ACKNOWLEDEGEMENT Preparing a project of this nature is an tedious task and I was fortunate enough to get support from a large number of person to whom I shall always remain grateful. I would like to express my gratitude and sincere thanks to my Project Guide (Mr. Priyank gupta)‚ for instilling confidence in me to carry out this study and extending valuable guidance and encouragement from time to time‚ without which it would not have been possible to undertake and complete this project. I
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1. The unique characteristics of the web as a marketing medium. 2. The difference between digital marketing and traditional marketing practice. 3. Exploration of a range of digital marketing strategies with explanations of how they integrate with traditional marketing. 4. A description of the stages of analysis‚ development‚ implementation and control of digital marketing campaigns. 5. Survey of a range of e-tools to include social media marketing‚ blogs‚ rich
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Trip Hawkins organize the functions of the teams in Finland‚ India‚ Spain and California to move into the social network gaming world? Digital Chocolate began as an innovator in a small new market and succeeded due to their ability to foster innovation and creativity in the mobile gaming industry. The social gaming market has opened opportunities to expand Digital Chocolate’s horizons drastically. Trip Hawkins needs to promote a sense of urgency and to communicate the importance of the switch for
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Executive Memo Cox Communications‚ Inc.‚ 1999 Introduction: Mr. Clement‚ congratulations on this opportunity to strengthen Cox’s place in the cable market. The Gannett acquisition will certainly benefit Cox and its shareholders. We at Professional Consulting Group (PCG) realize that you face a difficult decision working this new purchase into your existing plans for the next six months. With the proper funding plan‚ whether it be issuing
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TeAM YYePG DN: cn=TeAM YYePG‚ c=US‚ o=TeAM YYePG‚ ou=TeAM YYePG‚ email=yyepg@msn.com Reason: I attest to the accuracy and integrity of this document Date: 2005.05.07 14:28:47 +08’00’ Digital Economy: Impacts‚ Influences and Challenges Harbhajan S. Kehal Varinder P. Singh IDEA GROUP PUBLISHING i Digital Economy: Impacts‚ Influences and Challenges Harbhajan S. Kehal University of Western Sydney‚ Australia Varinder P. Singh University of Western Sydney‚ Australia IDEA GROUP PUBLISHING
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The Rise of Digital Piracy and the fall of the Music Industry Imagine hearing your favorite band’s new song on the radio for the first time. You love it‚ and the moment you get home you head straight for your computer and find the song on iTunes. Upset with the fact that you would have to pay $1.29 for the song‚ you search the Internet and find one of the many digital piracy websites and download the song illegally. Sure‚ you may have obtained the song for free‚ but you have also just stolen
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Introduction The Digital Natives are a prominent concept because the digital technologies have had a huge significance on a lot of peoples’ lives. The technology has improved extremely. The digital natives can be described as the people who are born after the year of 1980‚ Prensky (2001a) and they were born into a hyper connected world and they believe everything should be in demand in real time. These people are comfortable with the uses of computers. In contrast‚not the all the people who are born
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Digital Cinematography For over a century motion picture have entertained the masses‚ allowing people to view life taking place on a large screen. For the majority of this time these movies were shot using the same film found in photographic cameras. Technology always seems to take over and the film industry seems poised to be the next target. With digital picture acquisition getting better everyday‚ movies are beginning to be shot completely digital. There are a number of plusses and minuses
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Planning Template 1 Introduction Digital marketing strategy Day 1: PLAN Day 2: REACH Contents Introduction.............................................................................................. 4 Day 3: ACT Welcome................................................................................................................................4 Some general advice to keep in mind when planning............................................................5 Creating a
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Comcast Corporation is the nation’s leading provider of cable‚ entertainment and communications products and services‚ with 24.1 million cable customers‚ 12.4 million high-speed Internet customers and 3.5 million voice customers. Comcast is principally involved in the development‚ management and operation of broadband cable networks and in the delivery of programming content. Comcast provides a wide variety of consumer products and services: Video - Comcast is the nation’s largest video provider
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