referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action. Market segmentation enables companies to target different categories of consumers who perceive the full value of certain products and services differently from one another. (Definition of Market Segmentation). Below are some of the criteria can be used to identify different market segments: i. There must be common needs within segment. ii. The market
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| MANAGER INTERVIEW | | | Introduction: “Leadership is understanding people and involving them to help you do a job. That takes all of the good characteristics‚ like integrity‚ dedication of purpose‚ selflessness‚ knowledge‚ skill‚ implacability‚ as well as determination not to accept failure” (Burke 1995). The purpose of this paper is to interview a manager from an organization and find out the leadership styles she uses to effectively manage the staff there. This paper also looks at
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A Good Manager And A Bad Manger In this world‚ there are good and bad managers. What’s more‚ since people started working‚ they have been complaining. For example‚ many people disagree about managers. Whereas some people will see a manager as good‚ others will not. There are two managers this essay will mention‚ but their names have been changed to protect their identities. Mike and Jake have different personalities. Mike is a good manager‚ but Jake is not. For this‚ people get to disagree
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and skills of a manager in any organization in Bangladesh. To complete the study‚ we conducted an interview with a manager of a reputed organization. The functions‚ role and skills of a typical manager in any organization in Bangladesh have been described below based on the study. WHO IS A MANAGER A manger is an individual who is in charge of a certain group of tasks‚ or a certain subset of a company. A manager is often has staff of people who report to him or her. A Manager is the person responsible
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Discuss the claim that some areas of knowledge are discovered and others are invented By Olivia Emans In my opinion an invention may be defined as a new device‚ method‚ or process developed from study and experimentation whereas a discovery is an act or process of finding something or somebody‚ or learning about something that was not known about before. Another way of differentiating discovery and invention is in the following: A discovery is something someone else can test for himself and find
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Manage Operational Plan Assessment Activity 1 Describe the purpose of the operational plan and describe its relationship to the strategic plan. An operational plan is an organisational planning document derived from the strategic plan. The strategic plan provides a high-level outline of the organisation’s mission‚ general direction and broad goals and the operational plan is a detailed document that outlines how the organisation’s strategic goals will be achieved in practice. The operational
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A product manager investigates‚ selects‚ and develops products for an organization‚ performing the activities of product management. A product manager considers numerous factors such as intended demographic‚ the products offered by the competition‚ and how well the product fits with the company’s business model. Generally‚ a product manager manages one or more tangible products. However‚ the term may be used to describe a person who manages intangible products‚ such as music‚ information‚ and services
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Throughout the essay‚ the managers will be referred to as Mr X and Mr Y and their company’s will be referred to as Company X and Company Y respectively due to confidential reasons. The first manager that was interviewed in order to fulfil this task was Mr X. He works for Company X‚ which is‚ a large service based organisation at the position of ‘Head of Corporate Credit Administration.’ His key responsibility at this bank is to provide credit administration support to Corporate‚ Investment
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The Developing Manager (Unit 7) Ferdousi Uddin Introduction There are certain skills that need to be learned in order to assess the potentiality of someone in becoming a manager. This assignment aims to achieve this by understanding principles and practices of management behaviour‚ reviewing own potentiality as a prospective manager via stimulations and role plays and how to show managerial skills within a business and services context. Then finally‚ addressing and analysing a real
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the guidance and encouragement to manage people (Olufeani Oyedele‚ 2009). According to F. John Reh‚ a manager is the person responsible for planning and directing the work of a group of individuals‚ monitoring their work‚ and taking corrective action when necessary. Different types of manager responsible for different sections in a company. An operation manager responsible for the daily operation of company. Accounting section is supervise by an accounting manager. As there are various management
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