The Product OBJECTIVES: * Definition of Product * Product Concept * What is Branding Packaging and Labeling What is Product? A product is anything offered for sale by a firm to buyers to satisfy their wants and needs. Products may take any of the following forms: * A physical object like a toy or a kilo of pork * A service like a Ferris wheel ride or a dental check-up * A place like London or Boracay * An organization like the Knights of Columbus or the Philippine
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Introduction to Web Application Development Web Technology The growth of the World-Wide Web (WWW or simply Web) today is simply phenomenal. Each day‚ thousands more people gain access to the Internet (upwards of 6 million users at recent estimates). Easy retrieval of electronic information in conjunction with the multimedia capabilities of Web browsers (like Mosaic or Netscape) is what started this explosion. This document will provide some basic information behind some of this technology used in
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“Impact of the Digital Revolution in Marketing and Consumer Behaviour” Table of Contents Introduction * Digital Revolution * Marketing * Consumer Behaviour Analysis/Research * Impacts on Marketing * Impacts on Consumer Behaviour Conclusion References Introduction The Digital Revolution is the change from analogue mechanical and electronic technology to digital technology that has taken place since c. 1980 and continues to the present day. Implicitly‚ the term also refers to the sweeping
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Personal Digital Assistants By: Rudolph Thomas A PDA is a digital organizer‚ or personal digital assistant that can be comfortable held in your hand (it is also called a handheld computer). It is designed to fit in a pocket‚ run on batteries and be used while you ’re holding it (Computer Concepts‚ pg. 7). It can function as a cell phone‚ send faxes‚ read email and be used as a personal organizer. It uses among other things. PDA ’s use a stylus‚ or pen‚ rather than a keyboard. It ’s
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The Web 2.0 technologies A long time ago‚ our early human ancestors gathered around campfires‚ creating communal hearths of warmth and light and sense of public interaction. There they might tell stories‚ converse about the day’s events‚ perhaps engage in shamanistic rituals involving plants‚ music and dance‚ or simply gaze silently at the flames in collective meditation. Today‚ the fireplace in family’s living room shares its centralizing power with the television‚ around which we gather
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Idial Battle October 16‚ 2010 Digital Citizenship “What is Digital Citizenship? Why is it important that we understand Digital Citizenship and appropriately practice it?" This year’s theme: Digital Citizenship In order for students to become responsible digital citizens‚ they must: *Understand the ethical‚ cultural‚ and societal issues related to technology *Practice responsible use of technology systems‚ information‚ and software *Develop positive attitudes toward technology applications
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Chapter 7 Digital Prepress Workflow Computer Basics The digital process was ushered in with the development of the computer. In the digital process‚ the computer processes information as binary digits or bits of information. A computer has electronic circuits which can be turned on and off at a rapid pace. A circuit that is turned on represents a value of one‚ and a circuit that is turned off represents a value of zero. A computer thus uses the binary system. People interpret and see
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Web Hazard Internet access can be neglectful to people and to their loved ones. Internet addictions may cause the person to be more obsessed with the computer‚ to avoid family time‚ and to be stuck in a fantasy world. Many people to spend more and more time at the computer‚ which can be addictive. According to Payne’s article‚ “On such boards [Internet Addicts Anonymous‚ Gaming Addiction and Internet Addicts Recovery Club]‚ posters admit that they feel as though they can’t step away from the computers
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Content Analysis Research Methods Joanna Blanco-Velo What is content analysis? “…a systematic‚ replicable technique for compressing many words of text into fewer content categories based on explicit rules of coding .” (Berelson‚1952) "any technique for making inferences by objectively and systematically identifying specified characteristics of messages" Holsti (1969) not restricted to the domain of textual analysis‚ but may be applied to other areas Forms of content analysis • Quantitative
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1. What is digital privacy mean to you? The massive change in the ways that data is collected‚ stored and processed in the digital age poses great risks to our right to privacy and control our data. Our data is at the centre of many online businesses. Privacy is a fundamental right for a very strong reason. It is essential for individuals to have control of their personal lives and to be free from invasion and surveillance in order to feel free from threat‚ particularly from the state. Our
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