignment. It represents how to apply theories in class to real world business. The result of this assignment will be shown in the process map for proving that supply chains are not only concerned in one organization‚ but it was also liked to external organizations

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    EI for leaders

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    ’ Definitions : Opportunity cost : Sunk cost : has already been lost an cannot be changed. focus on what happened ‚ we cannot make a good decision. Make the mistake of taking the sunk cost to make a decision. Transfering a mistake on a new decision. Should forget about the sunk cost and find a solution to focus on a main objective like succeeding an exam. We shold not keep building on the mistake Incremental or differencial cost: When we make on a decision we need focus on what will be different

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    QUESTION EXPLAIN THE ADVANTAGES OF COURIER SERVICES OVER PUBLIC POSTAL SERVICES “A courier service is an organization which offers special deliveries of packages‚ money‚ documents or information. Courier services usually boast faster delivery times than any alternative method of transporting documents‚ and many services in the modern world rely on them. The idea of couriers and a courier service has been around almost as long as civilization‚ with rulers in antiquity using couriers as a means

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    Ups Strike

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    UPS Strike In early August of 1997 the United Parcel Service (UPS) had a predicament on its hands‚ a teamsters strike. UPS‚ the world ’s largest package distribution company was coming off a year [1996] in which they reported sales of $22.4 billion. UPS Employed 75‚000 management and non-union employees compared with 185‚000 teamsters who are part of the AFL-CIO that were going on strike. The teamsters rejected a contract extension offer from the company leaving the fate of millions of packages

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