Socially Responsible Marketing Table of Contents Origins of Social Marketing 1 Definition of Socially Responsible Marketing: 2 Social Issues: 2 Bono’s Product (RED) Initiative: Reducing CSR to Cause-Related Marketing by Stefano Ponte‚ Lisa Ann Richey and Mike Baab 3 Social Marketing Mix 3 Product – offer made to target adopters 3 Price – costs that consumers have to bear 4 Special focus on GAP: 5 ETHICS 6 Definition 6 The Organisational Moral Development Model – Reidenbach
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The digital revolution has been impacting the societies and communities we live in for a while. The digital revolution has impacted many aspects of the world we live in such as health care‚ communication‚ robots‚ and security. One large aspect in which the digital revolution has effected has been human relationships. The digital revolution will continue to negatively effect relationships among humans in the areas of school‚ work‚ and home. In the current era‚ almost everyone uses technology to interact
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Eng 102 How Technology Has Changed Our Lives Technology has allowed us to connect with people with ease‚ and has made many tasks so much easier. From desktops to iPhones‚ the world we live in allows us to communicate with anybody with wireless access with just a couple of clicks of the mouse. From listening to our favorite music‚ to going to the mall‚ technology has made everyday life more convenient. We can text on cellphones‚ connect on social networking sites and video chat on Skype with
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Technology is an improved route to an unimproved target. Technology is associated with innovation. It has definitely changed our lives for the better. Looking back in time‚ we realize that how much our lives have changed due to the fruits of technology.It has provided us with freedom and less consumption of time and resources. One the most effective pieces of technology is the mobile phone‚and nowadays being equivalent to a civilization. Due to technology changes‚ the dependency upon technology has
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Digital divide crosses all borders‚ culturally and geographically‚ discuss how the digital divide affects society in 2014. Digital technology is viewed as one of the influential concepts in our evolving community‚ forming the basic structure of our global society as we advance into the information age. It is this concept of the advances in information computer technology that introduces the term ‘digital divide’‚ with it’s universal relevance it is capable of transcending all cultural and geographical
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can go where technology hasn’t been used. Technology affects our daily lives in everything that we do; it saves time‚ creates a world of endless learning‚ and makes traveling to halfway around the world effortless. Technology greatly reduces the time it takes to perform lives everyday tasks. Daily chores such as mowing the grass or doing the dishes have been reduced from hours to twenty minutes with the invention of the automatic dishwasher and gas powered lawn mower. New technologies have even
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permanent sense. The new rules appear to be that change is iterative‚ requiring flexibility to adapt with every new seismic shift in world populations (such as the current so called Arab Spring) or technology (the latest kind of social media tools). As change presents itself‚ we need to be open to viewing our world with open eyes that are not framed by the lens of previous views of what reality is. I know this all sounds quite esoteric at best and difficult to imagine as a framework for guiding one’s
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We now have technological innovations that have gone as far as creating robots you can interact with and give orders to. If I am not wrong‚ you can now even get yourself a robot girlfriend if you have failed to find your perfect woman. For all these benefits of living in a connected world‚ there is one huge disconnect: the economy seems to be growing‚ but it is not creating jobs. This disconnect is not a temporary blip which will disappear with a full economic recovery. It is part of a longer-term
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trying to get the policies implemented ‚eradicate corruption and help/participate in socio-economic development and programmes. We must be responsible citizens and contribute our share to ensure all possible ways for the policies to be implemented. Donations are the best way to reduce poverty in a small scale....... We can open our own NGO to help the poor in all primary ways like providing food‚ cloths ‚ educations etc.. If you own a company or an offce you could employ people who are very poor! Small
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Speech Within the 21st century‚ cell phones have become a “must have” because of their ability to gain access to email‚ Facebook‚ news‚ bank accounts and information with a tap on a screen or push of a button. Technology has made connecting with people easier; maintaining tasks simpler and obtaining knowledge faster. Many people acknowledge that technology has had a huge impact on people’s lives and has allowed the world to progress and advance at a much faster pace than ever before‚ but with
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