MEDI-CAPS INSTITUTE OF TECHNOLOGY AND MANAGEMENT (Affiliated to D.A.V.V‚ Indore) SYNOPSIS OF MAJOR RESEARCH PROJECT “THE IMPACT OF RADIO ADVERTISEMENTS ON BUYING BEHAVIOUR OF URBAN CUSTOMERS” GUIDED BY : SUBMITTED BY: Dr. DEEPAK TALWAR VISHAL CHAWLA [PhD‚ Assistant Professor] MITM MBA III-SEM‚ MITM
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Are Airplanes Safe? TWA Flight 800‚ Egypt Air Flight 990‚ and Alaska Air Flight 461 and countless other flight numbers from the past decade all have one major thing in common with each other. All three are commercial airline flights that have gone down with no survivors‚ and all of these flights have happened in the past five years. All three of these mentioned accidents got extensive publicity in the few weeks after they occurred‚ the reason for this was because of the great number of people that
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Paper Airplanes Project Design Plan: * I want to know what type of paper airplane model will fly the farthest. I believe airplane design is very important when trying to see how far a paper airplane will fly. The different shape and narrowness or width as well as weight distribution are all factors in flight distance. So if I have a narrow paper airplane‚ a very wide one‚ and one in between‚ which on will fly the farthest? * The relevance of this experiment is similar to understanding
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Donald Vanderhoff English 101 Kay Austin October 3‚ 2011 The Process in Buying Your First Car The process of buying a brand new car can be a thrilling and exhilarating experience. Whether you are the first time car buyer looking for a reliable car to get you around town or a seasoned car buying expert‚ having the most up to date information and advice on the car buying process can be a definite advantage. Before you start looking to buy a car there are some things you will need to come to
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The Boeing 7E7 WACC Estimation In order to evaluate the prospective IRRs from the Boeing 7E7‚ we first try to estimate an appropriate required rate of return for accepting this project. The capital asset pricing model is applied to estimate the cost of equity of the commercial aircraft division: R_EC= β_EC*(R_M-R_f )+R_f where REC is the cost of equity capital of the commercial aircraft division. βEC is the beta for the commercial division of Boeing. This beta is used instead of the company’s
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First process is problem recognition in which someone in the company recognizes a problem or need that can be met by acquiring a good or service. It can result from internal (a machine break down and need new parts) and external stimuli (buyer receive a call from a salesperson who offers a better machine or a lower price). Next stage is general need description in which a buyer describes the general characteristics and quantity of a needed item. An example‚ for complex items‚ the buyer needs to work
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Executive Summary The purpose of this report is to analyse the problems and issues faced by the Boeing company over history and provide a strategic plan for its future growth and development. At first this report gives an introduction on the background and the current situation of Boeing. Then it conducts a series of analysis on the factors that might influence the development of the company‚ they include: SWOT analysis to discover the company’s internal strengths and weaknesses together
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What is Boeing selling in the 787 Dreamliner? Discuss this in terms of the core benefit‚ actual product‚ and augmented product levels of 787 Dreamliner. The 787 Dreamliner core benefit is to provide an evolutionary step in air transportation by “looking at every aspect of the flying experience”. Boeing wanted to provide its corporate clients with an aircraft that falls into the midsized wide body market with ground breaking innovations that would translate into true benefits for its customers. Boeing
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Air plane I. High Speed: Air transport is the fastest mode of transport and therefore suitable carriage of goods over a long distance requiring less time. There is no substitute for air transport when the transport of goods is required urgently. II. Quick Service: Air transport provides comfortable‚ efficient and quick transport service. It is regarded as best mode of transport for transporting perishable goods. III. No Infrastructure Investment: Air transport does not give emphasis on construction
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I had a great desire to fly in an aeroplane. It was a sort of obsession‚ with me since childhood. Whenever I heard the droning of an aeroplane. I looked round to see where it was. How I wished to be in it flying over the world like a kite! When I grew up‚ I persuaded3 my father to take me to the aerodrome. The inside view of the plane was breath taking. Such a huge structure with rows of seats! I could not imagine how this aeroplane could fly up and beyond the clouds‚ sometimes‚ at a height of
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