DEFINITION OF ’FOREIGN DIRECT INVESTMENT - FDIAn investment made by a company or entity based in one country‚ into a company or entity based in another country. Foreign direct investments differ substantially from indirect investments such as portfolio flows‚ wherein overseas institutions invest in equities listed on a nation’s stock exchange. Entities making direct investments typically have a significant degree of influence and control over the company into which the investment is made. Open economies
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Definition of Retail Marketing Retailing is defined as a conclusive set of activities or steps used to sell a product or a service to consumers for their personal or family use. It is responsible for matching individual demands of the consumer with supplies of all the manufacturers. The word ‘retail’ is derived from the French work retailer‚ meaning ‘to cut a piece off’ or ‘to break bulk’. Retail marketing is comprised of the activities related to selling products directly to consumers through
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[pic] Foreign Direct Investment in India THIRD YEAR BCOM HONORS Project Done By: Anushree Bhartia – Roll 281 Juhi Mandhyan – Roll 290 Richa Chajjer- Roll 270 Nilam Jhawar- Roll 181 Yamini Saraf – Roll 339 SUPERVISORS CERTIFICATE This is to certify that Ms…………………………………………………….a student of BCom Hons in Accounting and Finance
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------------------------------------------------- Direct marketing communication Direct Marketing What is Direct Marketing? Direct marketing is a channel free approach to distribution and/or marketing communications. So a company may have a strategy of dealing with its customers ’directly‚’ for example banks (such as CityBank) or computer manufacturers (such as Dell). There are no channel intermediaries i.e. distributors‚ retailers or wholesalers. Therefore - ’direct’ in the sense that the deal is done directly
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concernd with sales and customer satisfaction only. Though it is true to certain extent‚ yet marketing is not simply concerned with sales and profit maximization. In fact depending upon the type or stage of demand the marketing task would differ. The study is based on sales and distribution techniques with a special ref. of L.G. electronic product. To know the influences of the techniques of sales and distribution it is important to prepare a study which provides the result of the better sales and distribution
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Heng Seng Management College BUS4003 – Retail and Channel Management Baleno Case Study Group3 Group Member: 1. Introduction 1.1 The history of Baleno Baleno’s story can be traced back to 1981‚ established by young fashion experts. “BALENO” was registered in Hong Kong in 1996 and established Baleno Holdings Limited as the holding company. With successful rebranding tactics and marketing strategies‚ Baleno expanded its network rapidly across Asia. Baleno understands that no single
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ABSTRACT Retail Management has become a very challenging job as the organisations are to face a rapidly changing socio-economic environment and to face stiff competition due to globalisation. Many universities in India have included retail management as a subject of study in the fields of Commerce at various levels. Retail Management is universally relevant. The commerce curriculum is incomplete without a paper on retail management. Important retail management concepts have been explained
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Direct selling is the marketing and selling of products directly to consumers away from a fixed retail location. Peddling is the oldest form of direct selling. Modern direct selling includes sales made through the party plan‚ one-on-one demonstrations‚ and other personal contact arrangements as well as internet sales. A textbook definition is: "The direct personal presentation‚ demonstration‚ and sale of products and services to consumers‚ usually in their homes or at their jobs." Advantages/Benefits
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Retail and Merchandising Project I A) Choose Store a. BestBuy b. Walmart c. Wendy’s d. Target e. Costco f. Macy’s g. Starbucks B) What type of store is it? a. Discount Store b. General Store c. Convenient Store d. Mom& Pop Store e. Supermarket f. Wholesale Store g. Department Store C) History of store a. When did it originate b. CEO c. Marketing Plan d. Demographics D) What products do they sell a. Food b. Medical c. Home Necessities d. Consumer Electronics e. Clothing
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Date: April 16‚ 2011 To: Busy Signals‚ Unlimited From: Brooke Perryman‚ Jimmy Wall‚ Taylor Morris‚ and Barrett Watson Subject: Deferral of Training Costs Accounting Issue Should Busy Signals‚ Unlimited (Busy) defer the costs of training to TSRs? Alternative #1 – Busy should not defer the costs of trainings its TSRs since such costs do not meet the definition of an asset. Assets are things that a company owns that have value. This typically means they can either be sold or used
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