"Discuss the external environment factors of marketing explain how it affects to business" Essays and Research Papers

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    Business and Its Environment

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    Lesson 1 BUSINESS AND ITS ENVIRONMENT NATURE OF BUSINESS Business may be understood as the organized efforts of enterprise to supply consumers with goods and services for a profit. Businesses vary in size‚ as measured by the number of employees or by sales volume. But‚ all businesses share the same purpose: to earn profits. The purpose of business goes beyond earning profit. There are: • It is an important institution in society. • Be it for the supply of goods and services • Creation of

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    Business environment

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    Business Environment Can your business survive? Marks and Spencer is a retailer department that offers high quality home products‚ fashionable clothes for women‚ men and kids as well as luxury food & wine in store and online; from 2‚000 suppliers globally. M&S also provide services such as TV installation for free when you buy TV from them‚ energy resources‚ insurance‚ gift wrapping and flowers deliveries. Marks and Spencer belong to the Private sector organisation and it’s registered as a public

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    Marketing Environment

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    Macro Environment factor in Mobile Telecommunication sector of Bangladesh The market environment is a marketing term and it refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. Company‚ its suppliers‚ distributors‚ and its competitors are also impacted by what is happening in the world. To succeed therefore‚ it is necessary to continuously monitor‚ anticipate‚ and adapt‚ to that environment

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    * Impact of external environment on Business* For success in the present world‚ one need to consider not only the internal environment of the company consisting of its resources and employees‚ but also needs to consider the external factors. These aspects cannot be stopped but one can adjust accordingly as per the changes in the economical‚ social or political pressures. These are the external factors which consist of: • Opponents or competitors • The changing economic structure • Impact of the

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    Business Environment

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    Business Environment Introduction All businesses operate in a always changing‚ growing and in some ways unique environment. In order for a business to operate successfully in its environmentbusiness need to adapt after the environment. It can mean that business have to respond to changing market conditions which affect the demend for the their products‚ how the competitors behave or the change in government policy. The business environment can be

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    Business Environment

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    Business Environment Meaning: The success of every business depends on adapting itself to the environment Within which it functions. For example‚ when there is a change in the government polices‚ the business has to make the necessary changes to adapt itself to the new policies. Similarly‚ a change in the technology may render the existing products obsolete‚ as we have seen that the introduction of computer has replaced the typewriters; the colour television has made the black and white television

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    Standard Chartered is the world’s leading emerging markets bank headquartered in London. Standard Chartered employs 30‚000 people in over 500 locations in more than 50 countries in the Asia Pacific Region‚ South Asia‚ the Middle East‚ Africa‚ the United Kingdom and the Americas. It is one of the world’s most international banks‚ with a management team comprising 70 nationalities. Standard Chartered has been committed to Hong Kong and China for nearly 150 years. Standard Chartered Bank opened its

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    Business Environment

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    * Business Environment Understanding the environment within which the business has to operate is very important for running a business unit successfully at any place. The environmental factors influence almost every aspect of business such as‚ its nature‚ its location‚ prices of products‚ the distribution system‚ or the personnel policies. It is important to learn about the various components of the business environment‚ which consists of the economic aspect‚ the socio-cultural aspects‚ the political

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    External and Internal Environmental Analysis Ferri Zimmer STR/581 April 11‚ 2011 Dr. Richard Rowlett External and Internal Environmental Factors Analysis Cosmetics industry has been one of the most profitable industries for decades. Women desire for beauty traced back to ancient Egypt‚ Rome and Greece has led to development of many cosmetic company all over the world . The cosmetic‚ beauty supply‚ and perfume store generating $10 billion dollars revenue every year (Hoovers.com) with average

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    Business Environment

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     customers are categorized more often into two classes: * An external customer of an organization is a customer who is not directly connected to that organization. * An internal customer is a customer who is directly connected to an organization‚ and is usually (but not necessarily) internal to the organization. Internal customers are usually stakeholders‚ employees‚ or shareholders‚ but the definition also encompasses creditors and external regulators. Why customers are important? Customers are

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