TERM PAPER ON TVS MOTORS Subject:STRATEGIC MANAGEMENT SUBMITTED SUBMITTED BY: TO:- Mr.Nitin Brajdeep Singh Sec:-S1803 Roll no:-B40 ACKNOWLEDGEMENT Dhir History of all great works is to witness that no great work was ever done without either the active or passive support of a person’s surrounding and one’s close quarters. Thus it is not hard to conclude how active assistance from seniors could prohibitively impact the execution of a project .I am highly thankful to our learned faculty Mr
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INTERNSHIP REPORT Organizational Study At TVS-ELECTRONICS CHENNAI EXECUTIVE SUMMARY The MBA course offered by xxxxxxx‚ has its own unique academics style‚ which requires its MBA students to undertake an internship with any of the leading business houses for a period ranging from 4 weeks to 6 weeks during the second semester. TVS Electronics (TVS-E)‚ headquartered in Chennai‚ was founded in 1986 as an IT Peripherals manufacturer and has today transformed into a leading Transaction Automation
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Direct marketing is an interactive marketing system that uses one or more media to effect a measurable response or transaction at any location. Direct marketing‚ especially electronic marketing‚ is showing explosive growth. Direct-mail marketing means sending an offer‚ announcement‚ reminder‚ or other item to an individual consumer. Using highly selective mailing lists‚ direct marketers send out millions of mail pieces each year—letters‚ flyers‚ foldouts‚ and other “salespeople with wings.”
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FINANCIAL MANAGEMENT TVS Motors Annual Report Analysis-I TVS Motor Company Limited 22nd Annual Report 2013-2014 Sector Analysis The two wheeler industry is still yet to pick up pace. There was a marginal rise from 2% in 2012-13 to 7% in 2013-14. Poor income levels and depressed economic sentiments are the major reasons for the lack in growth for this industry. Motorcycles grew at a moderate 4% from a low of 0.1% with respect to the previous year. Scooters as a category continued to
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their potential customers and in recent years the direct sales and product promotion method is gaining popularity among the companies‚ thus it is important to know what factors affect the company’s direct sales organization for direct selling business function to be successful. The bachelor thesis is based on the analysis of the theory by studying the organization of direct sales in company SIA "Bite Latvija"‚ research seeks proposals for direct sales organization within the enterprise. Undergraduate
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Hybrid scooter technology and Automatic transmission technology for reduction of emission‚ reduction of CO2 and improvement of fuel economy. R&D has designed‚ developed and launched new variants of TVS StaR City‚ TVS Pep+ and TVS Streak. R&D has designed and developed new variant for TVS Apache RTR 160cc and 180cc. R&D team has so far published 81 technical papers in national and international conferences. Style and technology made affordable Today�s needs are very unique
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Correspondence : Email-Id : Name of the Project Guide Designation & Address : Title of the Project : “The study on sales promotion on tvs motors (two wheelers).” PURPOSE Promotion is true that products are manufactured to satisfy the needs of the consumers. But alone is not enough. Today the responsibility of the manufacturers does not cease with physical production whatever
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Direct Marketing Chapter - 10 Direct Marketing While most companies continue to rely primarily on the other promotional mix elements to move their products and services through intermediaries‚ an increasing number are going directly to the consumer. These companies believe that while the traditional promotional mix tools such as advertising‚ sales promotion‚ and personal selling are effective in creating brand image‚ conveying information‚ and/or creating awareness‚ going direct with these same
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of more than USD 1 billion in 2008-2009‚ and is the flagship company of the USD 4 billion TVS Group. A bike for anyone TVS Motor currently manufactures a wide range of two-wheelers from mopeds to racing inspired motorcycles. Motorcycles (Apache RTR 180‚ Flame DS 125‚ Flame‚ TVS Jive‚ StaR City‚ Sports) Variomatic Scooters (TVS Wego‚ Scooty Streak‚ Scooty Pep+‚ Scooty Teenz) Mopeds (TVS XL Super‚ TVS XL Heavy Duty) ------------------------------------------------- Top of Form Penchant-for-Quality
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The Real Entrepreneur: Subhash Chandra Subhash Chandra is the founder of Zee TV‚ India’s first private TV channel. India’s leading media mogul Subhash Chandra was a one-time rice trader in Haryana and is credited with launching India’s satellite television revolution. His other business interests include packaging‚ theme parks‚ lotteries and cinema-multiplexes. He also makes no bones about his background‚ preferring to speak Hindi than English and smoking ’bidis.’ The founder Chairman of Essel
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