We have collected data and the Business Process Models for various OEM operating in the PC industry like HP‚ IBM‚ and APPLE. The principle source of these data is the 10K report‚ the industrial landscape section of the Hoovers and Mergent database in which each company has listed its own business models‚ its strategic relevance to improve the bottom line of their business. The collected data deal encompasses all the three element of SCM: Demand‚ Supply and the Inventory management. The data includes
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Report on Dell Marketing Dell Marketing Introduction Dell Inc is a multinational information technology corporation based in Texas‚ United States of America. It develops and sells computers and related products and services. It is one of the largest technological corporations in the world‚ and bearing the name of its founder Michael Dell‚ it employs more than 96‚000 people across the world. Dell has grown by inorganic and organic means since its inception. Some of the notable mergers and
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DELL LOGISTICS NETWORK: DELL LOGISTICS NETWORK Dell’s new and improved design for a channel distribution model: Order processing Pre-production Accessories ready Configuration Test Boxing Distribution preparations Shiping (transportation) TRANSPORTATION SYSTEM DESIGN: TRANSPORTATION SYSTEM DESIGN Optimize inbound and outbound transportation networks Collaborate with the best logistics and transportation providers Mode of transportation – By Ship By Rail By Air “GREEN” INITIATIVES Transport
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to do More Dell Procurement Strategy 2nd October 2014 Indian Institute of Management Kashipur Ankit Bansal | Arnab Kanti | Kunal Delwadia | Prashant Gaur | Supply Chain Model PC Component Supply • • This is when dell began to introduce a new business model. It converted its operation to built-to-order process‚ eliminated its inventories through a just-in-time system‚ and sold its products directly to consumers shown in figure above. Dell attempted to develop a supply chain model that went beyond
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Mission and Strategies Mission: Dell is a company leader in delivering the latest technology in computer systems to customers‚ and a broad range of products that enhance the service. The main concept is to sell directly to customers without intermediaries to better understand their needs and provide personalize assistance to take customers to the next level of service. (1) Strategy: Dell combines direct customer model which is our initial goal‚ with relevant technologies and solutions
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Corporate Strategy The economic activities performed by Dell encompass the development‚ manufacturing‚ sale and support of personal computers and computer-related products. Since its foundation‚ the company has been based on the Direct Model‚ i.e. Dell has always tried and managed to create direct relationships with its customers‚ by selling products directly and without the participation of intermediaries. The sale has always taken place through a telephone service or via the Internet. In order to accomplish
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cooperation swiftly. Taking Dell as a case study‚ this paper focuses on the operational methods and strategies both inside and outside the corporation and how they are managed under the competitive environment in the IT era. The choice of Dell stems from the fact that it provides an appropriate case of how the management of operational processes across the organization‚ utilizing IT effectively‚ may lead to competitive advantage. First‚ this paper surveys Dell’s business model. Then‚ it analyzes process
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1. Introduction Pricing strategies usually change as the product passes through its life cycle‚ because there is constrains on the company’s freedom to price a product at different stage. The purpose of this report is to determine and elaborate the elements in pricing strategies of Dell’s notebook. 2. Key Objectives Price is the amount of money changed for a product or service‚ or the sum of the values consumers exchange for the benefits of having or using the product or service (Kotler et al
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COST LEADERSHIP STRATEGY Dell Computers have been the industry leader with there cost-leadership strategy. They strive to provide technology and support at a lower unit cost than their competitors. They are a direct model company. Their unique relationship with customers gives Dell the opportunity to know exactly what their customers want and offer products that their customers need. They have a strong focus on being a "market taker" rather than a "market maker". Capitalizing on their ability
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activities support sales efforts. Actually‚ they are usually the most significant forces in stimulating sales. Oftentimes‚ marketing activities (like the production of marketing materials and catchy packaging) must occur before a sale can be made; they sometimes follow the sale as well‚ to pave the way for future sales and referrals. Sales managers are paid to plan‚ lead and control the personal selling process in the organization. This is one of the very important jobs in an organization. Sales management
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