products‚ bath & shower‚ deodorants‚ hair care‚ colour cosmetics‚ men’s grooming‚ oral hygiene‚ fragrances‚ skin care‚ depilatories‚ sun care and sets/kits”.1 The focus of this general environment will be on the skincare sector of the overall Personal Care and Beauty Products Industry. The skincare sector is comprised of facial care‚ body care‚ and dental floss.2 b. Macro Factors: b.i. Demographic- b.i.1. Opportunities: b.i.1.a. The greying of the American consumer will increase the market for cosmetics
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CHANELʼS BRAND STRATEGIES ANALYSIS REPORT Prepared for: Marn Lim‚ Klintonn Poh‚ Circe Henestrosa Prepared by: Teo Jia En 12565 FH3E 4th November 2010 Fashion Management DE1207 Project 2 Lasalle College of the Arts Chanelʼs Brand Strategies Analysis Report | By Teo Jia En November 4‚ 2010 TABLE OF CONTENTS 1.0 Executive Summary 2.0 Company Background and History 2.1 History of Chanel and Information on Chanel S.A. 2.2 Chanel Asia Pacific and Singapore boutiques 3.0 Industry Analysis
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Increase visibility of skincare services online . 1. Puyallup is a small town in western Washington 35 miles from Seattle. Classy services several other small towns in the surrounding areas (e.g. Milton‚ Fife‚ Sumner‚ Graham‚ Bonney Lake‚ and Lake Tapps). 2. Providing extra touch points with existing customers and allowing them to interact more frequently with Macy will provide opportunities for refinement in customer service. 3. Providing online highlights of skincare services online will increase
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CONTENTS PAGE CASE STUDY- Isetan Singapore (Scotts) 1a) Description and evaluation of target market‚ product assortment‚ store atmosphere and store activities/experiences..................................................... 3 b) Product map for the Isetan to illustrate its market profile. Two product lines (Men’s Apparels‚ Golf Equipments) Three competitors (Tangs‚ Takashimaya‚ John Little‚ Keppel Club‚ Liang Court) Two attributes (Price & Quality)‚ (Service
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to growth in the category after Latin America‚ Euromonitor said. The Philippines The male grooming industry has grown exponentially through the years. Back in the day‚ we only had Master Eskinol and that was it. Today‚ there’s a whole aisle of skincare options for men and the desired effects are not only confined to having clean and pimple-free skin. The modern man also has started to recognize the benefits of a youthful‚ shine-free look. Nivea For Men has an
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ideas. To choose clothes is to define and describe ourselves. [Lurie ‚ The Language of Clothes‚ 1981] In all societies clothing is part of the culture. In current western society‚ pop culture reigns in fashion. All the way from couturiers like the Dior or de la Renta house in expensive boutiques‚ to designers like Calvin Klein and Tommy Hilfiger‚ names we see in department stores like Nordstrom and Meier and Frank. Clothing has evolved through the ages‚ and has made most of its artistic leaps in
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|Beauty & personal care sector | | | | | | |Haitong International Research | |[pic]
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CHANELʼS BRAND STRATEGIES ANALYSIS REPORT Prepared for: Marn Lim‚ Klintonn Poh‚ Circe Henestrosa Prepared by: Teo Jia En 12565 FH3E 4th November 2010 Fashion Management DE1207 Project 2 Lasalle College of the Arts TABLE OF CONTENTS 1.0 Executive Summary November 4‚ 2010 2.0 Company Background and History 2.1 History of Chanel and Information on Chanel S.A. 2.2 Chanel Asia Pacific and Singapore boutiques 3.0 Industry
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Whether you are thinking about losing a few pounds or more‚ you should check out the Wengie Diet plan. Wengie is a very popular Australian blogger of Asian decent. She shares a lot of her skincare‚ beauty‚ and diet tips on YouTube. It is also a fact that Wengie is one of the top YouTubers that attracts millions of people to her videos on the site. Her videos are filled with tips for the person looking to gain control over their bad eating habits. Check out the video here. Dieting Tips On this video
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Beyond Beauty Why do people wear makeup? Makeup has been around since the beginning of time and has been used as a style in which people can express themselves and prove to the world who they truly are. Makeup grants people the ability to show their individual artistry in an approaching form that is interesting to them.The usage of makeup/The purpose for wearing makeup has antiquated since the ancient times. Beginning with the Ancient Egyptians in 10‚000 BCE‚ both the male and female Egyptians are
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