successes this country has seen lately is that of Micromax Mobile‚ the mobile handset maker is already the country’s second-largest mobile phone seller. So it was only fitting that at the Grand Finale of TechSparks™ 2011‚ India’s flagship showcase event for product technology companies‚ the company’s co-founder Vikas Jain took the stage to a rousing reception. When Micromax launched its telecommunications operations‚ the Indian mobile phone market was dominated by leading international phone makers
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Cherry Mobile Flame Specifications Dual SIM / Dual Standby 4.5-inch qHD (960x540) IPS capacitive display 245ppi‚ 16.8M colors with 5-point multi-touch feature 1.2GHz dual-core Qualcomm MSM8225 Snapdragon S4 Processor Qualcomm MSM8625 Snapdragon S4‚ according to AnTuTu Benchmark v3.0.3 Android 4.0.4 Ice Cream Sandwich Adreno 203 GPU 512MB of RAM 4GB of internal storage microSD slot up to 32GB 5MP autofocus camera with LED flash 720p@15fps HD video recording VGA (0.3MP) front-facing
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Future of Mobile Marketing and Advertising in India With the growth of Indian mobile market‚ the mobile internet advertising segment has also seen a significant augmentation. With an increase in the number of feature phone and smartphone users‚ there is an upsurge in the mobile internet usage by the consumers‚ especially from the Tier II & Tier III towns. With mobile devices being a primary digital access point for many consumers‚ the marketers now have a range of opportunities‚ particularly when
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move forward into this new generation‚ people are becoming more dependent on technology. Reading habits have changed and the systems for education are much more reliant on new forms of technology. This is reasoning to many as to why this generation is the dumbest. However‚ this is an illogical ideology because although this new generation is more technology dependent‚ these forms of technology can be used to the advantage of many students and are why this new generation is not the dumbest‚ but the
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| | | By Punyadeep Singh PRN 59‚ MBA 09-11‚ SIOM Introduction The mobile phone market in India is worth 130 million handsets annually. While the big boys like Nokia‚ Samsung‚ LG‚ Motorola and Sony Ericsson make up for 70% share‚ the market has of late seen a slew of domestic firms such as Micromax‚ Karbonn and Intex making
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CONSUMER ACCEPTANCE OF MOBILE MARKETING: A THEORETICAL FRAMEWORK AND EMPIRICAL STUDY Hans H. Bauer University of Mannheim hans.bauer@bwl.uni-mannheim.de Tina Reichardt University of Mannheim tina.reichardt@bwl.uni-mannheim.de Stuart J. Barnes University of East Anglia stuart.barnes@uea.ac.uk Marcus M. Neumann University of Mannheim marcus.neumann@bwl.uni-mannheim.de ABSTRACT With the emergence of high speed wireless network technologies and the increasing market penetration of mobile phones the global
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Wesley Moeckel Marketing Management Unit 6 Mobile Marketing This is the year of mobile marketing. While still in its infancy‚ it is an essential marketing piece of most company’s future marketing plans. With mobile advertising‚ branded mobile apps and mobile marketing apps‚ businesses will be expected to have a mobile presence in the future. According to comScore‚ 65.8 million people in the U.S. now own smart phones. This number will only continue to grow as their popularity and acceptance
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Mobility? Eco-System of the mobile application The quality or state of being mobile. The rising demand for mobile applications has taken mobile technology to a new level. As per In-Stat expects‚ mobile application downloads is expected to reach nearly 48 billion in 2015 and Forrester Research predicts the mobile app market to be worth $38 billion by 2015. It is a well known fact‚ that for businesses to succeed‚ partnership plays a vital role. Similar is the situation for mobile application development
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Carlos Hilado Memorial State College Alijis-Campus‚ Bacolod City‚ Negros Occidental 6102 MOBILE COMPUTING (ANDROID/IOS) A Research Presented to the Faculty of Carlos Hilado Memorial State College Engr. Neil Gabriel Esgra ------------------------------------------------- This research is presented in partial fulfilment of the requirements for the Bachelor of Science in Information Technology By: Pacesola‚ Jesse Mae Lajaolajao‚ Rein Hearte Amihan‚ Arly Jane Donasco‚
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performed on smartphones. Mobile internet usage is taking over desktop usage everyday. Any small business that is going to ignore this is putting the growth of their company at risk. One obvious business advantage of making the business more mobile is that it allows the business to keep going no matter where you may be at.” A study by the Small Business and Entrepreneurship Council found that business owners estimate they save 291 hours of their own time each year using mobile technology. That’s an extra
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