ON FMCG INDUSTRY SUBMITTED BY:- MANISHA YADAV MBA‚ I SEM INDEX Overview of the sector / introduction Industry profile /Classification (Growth trends) Key operating internal & external environment issues – SWOT analysis Research design Hypothesis Bibliography FMCG INDUSTRY INTRODUCTION:
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executives of the Foods B.D. team at Hindustan Unilever(HUL)‚Andheri for allowing me to work with them for a period of 8 weeks. This has been a wonderful learning experience and has enlightened my knowledge about the Fast Moving Consumer Goods (FMCG) Sector in India‚ possibly one of the most important for the Indian economy. I am especially thankful to my tutor at Kissan‚ Mr. Sachin Sharma‚ under whose tutelage I underwent my training and learnt a lot of first hand application of marketing principles
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J.C. Penney’s CEO Ron Johnson embraced focused-differentiation as his primary competitive strategy. The focused-differentiation strategy is to offer products or services that are of unique or superior value compared to those of competitors and to target a narrow market. This strategy closely mimicks differentiation strategy as both are used in efforts to attract customers‚ but focused-differentiation is more focused on a certain group of potential customers. The CEO was targeting a different kind
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methodology…………… 4. Analysis of FMCG market……… 5. Fast Moving Consumer Goods (FMCG) FMCG are products that have a quick shelf turnover‚ at relatively low-cost and don’t require a lot of thought‚ time and financial investment to purchase. The margin of profit on every individual FMCG product is less. However the huge number of goods sold is what makes the difference. Hence profit in FMCG goods always translates to number
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are now turning to VAS to boost revenues in both data and value added voice service. Airtel‚ Vodafone and Idea have deep rooted presence in the Indian telecom sector through their wide product offerings and excellent distribution networks. The real aim of this project is to study the effectiveness and responses towards marketing strategies adopted by Airtel‚ Vodafone and Idea. But many sub objectives are also included under this project so as to make it comprehensive one. The internal study of companies-
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The term FMCG refers to those retail goods that are generally replaced or fully used up over a short period of days‚ weeks‚ or months‚ and within one year. This contrasts with durable goods or major appliances such as kitchen appliances‚ which are generally replaced over a period of several years. FMCGs have a short shelf life‚ either as a result of high consumer demand or because the product deteriorates rapidly. Some FMCGs – such as meat‚ fruits and vegetables‚ dairy products and baked goods –
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05-03-2010 Serious About a Relationship? White Papers Register for our new sletter: Webinars Search Home > Six Ways to Use C RM Systems to Prepare for Economic Recovery C ustomer Relationship Management: C oping With Budget C uts Nine Cycles of (Business) Life and C ustomer Relationship Management Not that either assertion is w rong. A Buyer’s Guide to CRM Functionality Answer a few questions to download a FREE whitepaper now. Do you currently have a CRM system?: If yes‚ what
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You are the secretary of the Environment Club in school. You have been asked to write an article on the effects of air pollution and suggest ways of solving the problem for your school bulletin. Use the notes given below to write your article. Effects of the air pollution: • deteriorating air quality • health hazards – lung diseases and skin irritations • acid rain – affects agriculture and wildlife Measures to overcome air pollution:
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Mistake is a single page of life but relation is a complete book. So don’t lose a full book for a single page.Description Game..? Broadcast dis msg nd c whch songlines ur frnz thnk describes u perfctly! ?And d tagline u get d most u hav 2 put dat as ur status.. 1) aankho me teri ajab se ajab se adaye he 2) Blue Eyes hypnotise teri kardi hai mainu 3) munda kukkad kamal da 4) Ye chori badi drama queen hai 5) Gulabi aankhein jo teri dekhi sharabi ye dil hogaya 6) Charo pase
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RESUME AZAD SINGH RATHORE Mo. no. : 9214643104‚ 9468504074 azadsingh.rathore2@gmail.com CAREER OBJECTIVES Looking for a challenging post in your organization where I can enhance my skill‚ ability. And strength independent‚ and prove to be a contributing factor for the success of your organization. I am dedicated and devoted‚ professionally seeking a responsive job so that I can develop my capabilities. WORKING EXPERIENCE
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