Executive Summary Our company‚ Digital Marketing Ireland has been chosen to develop a Digital marketing campaign for a new startup business trading as www.aplussports.ie. This ambitious new company has asked us to create a marketing campaign that is engaging‚ informative and appealing to their target market‚ and most importantly effective in creating sales. Our primary goal is to create brand awareness and develop its reach online among its target audience. www.aplussportss.ie is an online
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The Digital World Why is IT such a powerful force? Pervasive‚ encourages innovation Improve business processes – allows businesses to use new tools to analyse data Cash study: Synergy Sports Technology Problem: lack of hard data usable in decision-making processes; costly and competitive market Solution: developed new system – collects and organises data using video clips of games Rise of digital firm Significant business relationships are digitally enabled and mediated Core business processes
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Standard Digital Technologies 91369: Demonstrate understanding of advanced concepts of digital media Resource reference: Digital Technologies 2.42 Resource title: HGHS Prospectus Credits: 4 |Achievement |Achievement with Merit |Achievement with Excellence | |Demonstrate understanding of advanced |Demonstrate in-depth understanding of |Demonstrate comprehensive understanding | |concepts of digital media.
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Objectives 1. Define radio in the field of communication in the digital age (convergence‚ niching‚ synergy) 2. Enumerate the aural platforms (terrestrial radio‚ online radio‚ CD’s‚ mobile phone‚ podcasting‚ etc.) 3. Describe the characteristics of radio and related media (portable‚ intimate‚ etc.). 4. Compare radio and related media with other forms of media (consumption and production). PART 1: THE RADIO Basically‚ a radio is an electronic technology that enables communication between
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today’s society there’s a lot of people like powers who worry we’re too immersed in the digital world‚ and completely oblivious to the real world. Observers such as digital guru Baratunde Thurston; we can’t seem to resist the lure of our smart phones‚ if that’s what we are in company of others. The study reinforces to thinking of MIT professor and psychologist Sherry Turkle‚ but she applauds the benefits of the digital technology also beware of negative effects of technology. The Internet actually detracts
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Objectives Upon completing this chapter‚ you should be able to: • Define the following terms; transmission lines‚ circuits‚ trunks‚ virtucal circuits‚ bandwidth‚ analog transmission‚ digital transmission‚ internet governance. • Differentiate between; line and trunks‚ PVC and SVC‚ Narrowband‚ wideband and broadband‚ analog and digital transmission‚ codecs and modems and various standards organization bodies. Describe the various circuit types. Describe the allocation of spectrum for use in communication Name
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Digital modulation differents kind and aplications form them. Digital Modulation Techniques The techniques used to modulate digital information so that it can be transmitted via microwave‚ satellite or down a cable pair are different to that of analogue transmission. The data transmitted via satellite or microwave is transmitted as an analogue signal. The techniques used to transmit analogue signals are used to transmit digital signals
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Questions | Answers | What were the major developments in the evolution of mass media during the 20th century? | During the 20th century there were major developments in the evolution of mass media including the print‚ electronic‚ and digital eras. For example‚ with the emergence of print came machines that were capable of mass production which then lowered the cost of books. With the production of books came the production of many other goods which in turn led to the beginning of the
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Ltd. is a global leader in semiconductor‚ telecommunication‚ digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164‚600 people in 179 offices across 61 countries‚ the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands‚ Samsung Electronics is a leading producer of digital TVs‚ memory chips‚ mobile phones and TFT-LCDs. For more information
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Unique‚ tech-advanced products: semiconductors‚ telecommunications‚ digital media‚ digital appliances Product Innovation  Created world’s first and award-winning pillar products because of its team of capable designers and engineers and potent investment in Research and Development.  Because of its diverse products and innovative digital technologies‚ SEC was well-poised to be a leader in the emerging field of Digital Convergence. These are
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