ST AND FUNCTIONAL MANAGEMENT 5.1 Marketing Management The potential role of marketing techniques in sustainable tourism Seeking to understand the customers in terms of their motivations and determinants Need to scan its business environment for relevant data that might determine the stances it takes towards sustainable tourism The potential role of marketing techniques in sustainable tourism (cont.) The scanning should involve: 1. 2. 3. 4. Government legislation
Premium Tourism Management
successive means of transport has made the world smaller and more accessible. In fact‚ mass tourism has become one of the most controversial subjects in the world today. Although it possesses several advantages‚ mass tourism might have negative impacts on local culture and the environment. Many people emphasize the benefits that human society could have from the generous idea of tourism. Mass tourism creates more employment for the locals that could be a great help in bringing up the standard
Premium Tourism Civilization Culture
for tourism industry. Annually‚ the visitors arriving in Nepal have their varied purposes and they are almost always enthusiastic about spending their holidays in Nepal’s touristic sites and they have to be encouraged to do so through extensive marketing efforts by Nepal Tourism Board. Furthermore‚ Nepal’s traditional cultural values can also be used for the poverty alleviation thorough eco-tourism‚ religious tourism and destination tourism and this has been included in the tourism marketing strategy
Free Tourism Marketing
Introduction The tourism and hospitality industry is a broad industry with multiple‚ sectors and departments‚ often known as the industry operating hotels‚ accommodation‚ food and beverage and managing tourist activities. Many do not realize the vastness of this industry‚ therefore; there is usually confused about the jobs related to this industry. Jobs often share common features from jobs in other industries to meet the needs and requirements of guests to provide ultimate customer satisfaction
Premium Human resources Human resource management Recruitment
The Philippine tourism industry flourished in the 1970s and early 1980s but declined in the mid 1980s‚ with the average length of tourist stay falling from 12.6 days in earlier years to 8.9 days in 1988. In 1987‚ tourism growth was slower in the Philippines than in other Southeast Asian countries. About 1.2 million tourists visited the Philippines in 1992‚ which was a record high in the number of tourist visits since 1989. In 2000‚ the Philippines’ tourist arrivals totaled 2.2 million. In 2003‚
Premium Philippines Tourism Southeast Asia
3 1 Tourism in Singapore: An Overview of Policies and Issues Brenda S.A. Yeoh‚ Tan Ern Ser‚ Jennifer Wang and Theresa Wong The management of tourism in Singapore has undergone various changes over the decades. The adoption of different policies and strategies aimed at promoting and championing tourism in Singapore has been subject to socio-economic changes on the local and global fronts. A deeper understanding of the issues pertaining to tourism development in Singapore necessitates
Premium Tourism
Commodifying Tourism Ekaterina Dogodkina Elizaveta Medvedeva Shahriyar Humbatov Assignment paper in International Tourism Management Master Program for the course International Tourism Management held by Prof. Dr. Wolfgang Georg Arlt |25746‚ Heide |1st semester ITM | |
Premium Tourism
Pergamon Annals of Tourism Research‚ Vol. 21‚ No. 3‚ pp. 582-595‚ 1994 Copyright © 1994 Elsevier Science Ltd Printed in the USA. All rights reserved 0160-7383/94 $6.00 + .00 0160-7383(93)E0032-9 THE TOURISM PRODUCT Stephen L. J. Smith University of Waterloo‚ Canada Abstract: An industry is characterized by a generic product and production process. For tourism to be considered an industry‚ it is necessary to show that such a genetic product and process exist. This paper argues that they
Free Tourism
terrorism on tourism? The economic importance of tourism is undeniable. The impact of terrorism on a countries economy may be enormous. In an information free society‚ tourists might travel to destinations regardless of whether a terrorism threat exists or not. However‚ few information free societies exist. Via different forms‚ terrorism generates attention‚ which‚ when relayed back to tourists‚ has an impact on travel plans. Taken as a collective‚ these decisions affect tourism levels‚ which
Premium Tourism September 11 attacks Bali
Evangelyn Natividad. BSTM 1A 1. History of the food service industry? The word “history” conjures up memories of high school and college days when students memorized dry facts and names that appeared to have no bearing on their day-to-day lives. But when it comes to learning everything about a chosen career field‚ reading about its history can serve some very important purposes. For example‚ the phrase “History always repeats itself” is not without some elements of truth. Let’s say someone
Premium Restaurant