The Special Issue on Contemporary Issues in Business and Economics © Centre for Promoting Ideas‚ USA Consumers’ Purchase Intentions in Fast Food Restaurants: An Empirical Study on Undergraduate Students Huam Hon Tat * Seng Sook-Min Thoo Ai-Chin Amran Rasli Abu Bakar Abd Hamid Department of Management Faculty of Management and Human Resource Development Universiti Teknologi Malaysia‚ 81310 UTM Skudai‚ Johor‚ Malaysia Phone: +607-5531816‚ E-mail: huam@utm.my‚* Abstract The fast food industry
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* FOREWORD The following is the report developed by Abhishek Shukla‚ Harsh Saini‚ Jai Sisodia‚ Jitatma Chahar‚ and Komal Siddhartha as part of our research project looking into issues surrounding three areas namely: a) A small mobile van restaurant in Koregaon Park b) Being a corporate soft-skills consultant (effective communications‚ interpersonal skills development‚ etc.) c) Using her own property to create a children’s camp and a corporate outbound training camp. The objective of this
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Title: Solving complain and walk away guest Characters: • Ms An‚ the guest. She just gets off the plane‚ she is tired. • Miss Eva‚ the assistant manager of front office. She worked in the hotel for 5 years. She is kind and willing to solve problems and complains. • Miss Diane‚ the receptionist. She is kind and has enthusiasms towards the work‚ but don’t have much experience in hospitality industry. Problem: Ms An comes to the hotel reception in the afternoon‚ she has guaranteed reservation
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Feeney’s Frozen Yogurt: Small Shop in a Big Industry Did you know that “ approximately 1.53 billion gallons of ice cream and related frozen desserts were produced in the U.S in 20ll” (proquest)? Entrepreneurs across the country have opened thousands of frozen yogurt stores exploiting a nationwide health craze by promoting low fat deliciousness; resulting in a bloodbath of competition and demand. The secret luring customers in by the hundreds are low prices and the fact that the yogurt practically
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“Complains should be addressed for its potentially difficult circumstances.” Should begging truly the best policy when encountered with a theoretical difficult condition? The intentions why many Americans choose not to take benefit of their freedom of speech still remains secrecy. William F. Buckley Jr. in his essay “Why Don’t We Complain?” attempts to influence his audience that they are cautious to speak up when faced with circumstances which demands our attention. This essay addresses what he
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2 From Trade to Territory The Company Establishes Power Aurangzeb was the last of the powerful Mughal rulers. He established control over a very large part of the territory that is now known as India. After his death in 1707‚ many Mughal governors ( subadars ) and big zamindars began asserting their authority and establishing regional kingdoms. As powerful regional kingdoms emerged in various parts of India‚ Delhi could no longer function as an effective centre. By the second half of the eighteenth
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TecQuisine Restaurant Management System (TQRMS) Project Description The TecQuisine Restaurant Management System helps the restaurant manager to manage the restaurant more effectively and efficiently by computerizing meal ordering‚ billing and inventory control. TQRMS offers software solution that can be easily tailored for use in any sort of food service establishment‚ from fine dining to table service restaurants as well as bars and clubs. The TecQuisine Restaurant Management System
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The story why don’t we complain‚ is a story that brings up the face about american worries‚ or lack there of. The author’s first example was when he was on a train‚ and its freezing outside. Unfortunately the temperature in the train was is the mid 80’s. In the 50’s ‚business men wore heavy black suits which was not the most comfortable attire for a hot train car. When he decided he was going to ask to lower the temperature the people around him told him not to bring it up. Why ‚ because american
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Organizational chart / Organogram of a traditional coffee house in Malaysia A kopitiam or kopi tiam is a traditional coffee shop found in Southeast Asia‚ patronised for meals and beverages. The word kopi is Malay for coffee (as borrowed and altered from English) and tiam is the Hokkien dialect word for shop (店). Menus typically feature simple offerings: a variety of foods based on egg‚ toast‚ and kaya‚ plus coffee‚ tea‚ and Milo‚ a malted chocolate drink which is extremely popular in Southeast
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Restaurant Customers At some point in your life you will earn the responsibilities of server. A majority of you will spend your time serving customers in a restaurant setting‚ where you may be more commonly known as a waiter or waitress. Your customers belong to a special group of customers that can be broken down into five different types. These different types of customers each require an appropriate kind of service. The better you are at delivering the appropriate services the better server
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