Nike‚ Inc. : Case Study in Operations Management MGT 441 Prepared for: Dr. Davidson‚ Concord University Prepared by: Jeremiah Nelson Johnathan Coleman Emily O’Dell December 4th‚ 2012 Introduction Low-cost‚ time-efficient manufacturing of goods is a key feature of a successful production company in today’s competitive global economy. Operations management‚ often abbreviated in the business world as OM‚ is defined as “...the set of activities that creates value in the form of goods
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Case Study: GAP Inc. Viewpoint: Robert Fisher Time context: 1st Qtr of 2007 I. Problem Statement How could Gap Inc. win the Yuppies market in Metro Manila‚ Metro Cebu and Metro Davao? II. Objective To win the yuppies market In Metro manila‚ Metro Cebu‚ Metro Davao in 1 year time. III. Areas of consideration Strength: a. Has a multi-brand category with existing market. (Gap‚ Banana Republic‚ Old Navy) b. Entered into international markets and become the second largest
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1. Activity Based Costing benefits businesses that are more complex in nature. In this case‚ Greetings. INC has added a new product line‚ Wall Decor‚ which permits them to grow without expanding their physical stores; however‚ they have significantly raised their overhead costs by multiplying their cost drivers. Not to mention the fact that they have incorporated a largely automated system into their product line‚ which we know calls for an ABC system. The main reason to move to ABC though‚ would
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The summer vacation finally started. I was on a ship to Alaska. But that night the ship hit an iceberg. The ship was sinking and everyone was hurrying to the emergency exit. The exit was locked. There was no way out‚ but a broken window caught my attention. I could have jumped out of the window. However I thought the window was not big enough for me to pass through. But I still dove out of the window so as to escape. A big piece of glass was stuck to my arm. I had been floating on the sea for days
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Case Study: NetFlix.com‚ Inc SUMMARY: NetFlix.com‚ the world’s largest online DVD rental company‚ was founded by Reed Hastings and Marc Randolph in 1997‚ and is headquartered in Los Gatos‚ California. The company started its online DVD rental business by launching Netflix.com‚ offering pay-per-DVD rental services by delivering DVDs via mail. As the company prospered during late 1999‚ Netflix replaced its pay-per-DVD revenue model with a fixed monthly fee system that allowed customers to rent up
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Chin Wui Khong CEB110009 Osama Khalid CEB120702 Case 1-3 Acer Inc. Acer is a leading marketer of notebook and desktop PCs. Besides computers‚ flat-screen monitors‚ and personal digital assistants‚ Acer also produced equipment for global companies on an original equipment manufacturer (OEM) basis. Having troubles to break into the United States market had been a great challenge to Acer‚ due to their lack of experiences in the region. With that‚ Acer’s target was to focus on the China market
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At the beginning‚ the Electronic Testing Operations (ETO) measured two components of cost: direct labor and burden‚ but the burden is grouped into a single cost pool that includes all costs and divided by direct labor dollars to obtain the burden rate. (Q2) ETO’s manager picked up 5 components to evaluate the impact of different accounting system. The reported costs from existing system can be computed as follows‚ given the burden rate 145%: Product Direct Labor Burden Total Costs ICA 917 1
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27‚ 1981 to develop a solar source of energy in the Philippines and yet after 7 years‚ it was to be terminated at the end of the year unless they could have a local group who will deal with the project commercially. III. POINT OF VIEW As for the case‚ the proponents view point will be coming from Mr. Antonio Co‚ since he is on top of the situated problem given. Mr. Co still is the overall in charge of the situation despite the fact that he appointed Bingo Dimalata to do the legwork for him and
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well as launching new products such as the iPod in the market which brought Apple back into the spotlight. Discussion about this issue is elaborated in the main discussion section. The first section briefly describes the current situation in the case study‚ and applies using analysis tools. This will further relate to Apple’s strategic factors and success and how it uses the STP (Segmentation‚ Targeting‚ and Positioning) tool to explain its market position. The report will also give recommendations
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I. BACKGROUND OF THE CASE February 27‚ 1981‚ the Federal Republic of Germany and the Republic of the Philippines entered into a contract to develop applications of solar energy in the Philippines. The project was called the Philippine-German Solar Energy Project (PGSEP). The technology involved the capsulation of the sun’s rays through panels of photovoltaic (PV) cells. The encapsulated energy charged a wet cell battery‚ controlled by battery control unit (BCU). It produce direct current
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