CASE STUDY: STARBUCKS SELLING COFFEE IN THE LAND OF TEA (p. 127-128) Question 1 Many of the same environmental factors‚ such as cultural factors‚ that operate in the domestic market also exist internationally. Discuss the key cultural factors Starbucks had to consider as it expanded into China. The key cultural factors Starbucks had to consider is that Chinese’s culture of tea drinking. They decided to market coffee and the brand Starbucks as China’s “new sophistication”. As being a communist
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ACC 551 Midterm Exam Solution Follow the link below http://www.tutorialsguider.com/downloads/acc-551-midterm-exam-solution/ ACC 551 Midterm Exam Solution 1. Question :(TCO C) Under current accounting practice‚ intangible assets are classified as 2. Question :(TCO C) Which of the following intangible assets should not be amortized? 3. Question :(TCO C) The intangible asset goodwill may be 4. Question :(TCO C) ELO Corporation purchased a patent for $90‚000 on September 1‚ 2008. It had a useful
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Unit 201 Principles of Personal Responsibilities and Working in a Business Environment Level: 2 Credit value: 4 NDAQ number: L/601/7638 Unit aim This unit is about understanding employment rights; health‚ safety and security; how to work with others and how to manage and improve own work in a business environment. Learning outcomes There are seven learning outcomes to this unit. The learner will be able to: 1. Know the employment rights and responsibilities of the employee
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BUSINESS AND ADMINISTRATION Employment contracts Terms and conditions An employment contract is a very important document. It spells out the key things you can expect from your employer and what your employer expects from you. Once you’ve worked for your employer for two months‚ you have the legal right to receive details of your terms and conditions of employment in writing. This information may come in a letter or a formal contract of employment. Alternatively‚ you may get a document outlining
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supplies&accessories from • Do financial plan in advance – 第四级 • Advertising activities one week before the selling day » 第五级 (3 poster&300 leaflets) Ø one poster in Dehavilland Campus Ø one poster in College Lane Ø the last one will be shown on selling day Ø 300 leaflets delivered one week before the selling day 13/06/2013 单击此处编辑母版标题样式 Process • 单击此处编辑母版文本样式 – 第二级 • Promotion • Selling in Dehaviland Campus • plan small games to attract people Ø 第三级 – 第四级 Ø some discount Ø
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Uses technology in selling products: Technology plays a major role today in supporting all aspects of the selling function. Benefits include improved relationships with customers and improved processes of finding qualified prospects and turning them into customers. Technology improves the sales communications process and supports effective presentation of products and services. Understand some of the available technologies used in selling functions to make your sales organization more effective.
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Unit one: Principles of personal responsibilities and working in a business environment Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document‚ either onto your computer or a disk • Then work through your Assessment‚ remembering to save your work regularly • When you’ve finished‚ print out a copy to keep for reference • Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My
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Unit one: Principles of personal responsibilities and working in a business environment Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document‚ either onto your computer or a disk • Then work through your Assessment‚ remembering to save your work regularly • When you’ve finished‚ print out a copy to keep for reference • Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My
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The rapid increase of prices of first class commodities in the country‚ and the very low income of the Filipinos made major impact in the unstoppable increase of more and more people saying that they are poor. Poverty cannot be ended if the one only increasing is the prices of basic needs of people. All of us are dreaming of a happy and bountiful life in the future‚ but how can you fulfill that dream if you cannot even send your children to school most especially in college. Most of the companies
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show you what the key elements of every relationship is and for further explanation examples will document every relationship. At the end a real life example will show an industry which is right now making a shift from transactional relationship selling to a consultative approach. 2. Main Body 2.1. Transactional relationship 2.1.1. Definition and explanation The transactional approach is mostly common where customers can quite easily switch their businesses from one supplier to another‚ just depending
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