June 03‚ 2009 Reaction paper no. 1: Strategies that Fit Emerging Markets The article basically speaks of the strategies required for multinational companies to be able to penetrate and successfully operate their businesses in the developing countries. The authors pointed out that the development of these strategies is one of the major challenges the companies are faced with in today’s globalization. The reason primarily‚ is the underdeveloped stage or even in some instances‚ the absence
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The United States entered the Vietnam War for a number of reasons. Some reasons were good‚ others were not. One of the biggest reasons for the U.S. involvement in the War was to stop the spread of Communism. However‚ the U.S. lost a lot because of it. They underestimated the North‚ and ultimately paid for it. While the U.S. continually killed more troops than the enemy‚ they constantly suffered strategic loses. The North Vietnamese won through shifts in public views and psychological victories. The
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Wireless Internet Service Providers Market Leader Wateen is the market leader in the Wireless internet service providers industry. Introduced about 5 years back it has maintained its position as the Market leader since then. Its strategy for defending its position as the market leader has been Position Defense. Wateen has defended its position by creating superior brand power. Its market coverage is broader than all of its competitors along with better quality than its competitors. Through such
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------------------------------------------------- Executive Summary With the opening up of newer travel destinations and greater investments in tourism development‚ modern tourism has become a key driver for socio-economic progress through the creation of jobs‚ infrastructure development and foreign exchange earnings. As an internationally traded service‚ global cross-border tourism has become one of the major trade categories. Foreign Tourist Arrivals (FTAs) globally was at 935 mn in 2010 up
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Eli Lilly’s project: Eli Lilly is one of the biggest pharmaceutical companies is US. And Its main mission is to maintain its leadership in the industry. to do so the project team selected R&D Output and Rx Purchase and prescribing Decisions as the two main driving forces to indentify most important possibilities of the future in pharmaceutical industry. For this‚ four possible scenarios have been described and for each‚ we try to make business model considering abilities‚ performances and capabilities
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Articles Summary: Heinz Emerging Market by Bill Johnson KFC’s Radical Approach to China Heinz emerging markets The growth of the Heinz’s sales in the developing countries‚ such as China‚ India‚ Indonesia‚ Russia‚ and Brazil‚ is increasing quickly in recent years. Bill Johnson‚ the CEO of Heinz‚ thinks that referring to these countries as the emerging markets is not accurate anymore. They have huge consumers and high quality supporting industries
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The Indian Lubricant Market: Survival of the Slickest Introduction The Indian automotive lubricant market is the sixth largest market in the world with revenues of approximately $1.30 billion in 2002. It is also one of the fastest growing retail markets in India. Until 1993‚ it was a highly regulated market with a clear dominance of the public sector. Companies like Bharat Petroleum (BPCL)‚ Hindustan Petroleum (HPCL)‚ and Indian Oil Corporation (IOC) held more than 75 percent of
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E-Commerce:The Indian Market Scenario Author:Gaurav Karmarkar In simple terms‚e-commerce(electronic-commerce) refers to exchange of goods that takes place online i.e via the internet.Based on valuation‚75% of the e-commerce in India is travel related(airline tickets‚railway tickets‚hotel bookings etc) while actual online shopping accounts for a mere 12-13%.The present day growth of the Indian e-commerce market is marked at about 30% which is nearly more than thrice that of the average 8-10%
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Richard Nixon (1969-1974) In the beginning of his presidency‚ Richard Nixon was faced with a lot of pressure from the country to end the war in Vietnam. This caused him and his administration to turn to the policy of vietnamization. U.S. troops were gradually removed from Vietnam and the South Vietnamese were forced to fight on their own. Later‚ Richard attempted to rebuild a diplomatic relationship with China and communism when he visited the country on February 1972. This visit goes along with
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The recession in the US market and the global meltdown termed as Global recession have engulfed complete world ecomony with a varying degree of recessional impact. World over the impact has diversified and its impact can be observed from the very fact of falling Stock market‚ recession in jobs availiability and companies following downsizaing in the existing available staff and cutting down of the perks and salary corrections. Globally the financial sector sacking the existing base of employees in
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