Young People‚ Researchers and Benetton Contest Interpretations of a Benetton Advertisement Picture JANNE SEPPÄNEN In the spring of 1997‚ four Benetton advertisements were placed in front of Finnish candidates for the matriculation examination. One portrayed a nun and a priest kissing‚ another featured a black wolf and a white lamb‚ a third one was a picture of multi-coloured condoms lined up in straight rows‚ and a fourth portrayed a “family of the future”‚ two adults with a child in between
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E14‚ Page 549: Solution: You would buy the American call for $75‚ exercise the call immediately in order to purchase a share of Pintail stock for $50‚ and then sell the share of Pintail stock for $200. The net gain is: $200 – ($75 + $50) = $75. If the call is a European call‚ you should buy the call‚ deposit in the bank an amount equal to the present value of the exercise price‚ and sell the stock short. This produces a current cash flow equal to: $200 – $75 – ($50/1 + r) At the
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Dau P5 9/2/13 Debate Reflection “Critics claim that advertisement is propaganda‚ while advocates counter that advertising foster free trade and promotes prosperity.” On August 31st‚ the debate that advertisement is more destructive in today’s society than it is advantageous took place. My partner‚ Kayla‚ and I took the affirmative position that advertising is damaging‚ while our opponents‚ Katie and Kiersten‚ took the negative claim that advertising is necessary and prosperous. Opening the
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English 102-942 Instructor: Valerie Fox Impossible is Nothing Adidas’s latest anti-smoking campaign features three cigarette butts layed out in a white background in the style of its logo‚ which includes their motto “impossible is nothing”. As one of the largest suppliers of athletic gear‚ Adidas looks to not only promote greater advantages in sports recreation‚ but also in good health. The communicator in the ad is the company Adidas‚ the primary audience would be smokers out there‚ but this message
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In this course I have learned how to analyze advertisements from different social semiotic perspectives. In this project I apply the strategies to this Starbucks advertisement. The selected advertisement will be discussed in the following five aspects: arrangement‚ language‚ images‚ readership and implications. First the compositional arrangement of the poster. The poster is divided into two major parts. The upper part takes the image at close shot with a man holding a cup of Starbucks coffee
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A Brief History of American Veterans Affairs By: D.J. Schaefer Plato once put it‚ “only the dead have seen the end of war” and veterans will follow where war is. After every war the fighting and killing switch is suddenly shut off for the soldiers accustomed to battle. The war is over‚ they either won or lost‚ and “home” is the only place left to march. They often return home to what is a changed country with changed people‚ who will either love them or hate them. They then try to adjust to
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"Advertisements are boring‚ useless and often misleading.How far do you agree with this opinion” Advertisement is highly developed nowadays. To some extent nature itself advertises her wares‚ for instance‚ the colour and smell of flowers is nothing but advertisement to attract the attention of insects and birds and the promise of honey is the gift. Advertising is one of the media to draw the attention of the public and to educate them regarding a particular product. This is called the psychology
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Alondra Mendoza Professor Pilarski ENC 1101 15 October 2013 Anti-Smoking Nowadays smoking is everywhere‚ and spreading rather fast. Especially teenagers under that age of eighteen. It’s rather sad that more and more teen’s everyday smokes their first cigarette‚ or became accustomed to smoking daily. But beside the number of smoker’s increasing daily‚ so has anti-smoking advertisements. You now see them everywhere‚ and they have become more gruesome over the past years to really show you what
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Smoking is the leading cause of preventable death and disease in the United States‚ which annually is the cause of death for more than 480‚000 Americans. Recent studies have proven that anti-smoking ads are an effective way to substantially decrease the number of smokers in the United States. As most people know‚ smoking is a very dangerous and life threatening habit‚ but what some people are unaware of is the detrimental effects that it can have on a person’s life. Graphic advertisements show people
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in Germany discussed banning of smoking in public places. Many nonsmokers feel uncomfortable in the presence of smokers. Often they are offended by the smoke around them. As you can see‚ there are different opinions regarding this topic. This paper will point out the advantages and disadvantages of smoking in public places. Therefore‚ there is a need to discuss the issues concerning this topic‚ which includes the following aspects: development of a young smoking society‚ the risks of smokers‚ and
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