GUIDELINES FOR GROUP ASSIGNMENT MKT558: DIGITAL MARKETING Instructions: 1. Students need to form groups comprising of 4 to 5 members each group. 2. Choose any company of your interest that have different forms of online presence and describe digital marketing activities of this company. 3. Please prepare a project paper upon the information available and if possible conduct an interview with the person in charge in the digital marketing strategy. 4. Provide evidence(s) to support the contents
Premium Marketing
“Are Digital Media Changing Language?” is an article by Naomi S. Baron that talks about the impact of media to our language. In this day and age there’s no denying that media have penetrated so deeply in our society that it could actually change the way some people speak and write. The author focused on digital media; which are texts‚ graphics‚ audios‚ and videos that can be transmitted over the internet or computer networks. Naomi Baron started the article by saying that languages naturally evolve
Premium Instant messaging Linguistics Internet
Explore the impact of digital technologies on the music industries In recent years‚ digital technologies have changed dramatically‚ consequentially having a significant impact on the music industry‚ who have been forced to alter their methods of production; to counteract the increased fickleness of music audiences‚ whose tastes are ever-changing and seek instant gratification. The evolution of the music industry has been acutely influenced by the developments in technology. It could be argued
Premium Management Internet Strategic management
Introduction: "Digital Bangladesh" is currently the most commonly used words in politics‚ media‚ among the intellectuals and the civil societies. The world is becoming a Digital Planet. Almost every state is running to become a knowledge-based society by 2015. Bangladesh cannot remain out of it. We must build a Digital Bangladesh and establish a knowledge based society within 50 years of our independence in 2021. Let’s work for this achievement. Let us build Digital Bangladesh. Back-ground of the
Premium Bangladesh Official Government
Analog and Digital Comparison Paper Fundamentals of Networking Analog and Digital Comparison Paper T(X) & synchronous optical network (SONET) digital hierarchy There are currently two infrastructure types that are in use today. The first being Plesiochronous Digital Hierarchy (PDH)‚ which was built on the three transmission standards identified as T-carrier (North America)‚ E- carrier (Europe)‚ and J-carrier (Japan). These transmission standards are commonly referred to as (T-X) for
Premium Optical fiber
Choice Theory and Digital Crime Denise Shaffer July 25 2014 CIS170 Strayer University Choice Theory and Digital Crime There are several different theories that could be used to describe those who commit computer crimes. I am going to summarize Choice Theory and why I think it is most relevant to computer crimes. The Choice Theory basically in a nut shell says that a person will choose to commit a crime even after weighing the positive and negative outcomes of doing so. To this person they see
Premium Crime Criminology Sociology
Case Study 1 Cemex: A DIGITAL FIRM IN THE MAKING 1. How did digital technology transform the way Cemex ran its business? In previous years when Cemex began‚ the business’ operations ran without the use of digital technology‚ they used telephones as a communication medium between customers and employees. However‚ this proved to be futile because it was very time consuming and costly to Cemex. Phone lines were jammed as customers‚ truckers and dispatchers tried to get orders
Premium Management Marketing Education
This essay will discuss the reason why digital revolution can be considered as a wicked problem with respect to the 10 key characteristics of wicked problem‚ which is listed by professor Horst and Melvin (Camillus 2008). In addition‚ it will also demonstrate whether digital divide is an opportunity or issue for business. 1. Why is digital revolution a wicked problem According to professor Horst and Melvin‚ wicked problem has 10 main factors. In this essay‚ 3 of those will be discussed.
Premium Problem solving
understanding about the term digital innovation and (2) to bridge the gap between applied research and ready-to-market digital innovation. The present study was designed to determine‚ which of the following models help SMEs execute DI faster: A Plug-in innovation process or an innovation department. It can be concluded‚ that the bachelor thesis succeeded in developing a new research concept‚ which is the need-based applied research‚ powered by diconium and SRI’s Digital Garage. One of the more significant
Premium Technology Innovation Research
A Digital Proof Write-up The problem in A Digital Proof has two parts. The first is to fill in five boxes with numbers that fit the criteria: each box has a number‚ and the digit that is placed in each box must be the amount of times that number appears in the whole five digit number formed by the boxes. The second part of the problem is to prove that there is only one solution. How I went about solving this problem was somewhat simple; at least‚ it was at first. I started from the ‘four’ box
Premium Number Left-wing politics Force